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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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Basil C. Puglisi

Will Airtime Re-Humanize the Internet?

June 24, 2012 by Basil C. Puglisi Leave a Comment

The internet has left some parts of humanity more isolated from one another while simultaneously connecting them in ways we never had in the not-so-distant past. While it has certainly done far more good on the connection end than it has done bad on the isolation side, there are still many things that we are […]

Filed Under: Digital Factics Blog, General, Social Media, Video Tagged With: Airtime, Chatroulette, facebook, Internet Relay Chat, Sean Parker, Shawn Fanning, skype, YouTube

Free Twitter and Facebook Tools for Social Media Management

June 19, 2012 by Basil C. Puglisi Leave a Comment

In a previous blog post titled Twitter Tools You May Not Be Able to Live Without, we covered several tools that could quickly become vital management elements in your social sharing toolbox. However, that post was just a month short of a full year ago and in the digital world, we know things progress quickly. […]

Filed Under: Digital Factics Blog, General, Social Media Topics Tagged With: business, Chief executive officer, Crowdbooster, Executive director, facebook, Hedge fund, Social Media, twitter

What is Tout?

June 18, 2012 by Basil C. Puglisi Leave a Comment

We have had many Pinterest and Instagram-a-holics since those two stormed their way onto the social scene. However, short of YouTube we have had very few platforms that have provided us with a quick and easy method for uploading videos. Until now. Tout is a social media platform that enables users to take their own […]

Filed Under: Digital Factics Blog, General, Mobile & Technology, Social Media, Video Tagged With: Chief executive officer, facebook, Greta van Susteren, Instagram, Katie Couric, Tout, twitter, Weather Channel, YouTube

What Digital & Social Media Marketers Can Learn from Business Consultants [Opinion]

June 15, 2012 by Basil C. Puglisi Leave a Comment

In the last five years I have heard some wild claims about who makes the best marketer – those claims have ranged from PR professionals, who ‘should be the only people to do it’, to Social Media, to ‘it takes a Sales Professional to provide the best internet marketing.’ I’d like you to think of […]

Filed Under: Branding & Marketing, Business, Conferences & Education, Digital Factics Blog, General, Publishing Tagged With: Chief executive officer, Executive director, Management consulting, Marketing, Public Relations, Search engine optimization, Social Media, Social Media Marketer

#140conf in New York City June 19th – 20th 2012 [Event]

June 13, 2012 by Basil C. Puglisi Leave a Comment

This year the #140c will be hosted at the 92nd Street Y at 1395 Lexington Avenue in NYC. The History of the #140conf In its fourth year running, this conference has had no shortages of experts with a plethora of educational and trending information to provide attendees. Each year it simply gets better and better. […]

Filed Under: Branding & Marketing, Business, Conferences & Education, Digital Factics Blog, General, Publishing Tagged With: 140 Character Conference, Des Moines Iowa, Israel, Jeff, jeff pulver, New York City, Tel Aviv, United States

Get the WordOut! On Your Social Networks in One Smooth App

June 11, 2012 by Basil C. Puglisi Leave a Comment

With so many applications fueling our world from our Smartphone’s these days, it seems imperative to filter through all of the mess to find the most flexible, full-bodied, and affordable apps available. When it comes to social media management apps, there are virtual loads of them available on the many different manufacturer app stores around […]

Filed Under: Digital Factics Blog, General Tagged With: Chief executive officer, Executive director, facebook, LinkedIn, Smartphone, Social Media, social network, twitter

Favor Facts over Frills in B2B Copywriting

June 10, 2012 by Basil C. Puglisi Leave a Comment

Platitudes and empty promises go over like lead balloons in the B2B world, where people expect results. While emotion can often play a key role in turning prospects into leads – after all, the customer has to like you – B2B customers are visiting your site with an objective. Too much fluff can end up […]

Filed Under: Branding & Marketing, Digital Factics Blog, General Tagged With: Advertising and Marketing, Audience, business, Business-to-business, internet marketing, LinkedIn, Marketing, Search engine optimization

