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Branding & Marketing

Digital Visibility: The Local Search Snapshot

April 8, 2011 by Basil Puglisi Leave a Comment

As a business owner, you know you must have a presence on the World Wide Web to be considered a legitimate business. There are thousands of digital touch points out there, and knowing how you or your business appears to the world is almost as important as being there in the first place. If you […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: brand, google, internet marketing, listed, listing, local, local search, Marketing, SEO, Visibility, Visibility Marketing, website

What Mobile Apps Can Do for Small Business

April 7, 2011 by Basil Puglisi Leave a Comment

Mobile Applications have rushed to the forefront of technology and further advancements with the increased usage of net enhanced mobile devices like the iPhone. Breaking beyond the traditional uses for phone and text messaging capabilities, mobile apps have been brought from playroom to boardroom. Mobile App Statistics Did you know that 38% of small businesses […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: analytics, aplications, apps, mobile, Mobile & Technology, Social Brand, Social Media, Visibility, Visibility Marketing

Facebook Questions Re-Launch

April 6, 2011 by Basil Puglisi Leave a Comment

Earlier this week Facebook re-launched a previously tested aspect of social networking known as Questions. Questions, although similar to the idea of Yahoo answers actually provides quite a bit more personalized Q & A experiences. Users can simply head to Facebook Questions and opt in if the account isn’t already enabled. Head to Facebook questions […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Media Topics Tagged With: analytics, blog, facebook, Social Brand, Social Media, Visibility, Visibility Marketing

New Media Press: Paper.li a Social Media Tool

April 5, 2011 by Basil Puglisi Leave a Comment

Do you get a bit intimidated by data mining or researching through your Twitter or Facebook accounts as they scroll by at light-speed? If you are like many business owners, large and small, you have likely been just as torn as others who know that their social media sites are littered with incredible information, free […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, new media, new media press, Puglisi, Social Brand, Social Media, social news, twitter, Visibility, Visibility Marketing

Social Media & Brand Monitoring: Collective Intellect

April 4, 2011 by Basil Puglisi Leave a Comment

Collective Intellect, a company out of Bolder Colorado, has been around since 2005. They provide software and services to help businesses monitor and analyze real time marketing intelligence agregated from a broad spectrum of web and social media platforms. Similar to other companies (Radian6 and SM2 to name only 2) who provide software to monitor […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology, SEO Search Engine Optimization, Social Media Topics Tagged With: analytics, investors, market, Marketing, monitoring, Social Brand, Visibility, wall street

Google Search goes social with +1

April 1, 2011 by Basil Puglisi Leave a Comment

While Google may cover around thirteen percent of US display in online advertising marketing, Facebook may garner around twenty-two percent. Not surprisingly, it seems like Google has decided they actually do like the way Facebook allows users to share their interest, recommendations and ideas. So they have now added their own method of ‘liking’ or […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: adwords, analytics, brand, google, SEO, Social Brand, Social Media, Social Media Social Brand Visibility, Visibility, Visibility Marketing

Social Brand Visibility: UStream

March 31, 2011 by Basil Puglisi Leave a Comment

UStream is a unique platform that consist of networks that include a wide diversity of channels that are open source options for live video streaming. Brad Hunstable and John Ham co-founded UStream while attending West Point, a renowned US Military Academy. Both of the co-founders had long been inspired by technology and received degrees in […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: brand, Social Brand, Social Media, video, Video Visibility, Visibility, Visibility Marketing

Business Media Solutions: SlideShare

March 30, 2011 by Basil Puglisi Leave a Comment

Slideshare may be another aspect of online commerce and marketing that may sound like one of the little guys, for now. However, this site offers large varieties of business media solutions in the forms of documents, slide show presentations and even downloadable pdf files. Professionals from many niches upload their business content, while other viewers […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology, Social Media Topics Tagged With: brand, Business Consulting, business media, business solutions, Marketing, presentations, Social Brand, Visibility, Visibility Marketing

SmB Digital Trends: LivingSocial

March 29, 2011 by Basil Puglisi Leave a Comment

LivingSocial offers a system similar to Groupon where users can jot in their local zip code and browse over offers that can be purchased online for personal use, or even sent to others as gifts. This social discovery and networking tool allows business owners to read and review what others are saying about their business, […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: brand, coupons, deals, Location Based, Social Brand, Social Media, Visibility, Visibility Marketing

Brand Blogs: Mashable

March 28, 2011 by Basil Puglisi Leave a Comment

Considered an internet news blog, Mashable was launched from Pete Cashmore’s very own home in Aberdeen Scotland in 2005. Its primary purpose is to cover the latest news in social media, but it also covers any new news and developments in entertainment, online video, web development, technology, mobile and other gadget reviews and information. The […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Social Brand Visibility, Social Media Topics Tagged With: blog, blogger, brand, Social Brand, Social Media, Visibility, Visibility Marketing

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