Facebook plans to release a new ad platform on February 29th that may profoundly change the way business is done on this social media network. Peter Corbett of iStrategyLabs, a social media marketing firm, recently said the following, “The company expects the new ads to perform 40 to 8o percent better than its previous product” […]
How to Create a Social Network that isn’t Phony
Networking has undergone many transformations over the years, and has now reached a sort of zenith in tandem with the Web 2.0. Before, networking simply meant hobnobbing with industry insiders, perhaps at conferences, perchance over cocktails. Now, with the advent and burgeoning popularity of social media, networking is nothing short of an intricate science, one […]
How Fab.com Achieved Two Million Users in Seven Months with #SocialCommerce Marketing Strategies
Although Fab.com was founded in early 2010 as a social network for gay and lesbian users, it has quickly turned into an e-commerce site with an incredible following. As their social network base grew it made the leap from networking site to high-end flash sales. This young endeavor is already making a huge impact in […]
Empire Avenue Missions for Increased Social Engagement
Empire Avenue is doing it again. They are mixing fun with social networking and engagement with impressive results. On Empire Avenue, users are encouraged to and rewarded for participating in social activities. In the past this has meant: Sharing and trading ‘stocks’ on individual users Participating in group discussions Earning increased value through usage of […]
Timely the Talented Twitter Tool
As Twitter continues to become a most popular source of networking, communication, and aggregation, the list of tools available to help fully manage one or more Twitter accounts continues to grow. Although there are several options available online that are very similar, Timely seems to have refined all of the best available options in social […]
The New Social Marketing Strategy with Google+
As a marketer, your social profile must be thriving on Facebook, Twitter, and LinkedIn. But the important question is, ‘Is it thriving over Google+?’ I can assure you that most of you will answer in the negative. However, it is not too late. Grab a business page over at Google+ as soon as you finish […]
Start Your Own Social Media Business, Without the Collateral
Original Published with DBMEi Basil Puglisi with Lisa Danielle Carey In today’s economy, it is very hard to get a job. Because of all the competition, it’s also very hard to set yourself apart from the rest. If you’re a student living out of a parent’s home and still learning how/struggling to fend for yourself, […]
3 Tips to Synchronize Online and Traditional Marketing
As much as the online community loves to promote the effectiveness of a well-designed online strategy, it’s impossible to deny that traditional media can be hugely effective. What get’s lost in much of the debate about online vs traditional marketing, though, is how incredibly powerful they can be when used in tandem. Here are three […]
How to Get the Most Out of Your Social Media Advertising
The field of advertisement has changed immensely over the past decades. Online advertisements have replaced almost completely the printed newsletters, which used to be so effective. If, at first, the companies used to advertise online and build their own websites and buy virtual ads, today, social media is the new way of advertising. Now, I […]
Find A Lifetime of Success in 2012 by understanding “Time” & “Why?”
Ready to understand why some people are far more successful than others? Brace yourself! I am going to share my perspective on why 2011 was such a success for me and give you something to think about in 2012. Here’s the funny part, I made more money in 2011 than I have ever and that […]