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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Social Media Topics

Google +1 Goes Live with Adwords

June 29, 2011 by Basil Puglisi Leave a Comment

Google Experimental Labs has been testing its +1 feature, similar to a Facebook “Like” for a few months now. For those participating in the experiment, a +1 box at the end of each website’s title on a search engine query display allowed them to give their digital stamp of approval to sites they enjoy. So […]

Filed Under: Basil's Blog #AIa, Digital & Internet Marketing, SEO Search Engine Optimization, Social Media Topics Tagged With: +1, advertising, brand, business, google, internet marketing, Marketing, plus one, Social Media, Visibility, Visibility Marketing

Social Media Trends in Europe and Russia

June 29, 2011 by Basil Puglisi 5 Comments

The use of social media is certainly not limited to the United States alone. In fact, for some internet users, social media networks may have been their first experience in connecting to someone outside of their own local, state, or even country. Russia has a significantly different social media audience in the simple fact that […]

Filed Under: Basil's Blog #AIa, General, Social Media Topics Tagged With: advertising, analytics, internet marketing, Marketing, Social Brand, Social Media, Visibility, Visibility Marketing

Transparency & Social Media

June 27, 2011 by Basil Puglisi Leave a Comment

Embracing social media 100% may be the best investment, you as a business owner, can make for your company and brand. However, businesses already renowned in the social media world, can also be considered pioneers of this method of advertising and marketing. Although many have heard of the benefits, fear of possible damage may have […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, General, Social Media Topics Tagged With: advertising, brand, internet marketing, Social Brand, Social Media, Visibility, Visibility Marketing

Social Media For Recruiting

June 22, 2011 by Basil Puglisi Leave a Comment

It wasn’t long ago that social media was defined solely as a way to learn how a friend just ate at a great restaurant or who was getting engaged. However, social media continued its evolution and became particularly useful for companies to locate, recruit, and learn about candidates for open positions. Using social media for […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics Tagged With: Business Consulting, LinkedIn, networking, recruiting, Social Media, social network, staffing, talent, Visibility

Social Media is Saving Lives & Raising Awareness

June 20, 2011 by Basil Puglisi Leave a Comment

Has social media proved itself beneficial to your business? What if it actually saved your life or the lives of your children? Would you be a believer then? Haiti Earthquake We heard plenty of stories after the earthquake in Haiti last year of survivors under the rubble tweeting their locations, pleading for rescue. We may […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: advertising, awareness, blog, brand, charity, local, Marketing, PR, Social Brand, Social Media, Visibility, Visibility Marketing

Klout Measures Your Clout On LinkedIn Social Business Network

June 15, 2011 by Basil Puglisi Leave a Comment

Have you ever wondered how your resume stacks up against others with much the same experience as you? Fortunately, Klout, the startup that previously only measured a person’s influence across the social media board, and LinkedIn, the business-related social networking site, has now partnered up to allow users to see their own influence when it […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: analytics, brand, engagment, influence, LinkedIn, social network, twitter, Visibility

LinkedIn and Klout join the Social Button Revolution

June 14, 2011 by Basil Puglisi Leave a Comment

There does seem to be a button for just about anything digital these days. The Google +1 button provides a promotional value similar to Facebook’s “Like” button, and savvy blog readers will realize right off the bat if they have come upon an outdated blog if they arrive to one that doesn’t provide buttons to […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Media Topics Tagged With: advertising, brand, business, buttons, klout, LinkedIn, Marketing, Social Brand, social buttons, Social Media

Crowdsourcing

June 13, 2011 by Basil Puglisi Leave a Comment

Outsourcing is already an old word, and we all know what it means – sending jobs to countries where the labor is cheaper than in the US. The new worldwide pool of cheap labor, they say, is called Crowdsourcing.It means taking a task, especially in software design, and putting it out there to the world […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology, Social Media Topics Tagged With: advertising, crowdsourcing, internet marketing, Marketing, Social Brand, Visibility, Visibility Marketing, word of mouth, world of mouth

New Creative Commons Option for YouTube Fans

June 9, 2011 by Basil Puglisi Leave a Comment

YouTube recently released some new options in creative commons licensing for their uploading fans. Users will now be able to choose to license their videos under CC BY or to retain the default option of Standard YouTube Licensing. In human terms, CC BY is the ability to share, remix, or make commercial use of the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics Tagged With: advertising, brand, copyright, Creative Commons, Marketing, Mobile & Technology, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing, YouTube

Tweet Tools: Increase Your Twitter Productivity with TweetSpinner

June 8, 2011 by Basil Puglisi 1 Comment

If your direct messages inbox is full of auto-follow spam messages or otherwise delayed or old information, you are probably like most other Twitter users that do not have TweetSpinner. Direct Messaging Inbox Archiving TweetSpinner provides more control over many important elements of managing your Twitter account fully, accurately, and lucratively. It will allow you […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Digital & Internet Marketing, Mobile & Technology, Social Media Topics Tagged With: advertising, analytics, internet marketing, Marketing, mobile, twitter, Visibility, Visibility Marketing

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