Often the missing element in successful social media is emotion. Why do millions flock to social media every hour, but only a few engage? Traditional businesses have missed the mark, and Facebook’s recent changes are an example of how important it is to hit the mark, even if it seems contrary to your brand. Facebook’s […]
General
Can Social Media Redefine Traditional Business Intelligence Strategies?
It seems that in recent years, social media has become a more frequently integrated element of a new company’s business intelligence platform or an existing business’s revamp of an old one. There is no doubt that the use of social media has begun to be a common format for business interactivity and in doing so, […]
Develop Your Brand with Daylife
Providing consumers with cloud features including on-demand media options, DayLife is supplying their users with more features, functionality, and faster cycling. A comprehensive solution that is designed for digital publishers who may require the freedom to focus on creative experiences instead of constant publication input. How Does DayLife Work? DayLife provides a Publisher’s Suite that […]
DBMEi Internships
Digital Brand Marketing Education & Interactives has a NEW internship program. We believe that we have developed a program that might be of some interest to you and/or your students. The internship program with DBMEi is designed for students that wish to learn how to write for digital publications, develop hands on learning in digital […]
Twitter Teams Up with the Weather Channel Social
On August 11th, The Weather Channel integrated weather forecast and news with the social media realm. Those who frequent The Weather Channel website for news on local weather can now sign into the site via their Twitter account to catch and share tweets from those in their area. Users can also spread tweets across TWC’s […]
The Power of Facebook Webinars
The Power of Facebook Webinars Webinars are fast becoming a vital source of communication for a variety of different industry needs. Some examples of trending Webinar needs include: Online Education Business Meetings Brainstorming Sessions This is just the foundation for many of the ways that companies are currently utilizing Webinars. Most businesses and institutions have […]
Facebook buys Push Pop Press: Facebooks?
Facebook has announced this week the purchase of Push Pop Press, a fact that raised eyebrows and posed questions about where is the company going next. Push Pop Press, started by two former Apple employees, Mike Matas and Kinon Tsubteris, aimed to change how the future books will be read. They presented their innovation at […]
TripAdvisor: TripWow Provides Impressive Presentations for Many Uses
When creating this product, TripAdvisor relied heavily on the in-house developers at TravelPod. Their main focus was to provide slideshows that displayed unparalleled production value. However, their most vital concern was that the tool provided the greatest functional ease possible with current technologies. It seems as if they have succeeded. The presentations produced by this […]
Google AdWords: Call Metrics & Click to Call
Since Dec. 2010, Google has allowed placement of phone numbers in AdWords text body. Their rational was that most people seeing the ad know they are one click away from the advertiser’s site, where they can find all the information without bothering anyone. They thought people would be unlikely to call instead of clicking the […]
Is Google Plus (G+) the key in the transition to Web 3.0
A Google account has become the most powerful tool that any entrepreneur or small business owner could ever hope for. While Google’s general public brand has been tied to Search, Google has been building a monopoly that can and will change the shape of business, politics, and education forever. In fact, Google is Web 3.0! […]