Amazon Self-Publishing for Beginners

June 9, 2012 by Basil C. Puglisi 2 Comments

With all the new blogs and recent news articles urging writers to publish their eBooks on Kindle, the topic is probably one you’re at least familiar with by now. As most people know, Amazon has leveled the playing field for authors by making the process of publishing eBooks as simple as a few mouse clicks […]

Filed Under: Design, Digital Factics Blog, General, Publishing Tagged With: Amazon Kindle, Author, E-book, GoodReads, Kindle, Press release, publish, twitter

Real-Time Monitoring for Facebook Analytics

June 5, 2012 by Basil C. Puglisi Leave a Comment

With new updates kicking off on Facebook left and right hopefully you haven’t missed the opportunity they have presented to take advantage of real-time monitoring of your webpage statistics and demographics. One of their newest tools is in fact, the Real-Time Monitor for Facebook analytics. Whereas before the updates seemed to arrive on an irregular basis, they have built new post level analytics that give user’s the answers they are looking for, updated, around every 5 minutes.

Filed Under: Branding & Marketing, Business, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, Social Brand Visibility, Social Media Tagged With: Basil C. Puglisi, Chief executive officer, Executive director, facebook, Fortune 500, Hedge fund, Negative feedback, Puglisi Consulting Group

SignMyPad – the PDF Document and Signature Solution

June 4, 2012 by Basil C. Puglisi Leave a Comment

SignMyPad is a great app that is perfect for those in the sales industry, or those practicing law or real estate transactions. It allows users to fill in information in fields on a document as well as gain viable signatures from clients on-the-fly. The Test Running a test on an iPad shows that this is […]

Filed Under: Business, Digital Factics Blog, General, Mobile, Mobile & Technology, Sales & eCommerce Tagged With: Basil C. Puglisi, Chief executive officer, Digital Brand Marketing Education, Executive director, Fortune 500, Hedge fund, ipad, Puglisi Consulting Group

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Responsible AI (#AIgenerated by Agents)

New York City Wants a One-Step Exit From Every Customer Service Chatbot #AIg

New York City’s consumer agency proposed rules on October 20 for AI chatbots and phone menus: disclose the bot up front, offer a one-step path to a human, and keep logs showing whether customers got help. The 72-hour repeat-contact count may matter most.

Barclays and Amex Cut 5% Each for AI. Neither Said Who Will Check the Work #AIg

Barclays plans about 5,000 job cuts with fewer developers as AI lifts productivity, and American Express is cutting about 5% of positions to prepare for AI. Wider spans of control and fewer reviewers meet more AI output. Four questions to answer before an AI-justified cut.

Libraries Put “Whether” Into AI Literacy. Most Training Plans Skip That Question #AIg

The Public Library Association and Microsoft wrote ‘whether’ into AI literacy: people need judgment to decide whether, when and how to use AI tools. Other October programs teach the how first. For the public, deciding whether is the first and often only checkpoint.

Agent Security Tools Can Stop an Action. Whose Name Is on the Yes? #AIg

Four agent security launches in two days put brakes, monitors, and quarantines on AI agents. Only iProov’s HAPS service is built to prove a named person approved one exact action, and its spec is still an experimental draft. Containment is Responsible AI; a recorded human decision is AI Governance.

GAO Found the Pentagon’s Responsible AI Council Stopped Meeting for Months #AIg

GAO found the Pentagon’s Responsible AI Working Council stopped meeting from late 2024 to August 2025, still has no charter, and has three of ten authorized staff. SBA’s AI governance board hadn’t met nine months past OMB’s deadline, and EPA’s Inspector General just opened an audit. Charter the body, log decisions, fund the chairs.

Eight States Want a Judge Between OpenAI and Its Next Agent Test #AIg

Eight state attorneys general sued OpenAI on October 14 and turned an alleged agent sandbox escape into consumer protection and tort claims. Idaho and Iowa ask courts to require independently verified test environments. Keep a signed isolation record, a disclosure clock, and a claims-to-controls register.

NIST’s SI Incident Practices Hold the Restart Until Leadership Accepts the Risk #AIg

Ten voluntary NIST, NSA, and CISA practices for AI agent control incidents lean on machines to watch, contain, and investigate agents, then reserve the restart for senior leadership. Make that a named accept, modify, or reject decision with the remaining risk on record.

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