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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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Puglisi

Find A Lifetime of Success in 2012 by understanding “Time” & “Why?”

January 1, 2012 by Basil C. Puglisi Leave a Comment

Ready to understand why some people are far more successful than others? Brace yourself! I am going to share my perspective on why 2011 was such a success for me and give you something to think about in 2012. Here’s the funny part, I made more money in 2011 than I have ever and that […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce Tagged With: blog, brand, business, conferences, facebook, FourSquare, LinkedIn, news, PR, publishing, Puglisi, Social Brand, Social Media, video, Visibility, website, YouTube

Who Are You?: A Life Balance & Social Media Practice

June 2, 2011 by Basil C. Puglisi Leave a Comment

While the last decade has been full of amazing technology, platforms and software, none has had the potential to empower people more than Social Media. While some have engaged from business accounts and company profiles, others have taken the initiative to learn, write and speak for themselves. These people have created their own brand, a sustainable practice that allows them to seek employment as who they are. This combination of learning, networking and sharing has positioned them to be successful in any roll, be it one representing someone, something or themselves.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, business, internet marketing, Marketing, PR, Puglisi, Social Brand, Social Me, Social Media, twitter, Visibility

The State of Now – The #140conf

April 14, 2011 by Basil C. Puglisi Leave a Comment

Jeff Pulver is an interesting character. Not the most charismatic of speakers, yet his words make a lot of sense. He started “in computers”, as he calls it, 17 years ago. He was one of the co-founders of Vonage, and invested in Twitter back in 2007. Here is, paraphrased, what he says about the State […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: #140conf, blog, internet marketing, local, mobile, Puglisi, Social Brand, Social Media, twitter, Visibility

New Media Press: Paper.li a Social Media Tool

April 5, 2011 by Basil C. Puglisi Leave a Comment

Do you get a bit intimidated by data mining or researching through your Twitter or Facebook accounts as they scroll by at light-speed? If you are like many business owners, large and small, you have likely been just as torn as others who know that their social media sites are littered with incredible information, free […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, new media, new media press, Puglisi, Social Brand, Social Media, social news, twitter, Visibility, Visibility Marketing

Google’s New Algorithm

March 2, 2011 by Basil C. Puglisi Leave a Comment

Do you stay glued to financial news for the biggest trends, or failing ones, to keep your business thriving and productive? If so, you may want to take a seat for this one. Designed to improve search results, Google has initiated a new algorithm. For those who have made a habit of providing the highest […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Media Topics Tagged With: Business Consulting, google, Puglisi, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

Facebook Success Stories

February 16, 2011 by Basil C. Puglisi Leave a Comment

We have heard and read a lot about Facebook, about its 500 million users, about it overtaking Google as the most visited site per day. But what does it have to do with your small business? Those businesses who don’t have a department for social media? Can Facebook help small businesses expend above and beyond […]

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: brand, Business Coach, Business Consulting, facebook, PR, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

How to Protect Copyrighted Work for Social Media Week

February 9, 2011 by Basil C. Puglisi Leave a Comment

There are many ways to copy protect your original works. It may depend on how much convenience you require, or simply how much funding you have to invest in it. Here are a few great options for protecting your original works.
Declare it! Make a Statement!

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog Tagged With: copyright, Press Releases, publishing, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

Plagiarism and Content Monitoring Review for Social Media Week

February 8, 2011 by Basil C. Puglisi Leave a Comment

There are many types of copy protection to utilize, however, the best method to practice at all times is the use of only user created original content. The copy protection should only be a means to ‘double-check’ content before posting it and then monitoring your content to see where and how it is being used.

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: blog, Content Monitoring, Plagiarism, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

Basil C. Puglisi to present for SMC part of Social Media Week 2011.

February 7, 2011 by Basil C. Puglisi Leave a Comment

Basil Puglisi is joined by Amy Vernon of Blue Glass Interactive and Mardy Sitzer of Bumblebee Desing & Marketing. The group will be facilitating the “Content is King…” session at 10:30am on Feb 9, 2011 at the Roger Smith Hotel.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: Puglisi, Social Brand, Social Media, social media camp, Social Media Social Brand Visibility, social media week, Visibility, Visibility Marketing

Blogger VS WordPress

January 27, 2011 by Basil C. Puglisi Leave a Comment

Since both of these blog services have their pros and cons, let’s just cut to the chase and investigate what those are.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing, wordpress

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Responsible AI (#AIgenerated by Agents)

India’s Telecom Regulator Would Require a Designated Officer’s Approval Before Any AI System Is Used #AIg

TRAI’s draft guidelines on responsible AI in telecom would require a designated officer to approve every AI system before use and make operators accountable for vendor-built AI. They say less about who rules on outputs once a system is running. Comments are due November 27.

Only a Quarter of UK Workers Always Verify AI Answers. Who Decides Which Ones Count? #AIg

O’Reilly found that only 24% of UK employees always verify AI-generated answers, and 39% of those using them have acted on one that proved wrong. Perceptyx and RGP point to the missing piece: deciding which AI outputs need a named person’s ruling.

New AI Certificates for Doctors and Teachers Teach Checking. Do They Certify It? #AIg

Google launched an AI certificate for healthcare professionals that takes under five hours and carries up to 5.0 CME credits, and Scale and UMSL launched a 12-hour microcredential for teachers. Both teach evaluation of AI output. A European teacher framework asks for evidence of it, and employers can too.

OpenAI Built Four Layers to Watch Its Agents. Human Paging Mostly Keeps Business Hours #AIg

OpenAI’s October 29 post describes up to four automated layers that watch its agents, then discloses that human paging runs at any hour only for highest-priority alerts on frontier training runs, during business hours for most other traffic, and is currently off for internal Codex. For enterprise deployments, alerts go to the customer’s own webhook, and on our reading so does the decision.

House Democrats Ask AI Labs for Incident Reports Within 48 Hours of Discovery #AIg

Letters dated October 27 ask five frontier AI companies for a full accounting of misalignment incidents by November 11 and notice within 48 hours of discovery. None of the fourteen requested items asks who inside a company decides a flagged event is an incident, and that decision is what starts the clock.

A New Jersey Bill Takes Reasonable Care Off the Table for Chatbot Injuries #AIg

New Jersey’s A5607, reported out of committee on October 19, would make a chatbot a product and hold its provider liable for any injury to a user from its use, even after all reasonable care. The monthly harm assessment it requires still needs a named person to decide what the numbers mean.

Europe Proposes Free Access to the Standards Behind AI Act Compliance #AIg

The European Commission proposed on October 6 to make standards referenced in EU law free to read, speed up how they are requested and assessed, and write its own common specifications when standards bodies run late. With EN 18286 now the first AI Act standard, the question is what a faster standard can certify.

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