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Social Media

Who Are You?: A Life Balance & Social Media Practice

June 2, 2011 by Basil Puglisi Leave a Comment

While the last decade has been full of amazing technology, platforms and software, none has had the potential to empower people more than Social Media. While some have engaged from business accounts and company profiles, others have taken the initiative to learn, write and speak for themselves. These people have created their own brand, a sustainable practice that allows them to seek employment as who they are. This combination of learning, networking and sharing has positioned them to be successful in any roll, be it one representing someone, something or themselves.

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, business, internet marketing, Marketing, PR, Puglisi, Social Brand, Social Me, Social Media, twitter, Visibility

The #140Confli: Fast, Informative & Interactive

May 26, 2011 by Basil Puglisi Leave a Comment

The #140Conf by Jeff Pulver is known for short presentations and interactions, but for Long Island it has turned out to be one of the most potent networking and learning experiences I have ever seen. This fast passed, energetic event engaged the attendees, keeping it under 140 Characters @katcop13: summed it up in a tweet “The word ‘audience‘ is dead. […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: #140conf, #140confli, blog, brand, Long Island Business, Social Brand, Social Media, twitter, Visibility, Visibility Marketing

Social Media Can Change Lives, For Better or For Worse

May 26, 2011 by Basil Puglisi Leave a Comment

At this point, there can truly be no doubt about the fact that social media can and does change lives. It may not always be for the good, such as in the case of more than a handful of people who claim that status post on Facebook cost them their jobs. Facebook Fail Ashley Johnson, […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: advertising, brand, news, Social Brand, Social Media, Visibility, Visibility Marketing

Can You Keep a Secret in the Twitter Age?

May 23, 2011 by Basil Puglisi Leave a Comment

Twitter has change how we communicate these days, and those who thought that the service is going to change the world in ways we cannot foresee, like Jeff Pulver, the founder of #140Conf. have proven to be correct. But Twitter is, in a way, a double edge sword. As much as it can bring people […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Social Brand Visibility, Social Media Topics Tagged With: #140conf, blog, news, PR, social, Social Brand, Social Media, twitter, Visibility

LinkedIn IPO: LinkedIn Hits the Stock Market

May 19, 2011 by Basil Puglisi Leave a Comment

As I mentioned in a previous post on the social networking site LinkedIn, this business based site allows users to connect to past, present, or future business contacts in effort to exchange ideas, knowledge, or perhaps even new opportunities. It also helps users to build a working portfolio that is supported by the very companies, […]

Filed Under: Basil's Blog #AIa, Conferences & Education, Digital & Internet Marketing, Mobile & Technology, Traditional Marketing Tagged With: brand, business, Business Consulting, IPO, LinkedIn, Social Brand, Social Media, stock market, Visibility

The PR State of Facebook

May 17, 2011 by Basil Puglisi Leave a Comment

In a few days in Silicon Valley there were some rather unusual ideas, stories, and news articles, pitched that insinuated that Google was invading their users’ privacy. PR agency Burson-Marsteller, even offered to assist a highly influential blogger write an Anti-Google op-ed, promising him it would be posted in places like The Huffington Post or […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics, Traditional Marketing Tagged With: advertising, blog, blogger, brand, facebook, google, PR, Press Releases, Social Brand, Social Media, Visibility

TweetStats Real-Time Twitter Statistics

May 12, 2011 by Basil Puglisi Leave a Comment

There seems to be an entire industry devoted to creating Twitter tools. Some are highly effective and worth the few moments it may take to register or login to their respective systems. Others tend to make a quick debut, likely via Twitter or another social media, and then quickly fade into the background as a […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: analytics, brand, internet marketing, Marketing, Social Brand, Social Media, tools, twitter, Visibility, Visibility Marketing

Main Stream Social Media: Foursquare, Twitter and the NYC Mayor

May 11, 2011 by Basil Puglisi Leave a Comment

If you needed proof to how much social media is becoming the mainstream media, here’s a little tale: Mayor Bloomberg, of New York City, made April 16 the official “Foursquare Day” in the city of New York. Foursquare.com, a location based application that offers its subscribers the ability to “check in” through their smartphones and […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Media Topics Tagged With: advertising, blog, brand, FourSquare, internet marketing, local, Marketing, PR, Social Brand, Social Media, Visibility, Visibility Marketing

How Online Customer Preferences and Feedback Has Changed

May 9, 2011 by Basil Puglisi Leave a Comment

It has only been a couple of years since integrated log-ins began to creep into our everyday tasks online. Although it began on a smaller scale, such as the 2008 integration of Yahoo and Google ID’s with Zoho, from this small test in integration preferences, an entirely new beast grew. Logging in via third party […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics Tagged With: brand, Business Consulting, facebook, google, internet marketing, PR, Social Brand, Social Media, Visibility, Visibility Marketing

Small Business Solutions: Sponsored Reviews

May 5, 2011 by Basil Puglisi Leave a Comment

Statistic shows that the first page on Google search results brings about 40% click through rate. The sponsored links bring about 50% of the remaining clicks. It is said that most people will change their keyword search rather than go to the second page of the search results. So, it is very important to try […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Media Topics Tagged With: advertising, blog, blogger, brand, internet marketing, Marketing, PR, reviews, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

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