Microsoft Tag is a new experience in connecting the digital world with the real world. By scanning a tag – a new kind of bar code – with your cellular phone, you can have immediate access to information, websites, videos, reviews and more. When you scan a Tag displayed on an establishment or product, […]
Conferences & Education
SmB Digital Trends: Groupon, Google Offers & Facebook Deals
Small Business Trends: Groupon, Google Offers & Facebook Deals Groupon burst into the scene of business client relationship in 2008, and changed the advertising model. It’s mindboggling rise in 2010 is proof they’ve hit the jackpot – an uncharted territory of local businesses and internet users. The virtual world and the physical world intersecting with […]
Basic Guide to Understanding Code
Making a website can be a complicated process, especially when there are all different types of code out there that you can use. Each type of code is a little bit different, with the end result going unnoticed by most casual viewers. However, the real results are highly noticeable by professionals in the web design […]
Google’s New Algorithm
Do you stay glued to financial news for the biggest trends, or failing ones, to keep your business thriving and productive? If so, you may want to take a seat for this one. Designed to improve search results, Google has initiated a new algorithm. For those who have made a habit of providing the highest […]
SquareUp – Your Credit is good everywhere & anywhere!
As the story goes, the idea for this new service came about when Twitter inventor and co-founder, Jack Dorsey, happened to see a street artist which he liked. Wanting to support him Jack found he didn’t have cash. The artist did not have a way to swipe a credit card. With that idea in mind, a […]
Sneak Peak: Digital Brand Marketing 411: Educate, Embrace, Brand
So, the internet is flooded with 101 courses, be it Social Media 101, SEO 101, Digital 101, SEM 101 and so on. The shocking part is that we are well beyond Freshman year, perhaps now it’s time for an advanced course. This is a book in progress and the purpose of this post is to […]
Google’s Social Search
A few days ago Google changed the way the company is dealing with social media. Since the launch of its Social Search in 2009, Google’s social media was kept a little hidden from the general public. You had to know about it and opt-in through Google Labs. Once you did, Google’s search results page would […]
What is a Creative Commons License?
With so much business being conducted online these days, it has become imperative to have methods to protect and copyright our works in a manner just as remote as how it was posted. Regardless of whether your work is writing, photography, or even coding or programming, you will want a means to ensure that regardless […]
News and Social Media: The “New Media Press”?
Social media has, without a doubt, changed how the established news media is handling The News. It has changed traditional media in the most important aspects; news gathering, news reporting and news distribution. Factitious Example not a real press pass or any real affiliation. News Gathering One of the biggest benefits of social media is […]
Lessons in Social Marketing and PR Disasters
While it is true that smart social marketing can increase your business, it is just as easy to make mistakes that can cost your business in customers and reputation. It is important to learn from mistakes done by others and try not to repeat them. Mistakes by small business owners frequently go unnoticed by the […]