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Google +1 Goes Live with Adwords

June 29, 2011 by Basil Puglisi Leave a Comment

Google Experimental Labs has been testing its +1 feature, similar to a Facebook “Like” for a few months now. For those participating in the experiment, a +1 box at the end of each website’s title on a search engine query display allowed them to give their digital stamp of approval to sites they enjoy. So […]

Filed Under: Basil's Blog #AIa, Digital & Internet Marketing, SEO Search Engine Optimization, Social Media Topics Tagged With: +1, advertising, brand, business, google, internet marketing, Marketing, plus one, Social Media, Visibility, Visibility Marketing

Transparency & Social Media

June 27, 2011 by Basil Puglisi Leave a Comment

Embracing social media 100% may be the best investment, you as a business owner, can make for your company and brand. However, businesses already renowned in the social media world, can also be considered pioneers of this method of advertising and marketing. Although many have heard of the benefits, fear of possible damage may have […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, General, Social Media Topics Tagged With: advertising, brand, internet marketing, Social Brand, Social Media, Visibility, Visibility Marketing

7 Digital and Internet Media Conferences you should know about

June 24, 2011 by Basil Puglisi Leave a Comment

Part of any smart businesses marketing plan is the continued education of the employees responsible for these vital tasks. For this reason many businesses schedule regular digital and internet conferences for their marketing departments. 7 Highly Informative Digital and Internet Media Conferences Over 500 of the top decision makers in the entertainment, technology, and media […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Traditional Marketing Tagged With: blog, brand, business, conferences, digital, education consulting business coach, internet, Marketing, news, PR, Social Media, Visibility

Social Media is Saving Lives & Raising Awareness

June 20, 2011 by Basil Puglisi Leave a Comment

Has social media proved itself beneficial to your business? What if it actually saved your life or the lives of your children? Would you be a believer then? Haiti Earthquake We heard plenty of stories after the earthquake in Haiti last year of survivors under the rubble tweeting their locations, pleading for rescue. We may […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: advertising, awareness, blog, brand, charity, local, Marketing, PR, Social Brand, Social Media, Visibility, Visibility Marketing

Klout Measures Your Clout On LinkedIn Social Business Network

June 15, 2011 by Basil Puglisi Leave a Comment

Have you ever wondered how your resume stacks up against others with much the same experience as you? Fortunately, Klout, the startup that previously only measured a person’s influence across the social media board, and LinkedIn, the business-related social networking site, has now partnered up to allow users to see their own influence when it […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: analytics, brand, engagment, influence, LinkedIn, social network, twitter, Visibility

LinkedIn and Klout join the Social Button Revolution

June 14, 2011 by Basil Puglisi Leave a Comment

There does seem to be a button for just about anything digital these days. The Google +1 button provides a promotional value similar to Facebook’s “Like” button, and savvy blog readers will realize right off the bat if they have come upon an outdated blog if they arrive to one that doesn’t provide buttons to […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Media Topics Tagged With: advertising, brand, business, buttons, klout, LinkedIn, Marketing, Social Brand, social buttons, Social Media

New Creative Commons Option for YouTube Fans

June 9, 2011 by Basil Puglisi Leave a Comment

YouTube recently released some new options in creative commons licensing for their uploading fans. Users will now be able to choose to license their videos under CC BY or to retain the default option of Standard YouTube Licensing. In human terms, CC BY is the ability to share, remix, or make commercial use of the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics Tagged With: advertising, brand, copyright, Creative Commons, Marketing, Mobile & Technology, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing, YouTube

Mobile Business: Have All Shoppers Gone High-Tech?

June 6, 2011 by Basil Puglisi Leave a Comment

No, likely not all of them, but a recent study has shown that shoppers are now regularly checking prices online before purchasing in-store. Aware that shoppers had been checking pricing on larger items online, such as appliances, furniture, or home improvement items for quite some time, it seems this has finally carried over to everyday […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology Tagged With: advertising, brand, business, internet marketing, Marketing, mobile, Visibility, Visibility Marketing

Who Are You?: A Life Balance & Social Media Practice

June 2, 2011 by Basil Puglisi Leave a Comment

While the last decade has been full of amazing technology, platforms and software, none has had the potential to empower people more than Social Media. While some have engaged from business accounts and company profiles, others have taken the initiative to learn, write and speak for themselves. These people have created their own brand, a sustainable practice that allows them to seek employment as who they are. This combination of learning, networking and sharing has positioned them to be successful in any roll, be it one representing someone, something or themselves.

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, business, internet marketing, Marketing, PR, Puglisi, Social Brand, Social Me, Social Media, twitter, Visibility

The #140Confli: Fast, Informative & Interactive

May 26, 2011 by Basil Puglisi Leave a Comment

The #140Conf by Jeff Pulver is known for short presentations and interactions, but for Long Island it has turned out to be one of the most potent networking and learning experiences I have ever seen. This fast passed, energetic event engaged the attendees, keeping it under 140 Characters @katcop13: summed it up in a tweet “The word ‘audience‘ is dead. […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: #140conf, #140confli, blog, brand, Long Island Business, Social Brand, Social Media, twitter, Visibility, Visibility Marketing

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