President Obama recently signed into law the Jumpstart Our Business Start-ups or JOBS Act. Noted as a game-changing bill, the JOBS Act is a bipartisan bill that aims to make it easier for start-up businesses to expand and hire more employees to help aid further the so far, very sluggish, US economic recovery. This new […]
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Why Twitter is Better Than Facebook for Marketing Yourself as a Freelancer
Working as a freelance writer means a lot of self-promotion. Really, working as a freelance anything means a lot of self-promotion. It is up to yourself to get your name and work out there for the world to see. You are, in a sense, a business. Fortunately, in this day, social media gives you the […]
Is Marketing over Facebook a Battle for Likes/Followers?
Marketing over Facebook has convulsed. It is now a battle for likes/followers. Firms are waging cold wars, wherein the highest number of followers is considered the winner without an assertion. This picturesque is very well known to us and yet marketers follow the path blindfolded. Let us analyze the common mistakes committed by most of […]
What a Successful Company Blog Says about Your Business
We’ve all seen them – the company blog that is buried within the site map, with a single “Welcome” post that is three years old. Or the blog that is littered with bad grammar, typos or business jargon. A bad company blog can give off the impression that you’re lazy, technology-challenged, or you think you’re […]
1st Dibs – An Online Luxury Flea Marketplace
A relatively new dynamic marketplace online, 1stDibs has shoppers covered on many items not so commonly found on other luxury or boutique websites. Covering everything from antique furniture to vintage fashions, 1stDibs items come straight from the Paris flea market, as well as American and European dealers. This is an incredible resource helping consumers to […]
Inbound Marketing Summit NYC 2012 – 3 Important Tips to Take Home
If you had the opportunity to sit in on the panels at the Inbound Marketing Summit in New York this year, you likely took away a few vital lessons that you can carry to your business. The conference itself has evolved over the last few years. It has held a focus on social marketing strategies, […]
Did you try? A Look at the data from #SMWsmac [InfoGraphic]
What can you do in 16 days? Try! With just under a month before Social Media Week 2012, it came to our attention that NYC did not have a daylong event that was tailored to teach the small business owners and professionals how Social Media is and can be used. On Feb 1st, 2012 dbmei […]
Social Media Week Made Manhattan Move for #SMWsmac
An attendee at our event submitted a wonderful poem about his experience at the Social Media Week Social Media Action Camp event. #SMWsmac Social Media Week Made Manhattan Move By Serge Zenin Social Media Week made Manhattan move; Networking and negotiating, we never grew numb; Give out a business card and go with the groove; […]
Group Commerce for Publisher-Based eCommerce Solutions: #SocialCommerce
Recently, I sat down to an impromptu interview with the CEO of Group Commerce, Jonty Kelt, to learn more about what publisher-based ecommerce solutions can offer to more traditional form of media that may be lacking digital presence. What is Group Commerce? Group Commerce is a platform for publishers who want to integrate ecommerce into […]
Daily Deal Horror Stories – Are they True? #SocialCommerce
By now, you have likely heard some of the horror stories about businesses that have destroyed their bottom-lines, or worse, with daily deals or coupon offers. There are those like the LivingSocial deal offered by Scripa Massage & Wellness that allowed customers to save more than 88% on an enjoyable spa experience. However, the shop […]