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Start Your Own Social Media Business, Without the Collateral

January 30, 2012 by Basil Puglisi 11 Comments

Original Published with DBMEi Basil Puglisi with Lisa Danielle Carey In today’s economy, it is very hard to get a job. Because of all the competition, it’s also very hard to set yourself apart from the rest. If you’re a student living out of a parent’s home and still learning how/struggling to fend for yourself, […]

Filed Under: Basil's Blog #AIa, General Tagged With: Business card, facebook, LinkedIn, Marketing and Advertising, Social Media, social media marketing, twitter

3 Tips to Synchronize Online and Traditional Marketing

January 23, 2012 by Basil Puglisi Leave a Comment

As much as the online community loves to promote the effectiveness of a well-designed online strategy, it’s impossible to deny that traditional media can be hugely effective. What get’s lost in much of the debate about online vs traditional marketing, though, is how incredibly powerful they can be when used in tandem. Here are three […]

Filed Under: Basil's Blog #AIa, Digital & Internet Marketing, General, Traditional Marketing Tagged With: business, facebook, Gary Vaynerchuk, LinkedIn, Marketing and Advertising, Old Spice, Social Media, twitter

How to Get the Most Out of Your Social Media Advertising

January 22, 2012 by Basil Puglisi 7 Comments

The field of advertisement has changed immensely over the past decades. Online advertisements have replaced almost completely the printed newsletters, which used to be so effective. If, at first, the companies used to advertise online and build their own websites and buy virtual ads, today, social media is the new way of advertising. Now, I […]

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media Tagged With: Coca cola, facebook, LinkedIn, Social Media, social media marketing, Social network service, twitter, YouTube

Twitter Tools: twithawk, a lead generation tool

December 21, 2011 by Basil Puglisi Leave a Comment

Another arrow in the quiver of the savvy internet marketer is Twithawk, a lead generation tool. Founded in 2009, Twitterhawk, as it was called back then, had to do a name change because Twitter felt it is too close to their name. It didn’t deter Chris Duell, the Australian founder and developer, to fine tune […]

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media Topics Tagged With: advertising, brand, business, internet marketing, lead generation, Marketing, Social Media, twitter, twitter tools, Visibility Marketing

Professional Spotlight: Jeff Pulver

December 4, 2011 by Basil Puglisi Leave a Comment

The Social Media Valley, or Long Island can certainly claim some bragging rights with this professional. Jeff Pulver has not only been a contributor to the Digital Age, but a visionary leader in communications (or also the communication tools of Social Media) and specifically the power it has given to people. Jeff’s professional contributions would […]

Filed Under: Basil's Blog #AIa, General, Professional Spotlight, Social Brand Visibility, Social Media, Social Media Topics Tagged With: #140conf, jeff pulver, Long Island, professional, twitter

Twitter Teams Up with the Weather Channel Social

August 26, 2011 by Basil Puglisi Leave a Comment

On August 11th, The Weather Channel integrated weather forecast and news with the social media realm. Those who frequent The Weather Channel website for news on local weather can now sign into the site via their Twitter account to catch and share tweets from those in their area. Users can also spread tweets across TWC’s […]

Filed Under: Basil's Blog #AIa, Content Marketing, General, Social Media Topics Tagged With: hurricane twitter, news, social media hurricane, social weather, twitter, twitter news, video, Visibility, weather

Earthquake: Twitter An Emergency Communication Tool

August 23, 2011 by Basil Puglisi Leave a Comment

What is your Social Media Emergency Management plan? At around 2pm today, an Earthquake with an epicenter about 34 miles NW of Richmond, VA. 87 miles SW of DC. began felt as far north as #NYC and New Jersey. While tens of thousands flocked to their cell phones and TV service, twitter spread the word […]

Filed Under: Basil's Blog #AIa, Conferences & Education Tagged With: earthquake, emergency management, Mobile & Technology, news, twitter

Twitter Tools You May Not Be Able to Live Without

July 25, 2011 by Basil Puglisi Leave a Comment

There are so many options these days when it comes to Twitter tools that users on Windows systems can implement to help them schedule tweets, manage followers, or aggregate relevant content. However, as with many things, options for Mac OS X may not be as easily found. This tool supplies users with a simple, clean […]

Filed Under: Basil's Blog #AIa, Digital & Internet Marketing, General, Social Media Topics Tagged With: 140 characters, brand, Marketing, mobile, Social Brand, Social Media, twitter, Visibility

Three Easy Ways to Turn Twitter Blurbs into Cash

July 20, 2011 by Basil Puglisi Leave a Comment

You don’t have to be Shaquille O’Neal or Kim Kardashian to make money on Twitter. You may need their celebrity status to make $10k per Tweet, but turning your Twitter account into its own minor source of funding is quite possible for even the most obscure Tweeters around. SponsoredTweets On SponsoredTweets users can sign up […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Social Media Topics Tagged With: advertising, brand, internet marketing, Marketing, twitter, Visibility

Twitter: Business & Brands Now Trending

July 18, 2011 by Basil Puglisi Leave a Comment

Twitter is becoming part of our lives whether we are active users or not. Twitter has found itself as the exclusive information tool, scooping Osama Bin Laden Death and now the latest in business and brands. There are so many uses to this short burst of 140 characters, and new ones are being discovered every day. We cannot […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, General, Social Media Topics Tagged With: advertising, brand, internet marketing, Marketing, Social Brand, Social Media, twitter, Visibility

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