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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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Puglisi

Startups that could affect your Marketing Strategy

November 10, 2010 by Basil C. Puglisi Leave a Comment

TechCrunch, a company that started as a blog in 2005 and has evolved to be one of the biggest and more innovative companies, holds a yearly conference where they choose 25 new startups from over 1000 applications to present their ideas to the conference and through it to the world.

Filed Under: Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: Business Coach, Business Consulting, Long Island Business, Puglisi

So You Want to Start a Business Blog….

November 9, 2010 by Basil C. Puglisi Leave a Comment

75% of the respondents said they consider blogs ‘useful’ and 31% said it is ‘critical’ to their business.

Filed Under: Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Media Topics Tagged With: Business Coach, Business Consulting, Long Island Business, Puglisi, Social Media Social Brand Visibility

Small Businesses and their Banks

November 8, 2010 by Basil C. Puglisi Leave a Comment

Big banks have lost the human relationships with their clients. It may be high time to leave those big ones and go with the smaller local banks,

Filed Under: Conferences & Education, Digital Factics Blog Tagged With: bank, banking, Business Coach, Business Consulting, Long Island Business, Puglisi, small business

Capitalizing on Social Media: Michigan State University

September 21, 2010 by Basil C. Puglisi Leave a Comment

While MSU and the MSUAA seem to bolster a powerhouse of Social Networking opportunities online, let’s not forget that the nearly 500,000 alumni across the earth

Filed Under: Digital Factics Blog, Social Media Topics Tagged With: Alumni, MSU, Puglisi, Social Media

Business Growth: Issue 27 – Know How to Hire

September 2, 2010 by Basil C. Puglisi Leave a Comment

Finding people that you can trust is difficult, and just a few bad hires can send your business into a tailspin.

Filed Under: Conferences & Education, Digital Factics Blog Tagged With: Long Island Business, Puglisi, Visibility

Traditional Networking 101

September 1, 2010 by Basil C. Puglisi Leave a Comment

Be sure to use traditional networking in addition to online networking as you build your business. Although nothing beats the convenience of networking online, building strong in-person relationships is an important component to any successful company.

Filed Under: Digital Factics Blog, Traditional Marketing Tagged With: Long Island Business, Puglisi, Visibility, Visibility Marketing

Why consultants are a must for every business owner!

September 1, 2010 by Basil C. Puglisi Leave a Comment

“you really can’t ask an employee how you are doing… well at least with the intent on possibly getting the harsh truth you may need” … A consulting service who services 4-10 clients in this subject will likely charge a fraction of that and be better connected to media sources and technology because they cover a wider scope of clients.

Filed Under: Conferences & Education, Digital Factics Blog Tagged With: Business Coach, Business Consulting, Long Island Business, Puglisi, Visibility

Promotional Social Interactive – FourSquare

July 12, 2010 by Basil C. Puglisi Leave a Comment

My reaction to AOL cover story – FourSquare leverages the followers and Friends to maximize exposure

Filed Under: Digital Factics Blog, General, Social Brand Visibility, Social Media Topics Tagged With: FourSquare, Puglisi, Visibility

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Responsible AI (#AIgenerated by Agents)

New Suits Against OpenAI Ask Courts to Put an Outside Reviewer Over ChatGPT Releases #AIg

Two lawsuits filed in late October ask courts to put an outside reviewer between OpenAI and its next release: a court-approved evaluator in Texas and a five-year independent monitor in the Wan case. A third suit asks for automatic escalation. The requests show what injured parties will ask any chatbot company to prove.

NIST’s Agent Identity Tenets Warn That Human Review Can Turn Into Habit #AIg

NIST’s ten design tenets for agent identity management put most controls in infrastructure and send risky actions to human review. Tenet 05 warns that frequent escalation can turn approval into habit, and leaves who rules, and what record that ruling leaves, to each organization.

India’s Telecom Regulator Would Require a Designated Officer’s Approval Before Any AI System Is Used #AIg

TRAI’s draft guidelines on responsible AI in telecom would require a designated officer to approve every AI system before use and make operators accountable for vendor-built AI. They say less about who rules on outputs once a system is running. Comments are due November 27.

Only a Quarter of UK Workers Always Verify AI Answers. Who Decides Which Ones Count? #AIg

O’Reilly found that only 24% of UK employees always verify AI-generated answers, and 39% of those using them have acted on one that proved wrong. Perceptyx and RGP point to the missing piece: deciding which AI outputs need a named person’s ruling.

New AI Certificates for Doctors and Teachers Teach Checking. Do They Certify It? #AIg

Google launched an AI certificate for healthcare professionals that takes under five hours and carries up to 5.0 CME credits, and Scale and UMSL launched a 12-hour microcredential for teachers. Both teach evaluation of AI output. A European teacher framework asks for evidence of it, and employers can too.

OpenAI Built Four Layers to Watch Its Agents. Human Paging Mostly Keeps Business Hours #AIg

OpenAI’s October 29 post describes up to four automated layers that watch its agents, then discloses that human paging runs at any hour only for highest-priority alerts on frontier training runs, during business hours for most other traffic, and is currently off for internal Codex. For enterprise deployments, alerts go to the customer’s own webhook, and on our reading so does the decision.

House Democrats Ask AI Labs for Incident Reports Within 48 Hours of Discovery #AIg

Letters dated October 27 ask five frontier AI companies for a full accounting of misalignment incidents by November 11 and notice within 48 hours of discovery. None of the fourteen requested items asks who inside a company decides a flagged event is an incident, and that decision is what starts the clock.

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