Most of us have attended numerous networking events. We make it a point to meet and greet many people with the idea of building a relationship for potential business. So, why don’t we follow up? How often after an event have you found yourself with a dozen or more business cards only to put them […]
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New Google Newsletter and Mobile Adwords Features
Google Adwords launched new features in September 2011. These new features are geared towards making site clicks and even subscriptions to site newsletters or blogs easier to accomplish. Being able to get signed up to internal site options from the external source of a Google browser could go a long way in increasing traffic for […]
What Makes Mobile Search Marketing Beneficial?
Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]
Is Google Plus (G+) the key in the transition to Web 3.0
A Google account has become the most powerful tool that any entrepreneur or small business owner could ever hope for. While Google’s general public brand has been tied to Search, Google has been building a monopoly that can and will change the shape of business, politics, and education forever. In fact, Google is Web 3.0! […]
New Facebook Features
Facebook seems to be well intent on stepping up their game in the world of social networking. Whether a knee-jerk reaction to Google +, or a long planned idea, following a recent press conference at their headquarters, Facebook launched their newest options for their users. Skype One of the newest features includes Skype powered video […]
How is Social Media Changing Higher Education?
Many teachers have adopted an everyday practice of incorporating digital technologies in the classroom and extending learning beyond the traditional boundaries of the Institution. Distance education is high on the agenda of most higher education institutes and a great deal of effort and time has been invested into staff development to ensure that teachers are […]
Social Media is Saving Lives & Raising Awareness
Has social media proved itself beneficial to your business? What if it actually saved your life or the lives of your children? Would you be a believer then? Haiti Earthquake We heard plenty of stories after the earthquake in Haiti last year of survivors under the rubble tweeting their locations, pleading for rescue. We may […]
Main Stream Social Media: Foursquare, Twitter and the NYC Mayor
If you needed proof to how much social media is becoming the mainstream media, here’s a little tale: Mayor Bloomberg, of New York City, made April 16 the official “Foursquare Day” in the city of New York. Foursquare.com, a location based application that offers its subscribers the ability to “check in” through their smartphones and […]
Small Business Solutions: YellowBot
YellowBot.com, a company formed in 2006 by Erron Silverstein out of Burbank, CA., aims to connect local businesses with local shoppers. It is a form of free advertisement businesses might want to look into. Not only can potential customers find businesses in their area, they can read customers’ feedbacks and experiences. It is a peer […]
Meetup: Social Networking On & Off the Web
Meetup is a social gathering site that helps to organize groups for local events, interest, and shared educational opportunities. Meetup’s major goal is to encourage people to understand that they can change their world, indeed our whole world, by organizing into groups that can be powerful enough to make great differences. Who Uses Meetup? Ranked […]