• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
  • Home
  • Multi-AI Governance Blog
    • Responsible AI Blog
    • Digital Factics Blog
    • Legacy Local SEO
  • HAIA
    • SMART
  • Factics
  • Checkpoint-Based Governance
    • What Is an Agent?
  • RECCLIN
  • CAIPR
  • HEQ/AIS
    • AIS pilot data test
  • AI Policy
    • ISO AI Governance Comment

Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

  • About Me
    • My Story
      • Appearances for Speaking
  • The Minds That Bend The Machine
  • Governing AI
  • Digital Factics X
  • Digital Factics Instagram
  • AI – Artificial Intelligence
    • Ethical AI – Disclosure
    • AI Literacy & Education
    • AI Learning
      • AI Course Descriptions

Branding & Marketing

SMX East: Acquisio for SEM Display Management

October 4, 2011 by Basil C. Puglisi Leave a Comment

A productivity efficiency platform, Acquisio was specifically created for search engine marketing agencies. Agencies are able to establish, organize, automate, and optimize their PPC campaigns across all search engines with Acquisio’s management tools, including search display and social media. This helpful platform will help marketers save time on repetitive or superfluous tasks so that more […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog Tagged With: advertising, internet marketing, Marketing, SEM, SMX, Visibility

What Makes Mobile Search Marketing Beneficial?

September 23, 2011 by Basil C. Puglisi Leave a Comment

Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog, Mobile Tagged With: advertising, local, Location, Marketing, mobile, Mobile & Technology, Visibility Marketing

Google+ is Open to ALL and Google+ Leading Mobile Development

September 20, 2011 by Basil C. Puglisi Leave a Comment

Today Google plus went live and open to everyone. With 20 million people engaging in the first three months in its trail stage, the Google+ platform now hopes to capture the masses. While some writers like Robert over at BundlePost are betting against Google+ and predicating it to be the threat to Google, I am […]

Filed Under: Branding & Marketing, Business Networking, Digital Factics Blog, Mobile, Social Media Topics Tagged With: google, googleplus, mobile, Mobile & Technology, Social Brand, Social Media, social network, video, Video Visibility, Visibility

SMX East: Search Engine Expo, First Impressions

September 14, 2011 by Basil C. Puglisi Leave a Comment

DBMEi was granted Press Access to the SMX East taking place in NYC this week. While we will follow up with a summary of the event, we wanted to share some first impressions. If you have not been here yet, make time! With one day left on September 15, 2011 at the Jacob Javits Center we hope […]

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, SEO Search Engine Optimization Tagged With: conferences, Marketing, Search Engines, SEO, Social Media

New Hot Startups: Silicon Valley, New York and Virgina?

August 19, 2011 by Basil C. Puglisi Leave a Comment

Some of the new startups generating interest in the West Coast, New York and in Virginia? Which one of those will flourish and become the next new trend? Flotype – Founded in October 2010. Web technology that will enable anyone to easily build large scale web applications. GetAround – Sept. 2009. Peer to peer car […]

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, Mobile & Technology, Social Media Topics Tagged With: startups

Klout vs PeerIndex vs Social IQ

August 15, 2011 by Basil C. Puglisi Leave a Comment

Although Klout is certainly a highly popular format for social influence measurement, it is not the only tool available for this type of social media standing calculation. Klout Review Currently, Klout is definitively the leader in this social media-indexing race. Although some people continue to question the validity of the topics that are dubbed as […]

Filed Under: Branding & Marketing, Business Networking, Conferences & Education, Digital Factics Blog, Social Media Topics Tagged With: analytics, influence, network, Social Brand, Social Media, social stats

New Trends: Online Retail Boutiques

August 8, 2011 by Basil C. Puglisi Leave a Comment

There have long been many sources of purchasing items online. Ebay, Amazon, and other big names have made online retail a much more common method of consumer purchasing. For the most part these services have done their duty by general consumers, but there are others who seek a more of a personal touch in their […]

Filed Under: Branding & Marketing, Digital Factics Blog, Social Media Topics Tagged With: business, clothing, ecommerce, internet marketing, retail, sales, website

TripAdvisor: TripWow Provides Impressive Presentations for Many Uses

August 5, 2011 by Basil C. Puglisi Leave a Comment

When creating this product, TripAdvisor relied heavily on the in-house developers at TravelPod. Their main focus was to provide slideshows that displayed unparalleled production value. However, their most vital concern was that the tool provided the greatest functional ease possible with current technologies. It seems as if they have succeeded. The presentations produced by this […]

