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@BasilPuglisi

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Social Media

The Hard Truth about Facebook: Why the Facebook IPO looks like a Bad Investment

May 17, 2012 by Basil Puglisi Leave a Comment

Facebook Does Not Produce any Content Facebook May be Maxed Out! Facebook Lacks Innovation Facebook Does Not Replace a Conversation! Facebook DOES NOT Produce Any Content! We have been told time and time again, “Content is King”. As an avid digital user, I have found this to be absolutely true. You may be hard pressed […]

Filed Under: Basil's Blog #AIa, Business, General Tagged With: brand, business, facebook, Facebook Business, Facebook Future, Facebook Growth, Facebook IPO, Facebook Marketing, Facebook Projections, Facebook Stock, Marketing, Social Media, social network

BlogWorld and New Media Expo 2012 NY [Event]

May 16, 2012 by Basil Puglisi Leave a Comment

The BlogWorld Social Media Conference and Expo returns to New York again this year from June 5th through 7th as a must-attend social media networking and educational event. They are expecting thousands of attendees from over 50 countries with more than 200 speakers for the event. With a great trade-show planned this may be the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing Tagged With: BlogWorld, BookExpo America, business, Ellisdale Fossil Site, google, Google Analytics, Marketing and Advertising, New York, Social Media

Using Social Media for Brand Awareness

May 7, 2012 by Basil Puglisi Leave a Comment

Cost-effective and powerful, social media is changing the way companies network. That’s because many businesses today are finding that connections made on sites like Facebook, Twitter and blogs are allowing them to better communicate with customers, more effectively draw in new leads and, over all else according to a July 2010 survey, increase customer awareness […]

Filed Under: Basil's Blog #AIa, General, Social Media, Social Media Topics Tagged With: brand, business, facebook, Marketing and Advertising, pinterest, Social Media, social network, twitter

Boosting Revenue with Social Media

April 29, 2012 by Basil Puglisi Leave a Comment

For many marketing companies, management of corporate or small business level social media has become a full-time endeavor. For this reason it can be vital to learn what impact your efforts are actually having on your brand awareness. Gaining this knowledge will help you to understand what it may take to boost your business’s bottom […]

Filed Under: Basil's Blog #AIa, General, Social Media Topics Tagged With: Brand awareness, business, Chief executive officer, Digital marketing, facebook, internet marketing, LinkedIn, Marketing and Advertising, small business, Social Media, social media marketing, Social Media Networks, twitter, YouTube

CEOs and Social Media Influence in the Workplace

April 15, 2012 by Basil Puglisi Leave a Comment

Although there is already a growing list of reasons why it is beneficial for every member of a company’s team to participate in social networking, there may be another new reason that should encourage further consideration. BRANDfog Study A recent study conducted by BRANDfog shared some rather concerning statistics about CEO participation in company leadership […]

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media Topics Tagged With: brand, Chief executive officer, Executive director, facebook, Fortune 500, Hedge fund, LinkedIn, Social Media, twitter

Can Social Media Change Education Paradigms?

April 9, 2012 by Basil Puglisi 1 Comment

Sir Ken Robinson; author, speaker and international advisor on education in the arts to government, non-profits, education and arts bodies. He was Director of The Arts in Schools Project (1985–89), Professor of Arts Education at the University of Warwick (1989–2001) and was knighted in 2003 for services to education.  You can view the RSA animate video “Changing paradigms in […]

Filed Under: Basil's Blog #AIa, General, Social Media Tagged With: education, Ken Robinson, Paradigm, RSA Animate, Social Media, University of Warwick, World War II, YouTube

Why Twitter is Better Than Facebook for Marketing Yourself as a Freelancer

March 27, 2012 by Basil Puglisi 5 Comments

Working as a freelance writer means a lot of self-promotion. Really, working as a freelance anything means a lot of self-promotion. It is up to yourself to get your name and work out there for the world to see. You are, in a sense, a business. Fortunately, in this day, social media gives you the […]

Filed Under: Basil's Blog #AIa, General Tagged With: business, Clemson University, facebook, Freelancer, Gap Year, Social Media, social network, twitter

Is Marketing over Facebook a Battle for Likes/Followers?

March 22, 2012 by Basil Puglisi 14 Comments

Marketing over Facebook has convulsed. It is now a battle for likes/followers. Firms are waging cold wars, wherein the highest number of followers is considered the winner without an assertion. This picturesque is very well known to us and yet marketers follow the path blindfolded. Let us analyze the common mistakes committed by most of […]

Filed Under: Basil's Blog #AIa, General Tagged With: business, facebook, Fansite, html, internet marketing, Richie Richardson, Social Media, social media marketing, Timeline

Bottlenose Surfs the Stream for You

March 20, 2012 by Basil Puglisi Leave a Comment

For many with large social networks, reading through social feeds can begin to require the same time and energy as any other full-time job. This social media overload can be frustrating to those who are dependent upon their social networks for industry news, communication with friends and colleagues, or research purposes. How do you separate […]

Filed Under: Basil's Blog #AIa, General Tagged With: Bottlenose, Chief executive officer, Executive director, facebook, Hedge fund, Social Media, social network, twitter

What a Successful Company Blog Says about Your Business

March 18, 2012 by Basil Puglisi 7 Comments

We’ve all seen them – the company blog that is buried within the site map, with a single “Welcome” post that is three years old. Or the blog that is littered with bad grammar, typos or business jargon. A bad company blog can give off the impression that you’re lazy, technology-challenged, or you think you’re […]

Filed Under: Basil's Blog #AIa, General, PR & Writing, Publishing Tagged With: blog, business, Chicago, facebook, internet marketing, Social Media, twitter, Web design

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