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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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PR & Writing

BlogWorld and New Media Expo 2012 NY [Event]

May 16, 2012 by Basil Puglisi Leave a Comment

The BlogWorld Social Media Conference and Expo returns to New York again this year from June 5th through 7th as a must-attend social media networking and educational event. They are expecting thousands of attendees from over 50 countries with more than 200 speakers for the event. With a great trade-show planned this may be the […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing Tagged With: BlogWorld, BookExpo America, business, Ellisdale Fossil Site, google, Google Analytics, Marketing and Advertising, New York, Social Media

What a Successful Company Blog Says about Your Business

March 18, 2012 by Basil Puglisi 7 Comments

We’ve all seen them – the company blog that is buried within the site map, with a single “Welcome” post that is three years old. Or the blog that is littered with bad grammar, typos or business jargon. A bad company blog can give off the impression that you’re lazy, technology-challenged, or you think you’re […]

Filed Under: Basil's Blog #AIa, General, PR & Writing, Publishing Tagged With: blog, business, Chicago, facebook, internet marketing, Social Media, twitter, Web design

Snaptag Versus QR Codes

January 17, 2012 by Basil Puglisi Leave a Comment

QR codes have been a new and unique source of executing mobile marketing campaigns in recent times. Many seem to not only enjoy participating by using them, but have actually begun to look for offers from those with QR codes and may even have begun to ignore those that do not have them at all. […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Content Marketing, Design, Digital & Internet Marketing, General, Mobile, Mobile & Technology, PR & Writing, Publishing, Traditional Marketing, Video Tagged With: advertising, brand, Marketing, mobile, Visibility

Customer Engagement for Small Business

January 8, 2012 by Basil Puglisi Leave a Comment

Telling business owners that they need to have some plans for customer engagement is easy. However, once they have absorbed that tidbit of helpful information, many may be lost as to what customer engagement can actually entail. Most likely, there is nothing that you in particular are selling, that can’t be found somewhere else. So […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Business, Business Networking, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing, Sales & eCommerce, Traditional Marketing Tagged With: advertising, business, Customer Engagement, listen, Marketing, small business, Visibility

“Privacy” is a great way to stay unemployed, unconnected and extinct [Opinion]

November 6, 2011 by Basil Puglisi Leave a Comment

Social Media does not create a brand, it takes the brand (or character impression) and carries it. Just like in the “old” days when you worked in a community and everyone knew everything about you anyway, social media has played into the global business revolution. “Privacy is for old People” but perhaps we misunderstood “old”? […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Business, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: brand, digital brand, digital you, Employment, Marketing, personal brand, PR, privacy, Social Brand, Social Media, Visibility, Visibility Marketing

Jeff Pulver’s Second #BRANDSconf Kicks off This Month!

November 3, 2011 by Basil Puglisi Leave a Comment

The second Jeff Pulver’s #BrandsConf will be kicking off on November 9th, 2011. BrandsConf helps businesses to explore the options for ‘humanizing your brands’ as well as the possible effects this can have on your business. In recent times, many businesses on and off the web have begun to find that utilizing Facebook and Twitter […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing, Traditional Marketing Tagged With: brands, business, conferences, Social Brand, Social Media, social media conferences, social media education, Visibility

6 of the Best Guest Posting Tips

September 21, 2011 by Basil Puglisi Leave a Comment

Guest posting can be a very lucrative venture for all parties involved. The owner of the blog is provided with free content, and the writer of the content is given acknowledgement of their wisdom on the chosen topic. In this aspect, guest posting seems to benefit both parties equally. However, it can be just as […]

Filed Under: Basil's Blog #AIa, Content Marketing, PR & Writing, Publishing Tagged With: blog, blogging, brand, guest blogger, networking, publishing, Social Media, Visibility, Writing

Turn Your Social Media Content into Something Incredible with FeedFabrik

September 13, 2011 by Basil Puglisi Leave a Comment

By now most folks who use the internet for work, play, or both, are likely to have generated a bit of personal or business content on their social media sites. Blogs, videos, articles, tweets, and more have their own special place online for quick and easy access when you need to reference them, share them, […]

Filed Under: Basil's Blog #AIa, Content Marketing, PR & Writing, Social Media Topics, Traditional Marketing Tagged With: blog, blogger, Mobile & Technology, publishing, self-publish, Social Media, Visibility

Develop Your Brand with Daylife

September 6, 2011 by Basil Puglisi Leave a Comment

Providing consumers with cloud features including on-demand media options, DayLife is supplying their users with more features, functionality, and faster cycling. A comprehensive solution that is designed for digital publishers who may require the freedom to focus on creative experiences instead of constant publication input. How Does DayLife Work? DayLife provides a Publisher’s Suite that […]

Filed Under: Basil's Blog #AIa, Content Marketing, General, PR & Writing Tagged With: blog, brand, publishing, Visibility, website

Facebook buys Push Pop Press: Facebooks?

August 11, 2011 by Basil Puglisi Leave a Comment

Facebook has announced this week the purchase of Push Pop Press, a fact that raised eyebrows and posed questions about where is the company going next. Push Pop Press, started by two former Apple employees, Mike Matas and Kinon Tsubteris, aimed to change how the future books will be read. They presented their innovation at […]

Filed Under: Basil's Blog #AIa, Conferences & Education, Digital & Internet Marketing, General, Mobile & Technology, PR & Writing, Social Media Topics Tagged With: business, digital books, ebook, facebook, publishing

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