Artificial Intelligence (AI) & Digital Marketing Since 2009
AI products can be purchased. AI transformation has to be built.
This paper reframes fifteen commonly cited requirements for AI transformation as operational management requirements, from data provenance and purpose to decision traceability and value realization. It shows why automation and observation cannot serve as the sole control on consequential work, and how named human checkpoints close that gap.
Type: Research Synthesis | Executive White Paper Period Covered: 2025–2026 Primary Sources: Accenture (2025) | Deloitte AI ROI Survey (Oct. 2025) | Deloitte State of AI in the Enterprise (Jan. 2026) | Google Cloud ROI of AI (2025) | McKinsey State of AI (Nov. 2025) | Microsoft Becoming a Frontier Firm (2025) | OpenAI State […]
Nine AI platforms reviewed the same paper and eight agreed. Agreement proved nothing, because platforms trained on the same data carry the same blind spots. HAIA-RECCLIN is the ten-field format that makes any platform cite its sources and hand the decision back, and the dispatch method that assigns seven roles by proven strength.
A synthesis of research from McKinsey, Google, OpenAI, Anthropic, BCG, IBM, Microsoft, WEF, Deloitte, OECD, the Future of Life Institute, and more, compiled and critiqued by a practitioner. The Setup: Why This Matters More Than Another Hot Take Alex Issakova curated and shared a collection of 34 leading AI research reports from the world’s most […]