Filed Under: Branding & Marketing, Digital Factics Blog, General, Mobile & Technology, Social Media Topics Tagged With: pictures, Slidshow, travel, Trip Advisor, video, Video Visibility, Visibility

Google AdWords: Call Metrics & Click to Call

August 4, 2011 by Basil C. Puglisi Leave a Comment

Since Dec. 2010, Google has allowed placement of phone numbers in AdWords text body.  Their rational was that most people seeing the ad know they are one click away from the advertiser’s site, where they can find all the information without bothering anyone. They thought people would be unlikely to call instead of clicking the […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog, General, SEO Search Engine Optimization Tagged With: advertising, adwords, brand, business, Call to Click, google, internet marketing, Marketing, ppc

Digital Brand Experience: Google shares it’s thoughts on Brand

July 29, 2011 by Basil C. Puglisi Leave a Comment

Digital Brand Marketing is about taking traditional concepts and rethinking how those practices can be streamlined and transformed into digital practices. I have repeatedly published on how so many businesses have taken the extreme approach to digital and social marketing. This has resulted in lost opportunities and negative impact on their brand.   If you do […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog, SEO Search Engine Optimization, Social Media Topics, Traditional Marketing Tagged With: advertising, google, internet marketing, Marketing, SEO, Social Media, Visibility

« Previous Page
Next Page »

Primary Sidebar

Subscribe via Email

Join 9,585 other subscribers
iDBasil C. Puglisi on ORCID

Buy the eBook on Amazon

This is an banner ad for the book Governing AI When Capability Exceeds Control
Buy the book Digital Factics on Amazon

Advanced Site Search

Responsible AI (#AIgenerated by Agents)

India’s Telecom Regulator Would Require a Designated Officer’s Approval Before Any AI System Is Used #AIg

TRAI’s draft guidelines on responsible AI in telecom would require a designated officer to approve every AI system before use and make operators accountable for vendor-built AI. They say less about who rules on outputs once a system is running. Comments are due November 27.

Only a Quarter of UK Workers Always Verify AI Answers. Who Decides Which Ones Count? #AIg

O’Reilly found that only 24% of UK employees always verify AI-generated answers, and 39% of those using them have acted on one that proved wrong. Perceptyx and RGP point to the missing piece: deciding which AI outputs need a named person’s ruling.

New AI Certificates for Doctors and Teachers Teach Checking. Do They Certify It? #AIg

Google launched an AI certificate for healthcare professionals that takes under five hours and carries up to 5.0 CME credits, and Scale and UMSL launched a 12-hour microcredential for teachers. Both teach evaluation of AI output. A European teacher framework asks for evidence of it, and employers can too.

OpenAI Built Four Layers to Watch Its Agents. Human Paging Mostly Keeps Business Hours #AIg

OpenAI’s October 29 post describes up to four automated layers that watch its agents, then discloses that human paging runs at any hour only for highest-priority alerts on frontier training runs, during business hours for most other traffic, and is currently off for internal Codex. For enterprise deployments, alerts go to the customer’s own webhook, and on our reading so does the decision.

House Democrats Ask AI Labs for Incident Reports Within 48 Hours of Discovery #AIg

Letters dated October 27 ask five frontier AI companies for a full accounting of misalignment incidents by November 11 and notice within 48 hours of discovery. None of the fourteen requested items asks who inside a company decides a flagged event is an incident, and that decision is what starts the clock.

A New Jersey Bill Takes Reasonable Care Off the Table for Chatbot Injuries #AIg

New Jersey’s A5607, reported out of committee on October 19, would make a chatbot a product and hold its provider liable for any injury to a user from its use, even after all reasonable care. The monthly harm assessment it requires still needs a named person to decide what the numbers mean.

Europe Proposes Free Access to the Standards Behind AI Act Compliance #AIg

The European Commission proposed on October 6 to make standards referenced in EU law free to read, speed up how they are requested and assessed, and write its own common specifications when standards bodies run late. With EN 18286 now the first AI Act standard, the question is what a faster standard can certify.

More Posts from this Category

#SMAC #SocialMediaWeek

Basil Social Media Week

Legacy Print:

Digital Factics: Twitter

© 2009–2026 Basil C. Puglisi, Creator of Factics™ and the HAIA Ecosystem