The estimated sales this Christmas season are projected to reach $451 billion. That number is much higher than what happened in 2008 and 2009 and is almost at par with 2007, one of the best years ever. In 2007 the sales were at $453 billion.
Conferences & Education
Blog 2.0 – Puglisi’s Blog 2011
The blog founded by Brand Marketing Educator, Basil C. Puglisi will move from text based blog articles to media…. after all if it’s a blog about digital media it should include some of the web 2.0 feel.
I’m Posting every day in 2011!
I’m Posting every day in 2011! (well weekday that is) I’ve decided I want to blog more. Rather than just thinking about doing it, I’m starting right now. I will be posting on this blog once a day / once a week for all of 2011. I know it won’t be easy, but it might […]
Happy Holidays!!! Social Media Do and Don’t
So as we hit Christmas Eve, I like to take a minute and share a few Social Media etiquettes for the general year, but ring even more true for the Holidays.
How to advertise your business with Google?
Advertising through such a company can give your business more exposure than any other advertising method. But there are so many ways to advertise with them. Which one will suit your business?
What is a Digital Brand?
Everything that is said, shared or complained online becomes the digital brand of the company. A paradigm shift which has occurred in the last few years between organizations, businesses and their consumers, governments and their constituents has changes the playing fields.
Using Podcasts to Promote Your Business
A podcast is a series of digital media files that are released periodically and often, that can be downloaded through web syndication. Academics at the Community, Journalism & Communication Research group at the University of Texas propose a four-part definition of a podcast: A podcast is a digital audio or video file that is episodic; downloadable; program-driven and has a host and/or theme.
Social Brand Visibility: BuzzFeed
In its best month (November 2010) BuzzFeed had 525,000 visitors a day, The research done by the site is used by many bloggers, journalists and social media experts to gauge the pulse of the internet community.
Strategies for going Viral and creating Visibility!!!
The biggest network you have at the moment are the bored people sitting in their offices, connected to high speed internet. This network is bigger that all the traditional existing networks combined. Create something that will draw their attention so they will pass it around.
Social Brand Visibility: Slashdot
Slashdot traffic is estimated to be over 5.5 million visitors per month, and the site has won many awards. A term “Slashdot Effect” was coined after a story was posted on the site which sent much traffic to the source. Statistics shows that about 50% of the users check in to see the news of the day, while the other half stays and takes part in the conversations