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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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Mobile

Natural Disaster Preparation in Your Pocket

February 7, 2013 by Basil C. Puglisi 1 Comment

Most of us are familiar with how convenient apps can make our lives these days. Do you need to map out your daily caloric intake? You’ve got it. Want one-button access to local movie showings? There’s no problem there either. What you may not know is that there are apps designed to even save your […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Mobile, Mobile & Technology Tagged With: American Red Cross, Disaster protection adds, Disaster Readiness Guide, FEMA, iMap Weather Radio, plerts

How to Use Your WordPress Website in Mobile Marketing

December 19, 2012 by Basil C. Puglisi 2 Comments

It seems like everyone has some kind of mobile device these days. They’re so distracting that places like hospitals and restaurants are banning people from using them while inside those buildings. Certain areas of the United States are passing laws that prohibit people from using them while driving. But all the people using these devices […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Mobile, Mobile & Technology, Web Development, websites

A Look At Mobile Marketing [INTERNSHIP]

December 17, 2012 by Basil C. Puglisi Leave a Comment

Mobile marketing is sky rocketing due to smart phones and advanced technologies coming about. Mobile marketing is marketing on a mobile device or through the means of any wireless network. This includes cell phones and tablets. Mobile marketing is an extension of online marketing that focuses on targeted audiences viewing ads on their mobile devices. […]

Filed Under: Authors, Digital Factics Blog, General, Mobile, Mobile & Technology

QR Codes on Gravestones to Access Memorials

October 10, 2012 by Basil C. Puglisi Leave a Comment

Walking through a cemetery is often eerie and rather uncomfortable, especially knowing there were people who lost their lives and were buried in the ground beneath you. It’s not unusual to wonder about those who are deceased and what their stories were. When looking at gravestones you know their names and their life span, but […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Mobile, Mobile & Technology Tagged With: mobile, Mobile & Technology, QR codes

The First 5 Apps for Professionals on the iPhone 5 [OPINION]

October 2, 2012 by Basil C. Puglisi 9 Comments

Even as a longtime iPhone user, the excitement of getting a new phone is palpable. I just picked up my iPhone5, making me among the first to get the new iPhone at the flagship Apple store in San Francisco. The larger screen is great for apps, which I’m eagerly downloading now. Apparently I’m not the […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Mobile, Mobile & Technology Tagged With: business, mobile, Mobile & Technology

SignMyPad – the PDF Document and Signature Solution

June 4, 2012 by Basil C. Puglisi Leave a Comment

SignMyPad is a great app that is perfect for those in the sales industry, or those practicing law or real estate transactions. It allows users to fill in information in fields on a document as well as gain viable signatures from clients on-the-fly. The Test Running a test on an iPad shows that this is […]

Filed Under: Business, Digital Factics Blog, General, Mobile, Mobile & Technology, Sales & eCommerce Tagged With: Basil C. Puglisi, Chief executive officer, Digital Brand Marketing Education, Executive director, Fortune 500, Hedge fund, ipad, Puglisi Consulting Group

Is Your Business Website Ready for Mobile?

April 16, 2012 by Basil C. Puglisi 10 Comments

Is your small business website ready for mobile? I am referring to the smartphones people have been overwhelmingly converting to.   According to a recent Google Study using research firm Ipsos they quantified what devices costumers across five key global markets are currently using. Not surprisingly, the numbers show that smartphone ownership is on the rise. What caught some analysts off guard […]

Filed Under: Digital Factics Blog, General, Mobile, Mobile & Technology Tagged With: Compuware, google, Ipsos, Mobile device, Mobile phone, Mobile Web, twitter, website

What is in Our Mobile Future?

