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Snaptag Versus QR Codes

January 17, 2012 by Basil Puglisi Leave a Comment

QR codes have been a new and unique source of executing mobile marketing campaigns in recent times. Many seem to not only enjoy participating by using them, but have actually begun to look for offers from those with QR codes and may even have begun to ignore those that do not have them at all. […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Content Marketing, Design, Digital & Internet Marketing, General, Mobile, Mobile & Technology, PR & Writing, Publishing, Traditional Marketing, Video Tagged With: advertising, brand, Marketing, mobile, Visibility

Time to Get on Google +: How to Set up Your Google + Brand Page

January 4, 2012 by Basil Puglisi Leave a Comment

I think for many of us, when Google + came along that it also came with a bit of that new social network feel and its accompanying apprehension. Most smart networkers at least made their way there to grab their own vanity URL’s and at least get the virtual networking ball rolling in the right […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, google, Social Brand, Social Media, Visibility

Find A Lifetime of Success in 2012 by understanding “Time” & “Why?”

January 1, 2012 by Basil Puglisi Leave a Comment

Ready to understand why some people are far more successful than others? Brace yourself! I am going to share my perspective on why 2011 was such a success for me and give you something to think about in 2012. Here’s the funny part, I made more money in 2011 than I have ever and that […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce Tagged With: blog, brand, business, conferences, facebook, FourSquare, LinkedIn, news, PR, publishing, Puglisi, Social Brand, Social Media, video, Visibility, website, YouTube

Twitter Tools: twithawk, a lead generation tool

December 21, 2011 by Basil Puglisi Leave a Comment

Another arrow in the quiver of the savvy internet marketer is Twithawk, a lead generation tool. Founded in 2009, Twitterhawk, as it was called back then, had to do a name change because Twitter felt it is too close to their name. It didn’t deter Chris Duell, the Australian founder and developer, to fine tune […]

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media Topics Tagged With: advertising, brand, business, internet marketing, lead generation, Marketing, Social Media, twitter, twitter tools, Visibility Marketing

Radian6 – Cloud Based Command and Control of Social Media

December 19, 2011 by Basil Puglisi Leave a Comment

Radian6 provides marketing, communications and customer support professionals with a platform which enables them to see, in real time, what is said about them and their products in all aspects of social media; in tweets, Facebook, blogs, multimedia, forums, conversations and boards. By doing so, it gives the business the ability to manage, track, respond, […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, Conferences & Education, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, internet marketing, monitoring, Social Brand, Social Media, social monitoring, Visibility

Professional Spotlight: Stephanie L. Schierholz (NASA)

December 18, 2011 by Basil Puglisi Leave a Comment

Stephanie Schierholz is the Social Media Manager for NASA, buts that’s not all. This talented professional like many others also participates as a active member of other organizations. At the time of this article she is president-elect for Women in Aerospace, an inaugural member of the British Council’s Transatlantic Network 2020, and a member of […]

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media Topics Tagged With: brand, Mobile & Technology, NASA, PR, Professional Spotlight, Social Brand, Social Media, video, YouTube

#SMWF: NASA’s ‘Out-Of-This-World’ Social Media Engagement Success

November 30, 2011 by Basil Puglisi Leave a Comment

NASA has quite an impressive social media plan in place that has already created quite a social buzz. There innovative and interactive ideas has gained them a solid reputation for achieving success with social engagement. At the Social Media World Forum in New York, I had a chance to hear Stephanie L. Schierholz, Social Media […]

Filed Under: Basil's Blog #AIa, General, Mobile, Mobile & Technology, Social Brand Visibility, Social Media Topics, Video Tagged With: brand, FourSquare, Gowalla, Location Based, NASA, news, PR, SMWF, Social Media, Visibility

LinkedIn Groups: Analytics, Stats, the data

November 28, 2011 by Basil Puglisi Leave a Comment

LinkedIn is by far the biggest professional social network and the second, after Facebook, in the total registered users in the social network world. 120 million register users as of August 2011 in about 200 countries and in 10 languages. What started as a place to connect those who are hiring with those who are […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, LinkedIn Groups, LinkedIn Stats, Social Brand, Social Media, social network

Google+ Pages Open the Doors for Brands and Businesses

November 16, 2011 by Basil Puglisi Leave a Comment

This past June, immediately after Google launched it’s highly anticipated Google+ social network, internet savvy businesses like Ford, Dell and Mashable.com rushed to create pages for their brands. Only to have them removed a few days later. Google’s announcement soon followed: “In the meantime, we ask you not to create a business profile using regular […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, blog, brand, Business Consulting, google, internet marketing, Marketing, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

Facebook Ad Campaigns – Are They Working?

November 14, 2011 by Basil Puglisi Leave a Comment

A World Obsessed with Facebook [youtube=http://www.youtube.com/watch?v=xJXOavGwAW8] With so many potential customers on Facebook, Facebook ads should be a profitable and beneficial to your business. With over 850 million users, and 225 million of those in the United States, there is quite an audience to target through the use of Facebook ads. How Facebook Ads Work […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, brand, business, facebook, internet marketing, Marketing, Social Brand, Social Media, Visibility, Visibility Marketing

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