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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Digital & Internet Marketing

SquareUp – Your Credit is good everywhere & anywhere!

March 1, 2011 by Basil Puglisi Leave a Comment

As the story goes, the idea for this new service came about when Twitter inventor and co-founder, Jack Dorsey, happened to see a street artist which he liked.  Wanting to support him Jack found he didn’t have cash. The artist did not have a way to swipe a credit card. With that idea in mind, a […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology Tagged With: mobile credit, ROI, squared, squaredup, twitter credit cards, Visibility

Sneak Peak: Digital Brand Marketing 411: Educate, Embrace, Brand

February 28, 2011 by Basil Puglisi Leave a Comment

So, the internet is flooded with 101 courses, be it Social Media 101, SEO 101, Digital 101, SEM 101 and so on. The shocking part is that we are well beyond Freshman year, perhaps now it’s time for an advanced course. This is a book in progress and the purpose of this post is to […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: brand, Digital Brand Marketing, ebooks, internet marketing, Press Releases, publishing, Social Brand, Social Media, social media marketing, Visibility, Visibility Marketing

Google’s Social Search

February 25, 2011 by Basil Puglisi Leave a Comment

A few days ago Google changed the way the company is dealing with social media. Since the launch of its Social Search in 2009, Google’s social media was kept a little hidden from the general public. You had to know about it and opt-in through Google Labs. Once you did, Google’s search results page would […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: brand, google, SEO, Social Brand, Social Media, social search, Visibility, Visibility Marketing

What is a Creative Commons License?

February 24, 2011 by Basil Puglisi Leave a Comment

With so much business being conducted online these days, it has become imperative to have methods to protect and copyright our works in a manner just as remote as how it was posted. Regardless of whether your work is writing, photography, or even coding or programming, you will want a means to ensure that regardless […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Media Topics, Traditional Marketing Tagged With: blog, blogger, brand, Business Coach, Creative Commons, publishing, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

News and Social Media: The “New Media Press”?

February 23, 2011 by Basil Puglisi Leave a Comment

Social media has, without a doubt, changed how the established news media is handling The News. It has changed traditional media in the most important aspects; news gathering, news reporting and news distribution. Factitious Example not a real press pass or any real affiliation. News Gathering One of the biggest benefits of social media is […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: brand, new media, news, Social Brand, Social Media, social media news, social news, Visibility, Visibility Marketing

Lessons in Social Marketing and PR Disasters

February 22, 2011 by Basil Puglisi Leave a Comment

While it is true that smart social marketing can increase your business, it is just as easy to make mistakes that can cost your business in customers and reputation. It is important to learn from mistakes done by others and try not to repeat them. Mistakes by small business owners frequently go unnoticed by the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: brand, Social Brand, Social Media, Visibility, Visibility Marketing

What is the SxSW? Why Would I attend?

February 21, 2011 by Basil Puglisi Leave a Comment

What is SXSW? The SXSW, or the South by Southwest festival and conferences, regularly offers a widely diverse group of entertainment seekers the opportunity to find independent films, original music, and even up-to-date, and up-and-coming technologies.   SXSW for Entertaining Marketing Marketing is, of course, always targeted to those who can use a business’s products […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Traditional Marketing Tagged With: brand, Business Coach, Business Consulting, SXSW, Visibility, Visibility Marketing

Foursquare – Location Marketing and Check-in Technology

February 17, 2011 by Basil Puglisi Leave a Comment

Although the knowledge of location marketing may be old news to some, to those who are just tuning into the usage of Smartphones and as well as other advanced mobile digital equipment, it may be an entirely new concept to others. I did an article about FourSquare a few months ago, but in review I […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: brand, FourSquare, local, Social Brand, Social Media, Social Media Social Brand Visibility, Visibility, Visibility Marketing

Your Book: A look at Publish America

February 15, 2011 by Basil Puglisi Leave a Comment

Publish America, or PA, is a Print-on-Demand, traditional royalty paying book publishing company. Since Publish America only prints books as they are ordered, they are able to extend authorships to many talented writers. PA believes that if one single book is worth being published, it only need have the idea of a market for it […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Traditional Marketing Tagged With: blogger, ebooks, publishing, self-publish, small business, Visibility, Visibility Marketing

How to Protect Copyrighted Work for Social Media Week

February 9, 2011 by Basil Puglisi Leave a Comment

There are many ways to copy protect your original works. It may depend on how much convenience you require, or simply how much funding you have to invest in it. Here are a few great options for protecting your original works.
Declare it! Make a Statement!

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing Tagged With: copyright, Press Releases, publishing, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

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