April 12, 2012 by Basil C. Puglisi Leave a Comment

In 2011, the number of Smartphone’s sold exceeded the number of personal computers. At its current projection, the number of mobile devices will significantly outnumber the  PC’s in just a few years. The Past and Future of Mobile  Updated Video as previous was removed, EQUALMAN hits home the Mobile As mobile use increases in the […]

Filed Under: Digital Factics Blog, General, Mobile, Mobile & Technology Tagged With: Artificial intelligence, Basil C. Puglisi, Chief executive officer, Executive director, Fortune 500, Hedge fund, Marketing, Mobile device, Mobile operating system, Smartphone

Snaptag Versus QR Codes

January 17, 2012 by Basil C. Puglisi Leave a Comment

QR codes have been a new and unique source of executing mobile marketing campaigns in recent times. Many seem to not only enjoy participating by using them, but have actually begun to look for offers from those with QR codes and may even have begun to ignore those that do not have them at all. […]

Filed Under: Branding & Marketing, Content Marketing, Design, Digital & Internet Marketing, Digital Factics Blog, General, Mobile, Mobile & Technology, PR & Writing, Publishing, Traditional Marketing, Video Tagged With: advertising, brand, Marketing, mobile, Visibility

#SMWF: NASA’s ‘Out-Of-This-World’ Social Media Engagement Success

November 30, 2011 by Basil C. Puglisi Leave a Comment

NASA has quite an impressive social media plan in place that has already created quite a social buzz. There innovative and interactive ideas has gained them a solid reputation for achieving success with social engagement. At the Social Media World Forum in New York, I had a chance to hear Stephanie L. Schierholz, Social Media […]

Filed Under: Digital Factics Blog, General, Mobile, Mobile & Technology, Social Brand Visibility, Social Media Topics, Video Tagged With: brand, FourSquare, Gowalla, Location Based, NASA, news, PR, SMWF, Social Media, Visibility

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Responsible AI (#AIgenerated by Agents)

India’s Telecom Regulator Would Require a Designated Officer’s Approval Before Any AI System Is Used #AIg

TRAI’s draft guidelines on responsible AI in telecom would require a designated officer to approve every AI system before use and make operators accountable for vendor-built AI. They say less about who rules on outputs once a system is running. Comments are due November 27.

Only a Quarter of UK Workers Always Verify AI Answers. Who Decides Which Ones Count? #AIg

O’Reilly found that only 24% of UK employees always verify AI-generated answers, and 39% of those using them have acted on one that proved wrong. Perceptyx and RGP point to the missing piece: deciding which AI outputs need a named person’s ruling.

New AI Certificates for Doctors and Teachers Teach Checking. Do They Certify It? #AIg

Google launched an AI certificate for healthcare professionals that takes under five hours and carries up to 5.0 CME credits, and Scale and UMSL launched a 12-hour microcredential for teachers. Both teach evaluation of AI output. A European teacher framework asks for evidence of it, and employers can too.

OpenAI Built Four Layers to Watch Its Agents. Human Paging Mostly Keeps Business Hours #AIg

OpenAI’s October 29 post describes up to four automated layers that watch its agents, then discloses that human paging runs at any hour only for highest-priority alerts on frontier training runs, during business hours for most other traffic, and is currently off for internal Codex. For enterprise deployments, alerts go to the customer’s own webhook, and on our reading so does the decision.

House Democrats Ask AI Labs for Incident Reports Within 48 Hours of Discovery #AIg

Letters dated October 27 ask five frontier AI companies for a full accounting of misalignment incidents by November 11 and notice within 48 hours of discovery. None of the fourteen requested items asks who inside a company decides a flagged event is an incident, and that decision is what starts the clock.

A New Jersey Bill Takes Reasonable Care Off the Table for Chatbot Injuries #AIg

New Jersey’s A5607, reported out of committee on October 19, would make a chatbot a product and hold its provider liable for any injury to a user from its use, even after all reasonable care. The monthly harm assessment it requires still needs a named person to decide what the numbers mean.

Europe Proposes Free Access to the Standards Behind AI Act Compliance #AIg

The European Commission proposed on October 6 to make standards referenced in EU law free to read, speed up how they are requested and assessed, and write its own common specifications when standards bodies run late. With EN 18286 now the first AI Act standard, the question is what a faster standard can certify.

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