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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Social Brand Visibility

Professional Spotlight: Jeff Pulver

December 4, 2011 by Basil Puglisi Leave a Comment

The Social Media Valley, or Long Island can certainly claim some bragging rights with this professional. Jeff Pulver has not only been a contributor to the Digital Age, but a visionary leader in communications (or also the communication tools of Social Media) and specifically the power it has given to people. Jeff’s professional contributions would […]

Filed Under: Basil's Blog #AIa, General, Professional Spotlight, Social Brand Visibility, Social Media, Social Media Topics Tagged With: #140conf, jeff pulver, Long Island, professional, twitter

#Ignition2011: Sheryl Sandberg Shares Concerns for Facebook and Women

December 3, 2011 by Basil Puglisi Leave a Comment

At the recent Ignition Conference Sheryl Sandberg shared that Mark Zuckerberg’s greatest fear is lack of innovation. She mentions that the two factors are fueling that fear. Google has as many job openings as Facebook has current employees. Facebook lacks the resources of many of its direct competitors. Sheryl understands that one of Facebook’s immediate […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, Conferences & Education, General, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics Tagged With: business insider, conference, events, facebook, ignition, sheryl sandburg, women in business

#SMWF: NASA’s ‘Out-Of-This-World’ Social Media Engagement Success

November 30, 2011 by Basil Puglisi Leave a Comment

NASA has quite an impressive social media plan in place that has already created quite a social buzz. There innovative and interactive ideas has gained them a solid reputation for achieving success with social engagement. At the Social Media World Forum in New York, I had a chance to hear Stephanie L. Schierholz, Social Media […]

Filed Under: Basil's Blog #AIa, General, Mobile, Mobile & Technology, Social Brand Visibility, Social Media Topics, Video Tagged With: brand, FourSquare, Gowalla, Location Based, NASA, news, PR, SMWF, Social Media, Visibility

LinkedIn Groups: Analytics, Stats, the data

November 28, 2011 by Basil Puglisi Leave a Comment

LinkedIn is by far the biggest professional social network and the second, after Facebook, in the total registered users in the social network world. 120 million register users as of August 2011 in about 200 countries and in 10 languages. What started as a place to connect those who are hiring with those who are […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, LinkedIn Groups, LinkedIn Stats, Social Brand, Social Media, social network

Giving Thanks to Social Media

November 24, 2011 by Basil Puglisi Leave a Comment

In the spirit of the holiday I want to give thanks to social media and in honor of brevity I will keep this short. Social Media has given a voice to anyone with the courage to use it. Now those with disabilities or handicaps like the deaf have a tool in social media and technology […]

Filed Under: Basil's Blog #AIa, General, Mobile, Mobile & Technology, Social Brand Visibility, Social Media Topics, Video Tagged With: eli pariser, give thanks, humanity, social change, Social Media, thanksgiving, Visibility, voice, voices

How Facebook became Pornbook [News]

November 19, 2011 by Basil Puglisi Leave a Comment

Facebook tackled by its own value! Facebook users where so outraged over the content that they engaged with it! That’s right, Hardcore Porn created a massive engagement practice that spread the content like crazy! As users commented on the photo’s, mostly in outrage, the Facebook algorithm moved the content to the top of the news […]

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: facebook, news, porn, pornbook, viral

Google+ Pages Open the Doors for Brands and Businesses

November 16, 2011 by Basil Puglisi Leave a Comment

This past June, immediately after Google launched it’s highly anticipated Google+ social network, internet savvy businesses like Ford, Dell and Mashable.com rushed to create pages for their brands. Only to have them removed a few days later. Google’s announcement soon followed: “In the meantime, we ask you not to create a business profile using regular […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, blog, brand, Business Consulting, google, internet marketing, Marketing, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

Facebook Ad Campaigns – Are They Working?

November 14, 2011 by Basil Puglisi Leave a Comment

A World Obsessed with Facebook [youtube=http://www.youtube.com/watch?v=xJXOavGwAW8] With so many potential customers on Facebook, Facebook ads should be a profitable and beneficial to your business. With over 850 million users, and 225 million of those in the United States, there is quite an audience to target through the use of Facebook ads. How Facebook Ads Work […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, brand, business, facebook, internet marketing, Marketing, Social Brand, Social Media, Visibility, Visibility Marketing

#SMWF: How Hilton Does Social Media

November 12, 2011 by Basil Puglisi Leave a Comment

Hilton has one message from their industry that rings true into their social media campaigns. Hospitality is social. If it isn’t, the execs at Hilton think it should be. Their studies into how social media integrates with travel accommodations has shown: Those who travel often are commonly also active on social media networks. Those who […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, Conferences & Education, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, communication, customer service, internet marketing, Social Brand, Social Media, Visibility

Express Yourself with Prezi.com

November 10, 2011 by Basil Puglisi Leave a Comment

One of the biggest problems public speakers and businessmen face is how to make their presentation sharp, concise and informative without making is dull and uninspiring. There is a tool that can help do just that. It is called Prezi.com and it enables a speaker to make video presentations that are unique, informative and entertaining. […]

Filed Under: Basil's Blog #AIa, Design, General, Social Brand Visibility, Social Media Topics Tagged With: education, Mobile & Technology, presentations, prezi, sharing, Social Brand, Social Media, Visibility, web tools

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