A few days ago Google changed the way the company is dealing with social media. Since the launch of its Social Search in 2009, Google’s social media was kept a little hidden from the general public. You had to know about it and opt-in through Google Labs. Once you did, Google’s search results page would […]
Digital & Internet Marketing
What is a Creative Commons License?
With so much business being conducted online these days, it has become imperative to have methods to protect and copyright our works in a manner just as remote as how it was posted. Regardless of whether your work is writing, photography, or even coding or programming, you will want a means to ensure that regardless […]
News and Social Media: The “New Media Press”?
Social media has, without a doubt, changed how the established news media is handling The News. It has changed traditional media in the most important aspects; news gathering, news reporting and news distribution. Factitious Example not a real press pass or any real affiliation. News Gathering One of the biggest benefits of social media is […]
Lessons in Social Marketing and PR Disasters
While it is true that smart social marketing can increase your business, it is just as easy to make mistakes that can cost your business in customers and reputation. It is important to learn from mistakes done by others and try not to repeat them. Mistakes by small business owners frequently go unnoticed by the […]
What is the SxSW? Why Would I attend?
What is SXSW? The SXSW, or the South by Southwest festival and conferences, regularly offers a widely diverse group of entertainment seekers the opportunity to find independent films, original music, and even up-to-date, and up-and-coming technologies. SXSW for Entertaining Marketing Marketing is, of course, always targeted to those who can use a business’s products […]
Foursquare – Location Marketing and Check-in Technology
Although the knowledge of location marketing may be old news to some, to those who are just tuning into the usage of Smartphones and as well as other advanced mobile digital equipment, it may be an entirely new concept to others. I did an article about FourSquare a few months ago, but in review I […]
Your Book: A look at Publish America
Publish America, or PA, is a Print-on-Demand, traditional royalty paying book publishing company. Since Publish America only prints books as they are ordered, they are able to extend authorships to many talented writers. PA believes that if one single book is worth being published, it only need have the idea of a market for it […]
How to Protect Copyrighted Work for Social Media Week
There are many ways to copy protect your original works. It may depend on how much convenience you require, or simply how much funding you have to invest in it. Here are a few great options for protecting your original works.
Declare it! Make a Statement!
Happening Right Now in NYC: Social Media Camp
As this blog publishes the rooms in the “Social Media Hotel”, the Roger Smith (@RSHotel) in NYC is coming alive and broadcasting socially, both in traditional and digital form. The rooms are filled with the very enthusiastic, the curious and the talented Social Media Enthusiasts of New York.
Best Practices for Creating New Content (Social Media Week 2011)
Prep for Social Media Week Presentation 2/9/11 10:30AM Roger Smith Hotel: It is said that 10% of the content available on the internet is original, and the other 90% is recycled from that 10%. With that highly likely statistic in mind, try to remember that although you may not be an expert on the topic you are given to create content for, it is quite possible to at least have the look of one.