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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Video Marketing

Individualized and Interactive Media with GBTV

December 11, 2011 by Basil Puglisi Leave a Comment

Glenn Beck says the television model is no longer working because for the most part, the networks do not respect their audiences. Beck believes the key to change for this media format is to give viewers the options to delve deeper into an interesting segment or clip, or to pick and choose a bit more […]

Filed Under: Basil's Blog #AIa, General, Mobile & Technology Tagged With: business, GBTV, Internet TV, publishing, video, Video Marketing, Video Visibility, YouTube

Summify Your Social Media Networks

October 12, 2011 by Basil Puglisi Leave a Comment

Keeping up with the most vital information in your industry was never made easier than with the inception of so many options in social networking. However, if you, like many others, find reading your Facebook and Twitter feeds to be increasingly more difficult as your network grows, it may be time to consider some of […]

Filed Under: Basil's Blog #AIa, General, Social Media Tagged With: Business Consulting, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing

The Power of Facebook Webinars

August 22, 2011 by Basil Puglisi Leave a Comment

The Power of Facebook Webinars Webinars are fast becoming a vital source of communication for a variety of different industry needs. Some examples of trending Webinar needs include: Online Education Business Meetings Brainstorming Sessions This is just the foundation for many of the ways that companies are currently utilizing Webinars. Most businesses and institutions have […]

Filed Under: Basil's Blog #AIa, Digital & Internet Marketing, General, Social Media Topics Tagged With: facebook, internet marketing, Mobile & Technology, Social Brand, Social Media, social network, video, Video Marketing, Visibility, webinars

Is Google Plus (G+) the key in the transition to Web 3.0

July 27, 2011 by Basil Puglisi Leave a Comment

A Google account has become the most powerful tool that any entrepreneur or small business owner could ever hope for. While Google’s general public brand has been tied to Search, Google has been building a monopoly that can and will change the shape of business, politics, and education forever. In fact, Google is Web 3.0! […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Business Networking, Conferences & Education, Digital & Internet Marketing, General, Mobile & Technology, PR & Writing, SEO Search Engine Optimization, Social Media Topics, Traditional Marketing Tagged With: advertising, brand, business, cloud, cloud computing, g+, google, google cloud, google plus, internet marketing, local, Marketing, PR, small business, Social Brand, Social Media, video, Video Marketing, Visibility, Visibility Marketing, web 2.0, web 3.0

Google Plus: A short Intro to G+

July 27, 2011 by Basil Puglisi Leave a Comment

Vic Gundotra of Google explained that, connection is a “basic human need”. The current online choices in social media did not have enough diversity inside each individual social tool. Who should be worried about Google+: GoToMeeting Flikr Skype Facebook Microsoft EVERYONE! Bradley Horowitz, VP Products helped build Google+ explained in an interview for Twit: Google+ […]

Filed Under: Basil's Blog #AIa, Business Networking, Conferences & Education, General, Social Media Topics Tagged With: brand, business, cloud computing, g+, google, google plus, Mobile & Technology, PR, Social Brand, Social Media, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing

Why Online Videos are Important to Your Business?

July 1, 2011 by Basil Puglisi Leave a Comment

Videos are increasingly attracting huge audiences online. People love to share online video content, especially young people. They post them on social networking sites or spread them through e mails. Marketing people say that if you are not using video in your marketing campaign, you might soon be behind the crowd. Why is that? Think […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Digital & Internet Marketing Tagged With: advertising, brand, internet marketing, mobile, PR, video, Video Marketing, Video Visibility, Visibility

New Creative Commons Option for YouTube Fans

June 9, 2011 by Basil Puglisi Leave a Comment

YouTube recently released some new options in creative commons licensing for their uploading fans. Users will now be able to choose to license their videos under CC BY or to retain the default option of Standard YouTube Licensing. In human terms, CC BY is the ability to share, remix, or make commercial use of the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics Tagged With: advertising, brand, copyright, Creative Commons, Marketing, Mobile & Technology, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing, YouTube

YouTube founders Gets Delicious

April 25, 2011 by Basil Puglisi Leave a Comment

The top and leading social bookmarking service, Delicious, has been sold by Yahoo to co-founders of YouTube, Steve Chen and Chad Hurley. Begun in 2003, Yahoo acquired the service in 2005. Delicious claims a worldwide community of loyal users. Delicious is also a part of AVOS, a relatively new internet company in San Mateo, California. […]

Filed Under: Basil's Blog #AIa, Conferences & Education, Social Media Topics Tagged With: internet marketing, Marketing, media news, news, Social Brand, Social Media, social media news, Video Marketing

Online Ad Spending Expected to Increase

April 21, 2011 by Basil Puglisi Leave a Comment

The online advertising industry hit a new high in 2010 with ad revenue topping the 26 billion dollar mark. After a falling in 2009, performance based-spending on forms of search advertising and digital display ads began to lead the way. The Interactive Advertising Bureau reports that online ad revenue increased by around 15% to the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Traditional Marketing Tagged With: advertising, banner ads, brand, internet marketing, Marketing, Video Marketing, Visibility, Visibility Marketing

YouTube Advertising & Channels

March 21, 2011 by Basil Puglisi Leave a Comment

Having a custom YouTube channel is kind of like having your own television channel. It will allow the user to upload their personal videos and to promote their own products or services via their video as well as URL linking on the custom YouTube channel page. To begin you would simply need to sign up […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: brand, google, Social Brand, Social Media, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing, YouTube

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