A productivity efficiency platform, Acquisio was specifically created for search engine marketing agencies. Agencies are able to establish, organize, automate, and optimize their PPC campaigns across all search engines with Acquisio’s management tools, including search display and social media. This helpful platform will help marketers save time on repetitive or superfluous tasks so that more […]
Branding & Marketing
What Makes Mobile Search Marketing Beneficial?
Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]
Google+ is Open to ALL and Google+ Leading Mobile Development
Today Google plus went live and open to everyone. With 20 million people engaging in the first three months in its trail stage, the Google+ platform now hopes to capture the masses. While some writers like Robert over at BundlePost are betting against Google+ and predicating it to be the threat to Google, I am […]
SMX East: Search Engine Expo, First Impressions
DBMEi was granted Press Access to the SMX East taking place in NYC this week. While we will follow up with a summary of the event, we wanted to share some first impressions. If you have not been here yet, make time! With one day left on September 15, 2011 at the Jacob Javits Center we hope […]
New Hot Startups: Silicon Valley, New York and Virgina?
Some of the new startups generating interest in the West Coast, New York and in Virginia? Which one of those will flourish and become the next new trend? Flotype – Founded in October 2010. Web technology that will enable anyone to easily build large scale web applications. GetAround – Sept. 2009. Peer to peer car […]
Klout vs PeerIndex vs Social IQ
Although Klout is certainly a highly popular format for social influence measurement, it is not the only tool available for this type of social media standing calculation. Klout Review Currently, Klout is definitively the leader in this social media-indexing race. Although some people continue to question the validity of the topics that are dubbed as […]
New Trends: Online Retail Boutiques
There have long been many sources of purchasing items online. Ebay, Amazon, and other big names have made online retail a much more common method of consumer purchasing. For the most part these services have done their duty by general consumers, but there are others who seek a more of a personal touch in their […]
TripAdvisor: TripWow Provides Impressive Presentations for Many Uses
When creating this product, TripAdvisor relied heavily on the in-house developers at TravelPod. Their main focus was to provide slideshows that displayed unparalleled production value. However, their most vital concern was that the tool provided the greatest functional ease possible with current technologies. It seems as if they have succeeded. The presentations produced by this […]
Google AdWords: Call Metrics & Click to Call
Since Dec. 2010, Google has allowed placement of phone numbers in AdWords text body. Their rational was that most people seeing the ad know they are one click away from the advertiser’s site, where they can find all the information without bothering anyone. They thought people would be unlikely to call instead of clicking the […]
Digital Brand Experience: Google shares it’s thoughts on Brand
Digital Brand Marketing is about taking traditional concepts and rethinking how those practices can be streamlined and transformed into digital practices. I have repeatedly published on how so many businesses have taken the extreme approach to digital and social marketing. This has resulted in lost opportunities and negative impact on their brand. If you do […]