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small business

Google’s New E-Commerce Features

April 11, 2011 by Basil Puglisi Leave a Comment

Web retailers may have just received extra encouragement for product promotion from Google with the launch of their new E-commerce, product-specific search capabilities. At least two new features will stand out to regular users. Instant Results First, there is the type-as-you-go feature that Google users have grown accustomed to in their web search tool. This […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization Tagged With: brand, ecommerce, google, internet marketing, search, small business, Visibility

Why Every Small Business Should Go Online

March 17, 2011 by Basil Puglisi Leave a Comment

Why a Small Business should go Online: Ways Your Offline Business Can Benefit from an Online Presence Although it may be hard for some of the ‘old timers’ regardless of age, to understand how much it can be of benefit, there is no doubt that it would be a very rare offline business that could […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Traditional Marketing Tagged With: brand, Business Coach, Business Consulting, small business, Visibility, Visibility Marketing, website

Location Trends: Checkpoints

March 10, 2011 by Basil Puglisi Leave a Comment

“When was the last time you got a reward for just showing up? When did you get a prize for something you do every day? Now you can, with Checkpoints” is the catch-phrase of a new mobile app called Checkpoints. Founded by brothers/ entrepreneurs Mark and Todd DiPaola, who put $1 million of their own […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Digital & Internet Marketing, Mobile & Technology, Social Brand Visibility, Social Media Topics Tagged With: apps, brand, mobile, small business, Social Brand, Social Media, Visibility, Visibility Marketing

SmB Digital Trends: Groupon, Google Offers & Facebook Deals

March 7, 2011 by Basil Puglisi Leave a Comment

Small Business Trends: Groupon, Google Offers & Facebook Deals Groupon burst into the scene of business client relationship in 2008, and changed the advertising model. It’s mindboggling rise in 2010 is proof they’ve hit the jackpot – an uncharted territory of local businesses and internet users. The virtual world and the physical world intersecting with […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Mobile & Technology Tagged With: brand, coupons, deals, offers, small business, Social Brand, Visibility, Visibility Marketing

Your Book: A look at Publish America

February 15, 2011 by Basil Puglisi Leave a Comment

Publish America, or PA, is a Print-on-Demand, traditional royalty paying book publishing company. Since Publish America only prints books as they are ordered, they are able to extend authorships to many talented writers. PA believes that if one single book is worth being published, it only need have the idea of a market for it […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Traditional Marketing Tagged With: blogger, ebooks, publishing, self-publish, small business, Visibility, Visibility Marketing

Small Businesses and their Banks

November 8, 2010 by Basil Puglisi Leave a Comment

Big banks have lost the human relationships with their clients. It may be high time to leave those big ones and go with the smaller local banks,

Filed Under: Basil's Blog #AIa, Conferences & Education Tagged With: bank, banking, Business Coach, Business Consulting, Long Island Business, Puglisi, small business

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