Valentine’s urgency drives impulsive searches. Visuals make the difference in getting chosen. What it is: Visual promotions in Google posts. How it works: AI creates a themed graphic for your offer. Sterling Sky analysis shows visuals double engagement. What to do this week: Use AI for one themed promo graphic in a Valentine’s post. Why […]
Visibility Marketing
How Can Pinterest Help your Retail Store
When brands like JCPenny, The Gap, Honda, McDonalds, and Banana Republic make it to Pinterest, you know that Pinterest means business. And it does, although Pinterest was not intended to be a business venture, but like other social networking sites, it has found a niche. It is rapidly growing and provides a visual delight to […]
Did you try? A Look at the data from #SMWsmac [InfoGraphic]
What can you do in 16 days? Try! With just under a month before Social Media Week 2012, it came to our attention that NYC did not have a daylong event that was tailored to teach the small business owners and professionals how Social Media is and can be used. On Feb 1st, 2012 dbmei […]
Twitter Tools: twithawk, a lead generation tool
Another arrow in the quiver of the savvy internet marketer is Twithawk, a lead generation tool. Founded in 2009, Twitterhawk, as it was called back then, had to do a name change because Twitter felt it is too close to their name. It didn’t deter Chris Duell, the Australian founder and developer, to fine tune […]
Google+ Pages Open the Doors for Brands and Businesses
This past June, immediately after Google launched it’s highly anticipated Google+ social network, internet savvy businesses like Ford, Dell and Mashable.com rushed to create pages for their brands. Only to have them removed a few days later. Google’s announcement soon followed: “In the meantime, we ask you not to create a business profile using regular […]
Facebook Ad Campaigns – Are They Working?
A World Obsessed with Facebook [youtube=http://www.youtube.com/watch?v=xJXOavGwAW8] With so many potential customers on Facebook, Facebook ads should be a profitable and beneficial to your business. With over 850 million users, and 225 million of those in the United States, there is quite an audience to target through the use of Facebook ads. How Facebook Ads Work […]
“Privacy” is a great way to stay unemployed, unconnected and extinct [Opinion]
Social Media does not create a brand, it takes the brand (or character impression) and carries it. Just like in the “old” days when you worked in a community and everyone knew everything about you anyway, social media has played into the global business revolution. “Privacy is for old People” but perhaps we misunderstood “old”? […]
Summify Your Social Media Networks
Keeping up with the most vital information in your industry was never made easier than with the inception of so many options in social networking. However, if you, like many others, find reading your Facebook and Twitter feeds to be increasingly more difficult as your network grows, it may be time to consider some of […]
SMX: What Makes Mobile Marketing Beneficial?
Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]
What Makes Mobile Search Marketing Beneficial?
Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]