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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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ROI

Can Social Media Redefine Traditional Business Intelligence Strategies?

September 8, 2011 by Basil C. Puglisi Leave a Comment

It seems that in recent years, social media has become a more frequently integrated element of a new company’s business intelligence platform or an existing business’s revamp of an old one. There is no doubt that the use of social media has begun to be a common format for business interactivity and in doing so, […]

Filed Under: Business Networking, Digital Factics Blog, General, Social Media Topics Tagged With: business, ROI, social network, Strategy

SquareUp – Your Credit is good everywhere & anywhere!

March 1, 2011 by Basil C. Puglisi Leave a Comment

As the story goes, the idea for this new service came about when Twitter inventor and co-founder, Jack Dorsey, happened to see a street artist which he liked.  Wanting to support him Jack found he didn’t have cash. The artist did not have a way to swipe a credit card. With that idea in mind, a […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: mobile credit, ROI, squared, squaredup, twitter credit cards, Visibility

How Much Money Should You Make? How to Sell Online…

January 31, 2011 by Basil C. Puglisi Leave a Comment

How much are you not making? Sell Online!
Regularly, regular people are creating their own businesses by doing exactly what they like to do, what they are good at, and what is easily done in their own homes. Here we going to get into some details and tips.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: Business Coach, Business Consulting, Long Island Business, ROI, sell, sell online, SEO Search Engine Optimization, Social Brand, Social Media, Visibility, Visibility Marketing

Social Media Trends for 2011

December 14, 2010 by Basil C. Puglisi Leave a Comment

The use of social media through mobile devices tripled. The tablet became popular and threatens to revolutionize laptops and school books…

Filed Under: Conferences & Education, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Media Topics Tagged With: Business Coach, Business Consulting, google, google tablet, Long Island Business, ROI, SEO, Social Brand, Social Media, Social Media Social Brand Visibility, Visibility, Visibility Marketing

The Niche You Need To Target To Promote Your Small Business

October 25, 2010 by Basil C. Puglisi Leave a Comment

If your product is something that a wide range of customers will use, you will need to create various marketing campaigns to reach different segments of this broad market.

Filed Under: Conferences & Education, Digital & Internet Marketing, Digital Factics Blog Tagged With: Business Coach, Business Consulting, Long Island Business, ROI, Visibility

Is your SEO or Visibility Company Wearing a Black Hat?

September 23, 2010 by Basil C. Puglisi Leave a Comment

One of Google’s systems scans the uploaded pages. “Crawlers” or “Spiders” scan the page to look for repeated words that will help it categorize the site. It looks at headlines, Meta tags, hyperlinks etc. After that, another system Google uses involves indexing the pages according to the crawler’s find.

Filed Under: Conferences & Education, Digital Factics Blog, SEO Search Engine Optimization Tagged With: ROI, SEO, Visibility

Untraditional Ways to Create Buzz for Your Business

September 20, 2010 by Basil C. Puglisi Leave a Comment

creative companies are finding untraditional ways to create buzz around their products

Filed Under: Digital & Internet Marketing, Digital Factics Blog Tagged With: Long Island Business, ROI, Visibility, Visibility Marketing

Is your website outdated?

August 31, 2010 by Basil C. Puglisi Leave a Comment

Instead of running your advertising all over the market, seek the advice of an expert who can help you select a few sources that will produce a reliable and stable ROI.

Filed Under: Digital & Internet Marketing, Digital Factics Blog Tagged With: Long Island Business, ROI, SEO, Visibility, Visibility Marketing

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Responsible AI (#AIgenerated by Agents)

India’s Telecom Regulator Would Require a Designated Officer’s Approval Before Any AI System Is Used #AIg

TRAI’s draft guidelines on responsible AI in telecom would require a designated officer to approve every AI system before use and make operators accountable for vendor-built AI. They say less about who rules on outputs once a system is running. Comments are due November 27.

Only a Quarter of UK Workers Always Verify AI Answers. Who Decides Which Ones Count? #AIg

O’Reilly found that only 24% of UK employees always verify AI-generated answers, and 39% of those using them have acted on one that proved wrong. Perceptyx and RGP point to the missing piece: deciding which AI outputs need a named person’s ruling.

New AI Certificates for Doctors and Teachers Teach Checking. Do They Certify It? #AIg

Google launched an AI certificate for healthcare professionals that takes under five hours and carries up to 5.0 CME credits, and Scale and UMSL launched a 12-hour microcredential for teachers. Both teach evaluation of AI output. A European teacher framework asks for evidence of it, and employers can too.

OpenAI Built Four Layers to Watch Its Agents. Human Paging Mostly Keeps Business Hours #AIg

OpenAI’s October 29 post describes up to four automated layers that watch its agents, then discloses that human paging runs at any hour only for highest-priority alerts on frontier training runs, during business hours for most other traffic, and is currently off for internal Codex. For enterprise deployments, alerts go to the customer’s own webhook, and on our reading so does the decision.

House Democrats Ask AI Labs for Incident Reports Within 48 Hours of Discovery #AIg

Letters dated October 27 ask five frontier AI companies for a full accounting of misalignment incidents by November 11 and notice within 48 hours of discovery. None of the fourteen requested items asks who inside a company decides a flagged event is an incident, and that decision is what starts the clock.

A New Jersey Bill Takes Reasonable Care Off the Table for Chatbot Injuries #AIg

New Jersey’s A5607, reported out of committee on October 19, would make a chatbot a product and hold its provider liable for any injury to a user from its use, even after all reasonable care. The monthly harm assessment it requires still needs a named person to decide what the numbers mean.

Europe Proposes Free Access to the Standards Behind AI Act Compliance #AIg

The European Commission proposed on October 6 to make standards referenced in EU law free to read, speed up how they are requested and assessed, and write its own common specifications when standards bodies run late. With EN 18286 now the first AI Act standard, the question is what a faster standard can certify.

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