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Conferences & Education

Social Media Analytics

February 18, 2011 by Basil Puglisi Leave a Comment

Social Media Analytics – Can They Be Measured and Tracked Accurately? Since social media is one of the toughest things to justify in terms of ROI, current analytics simply are not well suited to measure this data accurately. There are many tools available that all propose to offer the most accurate results, better than any […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: analytics, brand, social analytics, Social Brand, Social Media, social media analytics, Visibility, Visibility Marketing

Foursquare – Location Marketing and Check-in Technology

February 17, 2011 by Basil Puglisi Leave a Comment

Although the knowledge of location marketing may be old news to some, to those who are just tuning into the usage of Smartphones and as well as other advanced mobile digital equipment, it may be an entirely new concept to others. I did an article about FourSquare a few months ago, but in review I […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: brand, FourSquare, local, Social Brand, Social Media, Social Media Social Brand Visibility, Visibility, Visibility Marketing

Facebook Success Stories

February 16, 2011 by Basil Puglisi Leave a Comment

We have heard and read a lot about Facebook, about its 500 million users, about it overtaking Google as the most visited site per day. But what does it have to do with your small business? Those businesses who don’t have a department for social media? Can Facebook help small businesses expend above and beyond […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: brand, Business Coach, Business Consulting, facebook, PR, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

Your Book: A look at Publish America

February 15, 2011 by Basil Puglisi Leave a Comment

Publish America, or PA, is a Print-on-Demand, traditional royalty paying book publishing company. Since Publish America only prints books as they are ordered, they are able to extend authorships to many talented writers. PA believes that if one single book is worth being published, it only need have the idea of a market for it […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Traditional Marketing Tagged With: blogger, ebooks, publishing, self-publish, small business, Visibility, Visibility Marketing

Twitter: A five year review

February 14, 2011 by Basil Puglisi Leave a Comment

Here is what everybody is talking about: Twitter. Twitter is a free social network, which enables its users to write what’s on their mind, at any given moment, at any given place, and share it with a group of their friends. It is called micro-blogging because the “tweets”, as the messages are called, have a […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: PR, Social Brand, Social Media, twitter, Visibility, Visibility Marketing

Facebook: A Seven Year Review

February 11, 2011 by Basil Puglisi Leave a Comment

What has not been said and written about Facebook?  Articles, numerous books and a movie -“Social Network”, which is nominated for this year’s Oscar awards. Mark Zuckerberg, the name and the face of Facebook was the subject of exposes and studies; how did a 20 some year old managed to create a company from his […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: facebook, Social Brand, Social Media, Visibility, Visibility Marketing

Social Brand Visibility: OldDogg.com

February 10, 2011 by Basil Puglisi Leave a Comment

This sets the stage to the biggest competition: Digg.com or Olddogg.com?

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: Social Brand, Social Media, Visibility, Visibility Marketing

Social Brand Visibility: Ning

February 9, 2011 by Basil Puglisi Leave a Comment

Ning is another kind of social network. Subscribing to the network allows user create their own social networks around specific interest, with their own design, choice of features and members database. The central idea is that anyone can create his own social network.
Ning labels itself as a place where content intersects with conversations to inspire action. Every social network created through Ning comes with social integration tools, community features, design tools and monetization solutions which are ready for use.

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: Social Brand, Social Media, Visibility, Visibility Marketing

How to Protect Copyrighted Work for Social Media Week

February 9, 2011 by Basil Puglisi Leave a Comment

There are many ways to copy protect your original works. It may depend on how much convenience you require, or simply how much funding you have to invest in it. Here are a few great options for protecting your original works.
Declare it! Make a Statement!

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Digital & Internet Marketing Tagged With: copyright, Press Releases, publishing, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

Plagiarism and Content Monitoring Review for Social Media Week

February 8, 2011 by Basil Puglisi Leave a Comment

There are many types of copy protection to utilize, however, the best method to practice at all times is the use of only user created original content. The copy protection should only be a means to ‘double-check’ content before posting it and then monitoring your content to see where and how it is being used.

Filed Under: Basil's Blog #AIa, Branding & Marketing, Conferences & Education, Social Brand Visibility, Social Media Topics Tagged With: blog, Content Monitoring, Plagiarism, Puglisi, Social Brand, Social Media, Visibility, Visibility Marketing

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