An innovative business known as PlumberSEO.net has found a way to use Google Places for service industry networking. While they specialize in working with HVAC contractors and Plumbers, PlumberSEO helps those in their industry take their businesses to the next level with effective online marketing with social media, SEO, map optimization and many other internet marketing tools.
Surviving the Google Penguin Update
Google’s April 24th update – codenamed Penguin – seems to have had some seriously adverse impact on many sites. Google has said time and time again, that SEO can be very constructive and positive. They have pointed out that effective SEO can make a website more accessible and crawlable. Basic SEO includes techniques such as […]
BlogWorld and New Media Expo 2012 NY [Event]
The BlogWorld Social Media Conference and Expo returns to New York again this year from June 5th through 7th as a must-attend social media networking and educational event. They are expecting thousands of attendees from over 50 countries with more than 200 speakers for the event. With a great trade-show planned this may be the […]
How to Write Great Web Content if You’re Not a Writer
We’ve all heard it before: Content is King. And your website needs it. Your site’s content is what tells your customers who you are, what you’re offering and why your business is better than the rest. It tells them where to go, who to call and what the next step is. It drives traffic to your site from Google. Your business cannot afford poorly-written content, but unfortunately, not everyone can afford a professional copywriter to convey their message for them.
Display Ads and Tumblr [News]
Technically, display advertising, or banner ads, are graphical advertisements on the web that pop up next to, above, blended into or under content on emails, web sites, or even IM applications. This video is very short but provides a great overall understanding of what display ads are and how they work. [youtube=http://www.youtube.com/watch?v=oUT5H723Ii4] What Benefits Will […]
Is Your Business Website Ready for Mobile?
Is your small business website ready for mobile? I am referring to the smartphones people have been overwhelmingly converting to. According to a recent Google Study using research firm Ipsos they quantified what devices costumers across five key global markets are currently using. Not surprisingly, the numbers show that smartphone ownership is on the rise. What caught some analysts off guard […]
Google Started Changing the Way Search Results are Shown
Every time Google changes the algorithms of its search engine, it sends shivers down the spines of many who rely on that calculation to get a better placement on the search engine’s result page (SERP). That is why Google is very careful and secretive when a change like that is coming. But Amit Singhal, the […]
Why Blogs Matter More than Ever for SEO
I recently showed a college student a blog post I was working on, and he asked me what percentage of the content I dedicated to keyword phrases. He had taken a course in SEO, and he understood keyword density. So do I. But even as an SEO copywriter, it’s not really something that I take […]
The Path Less Taken: Google+
We’ve all heard about Google+; but to be quite honest, Google’s social network seemed to fizzle out after its release. It’s certainly no Facebook or Twitter, but that hasn’t stopped several major marketers from switching gears lately to focus on Google+. But why? Not only is Google+ no Twitter and Facebook, but February reports showed […]
Google Started Changing the Way Search Results are Shown
Every time Google changes the algorithms of its search engine, it sends shivers down the spines of many who rely on that calculation to get a better placement on the search engine’s result page (SERP). That is why Google is very careful and secretive when a change like that is coming. But Amit Singhal, the […]