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Social Media Topics

Increase Your Facebook Friends and Fans?

November 9, 2011 by Basil Puglisi Leave a Comment

Just as with Twitter followers there are two approaches you can consider. You can add those who are willing to Fan you in exchange for you fan’ing them regardless of their niche or industry, or you can utilize tools and services that offer more targeted fans and friends for Facebook. This means you can either cultivate them organically, or use paid services who will do so for you.

Paid Facebook Friends and Fans

Increase Your Fans offers a great many social media network increasing options. For Facebook Fans they have a larger variety of options than most similar sites. Although this may be the more expensive in options, one centralized site can take care of most of your social networking needs, while supplying you with two important elements in Facebook fans, live users, and niche targeted ones.

Fans Galore is a similar paid Fan site. This site accommodates custom orders and while also in the pricey range, are also worth the extra funds to cultivate a useful Facebook Fan page following.

Fan Page Hookup offers a much more affordable, and a significantly less targeted crowd to be added to your Fan Page.

Free Facebook Friends and Followers Exchanges

Let Us Follow provides an open community of many different industries and interest with users on Facebook, Twitter, YouTube, and more. Site users simply follow members to receive auto-follow backs, effectively growing your network with real users and not clones you may sometimes get with paid accounts.

Hey Gorgeous may have an odd name for a Friends and Followers service, but they have an effective method worth signing up for so that you can gain:

  • 250 Free YouTube Views
  • 50 Free Facebook Fans
  • 50 Free Twitter Followers

Hey Gorgeous does require that you show them where you shared their links on your social networks. Easy work for such a great benefit.

Increasr also offers similar exchange options as users sign in with their Facebook page and “Like” other pages. This generates reciprocal “Likes” for their sites.

Unique Alternative

Wildfire App allows users to create Fan generating content such as sweepstakes, contest, and more interactive events that can bring you natural followers who are already investing some interest in your industry.

There are tons of ways to increase your Friends, Followers, and Fans quickly and efficiently, or slowly and organically. The options here are truly great places to begin.

About Like and Fan Methods  

There are different schools of thought about this, some believe that paying for fans has perceived, others believe that generating real fans is the only value, then there is the middle ground and likely the best alternative. Find ways to target fans using paid services so that part of the likes or following is creating a unique exposure that is similar to advertising and may generate value, while also making the page seem more likable as the quality user does not feel like they are ting an interest into a site with only 30 likes, reducing the perceived value.

Sources:

  • Increase Your Fans
  • Fans Galore
  • Fan Page Hookup
  • Wildfire App
  • Increasr
  • Hey Gorgeous
  • Let Us Follow

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media Topics Tagged With: advertising, facebook, fans, followers, internet marketing, likes, Social Brand, Social Media, Visibility

“Privacy” is a great way to stay unemployed, unconnected and extinct [Opinion]

November 6, 2011 by Basil Puglisi Leave a Comment

Social Media does not create a brand, it takes the brand (or character impression) and carries it. Just like in the “old” days when you worked in a community and everyone knew everything about you anyway, social media has played into the global business revolution.

“Privacy is for old People” but perhaps we misunderstood “old”? It was my interpretation, it was for people who try to “network” the “old” way. Keep sending out those paper resumes, no really keep doing it, in the mean time those that are out in the digital space that have embraced transparency are taking all the job leads and finding and creating careers.

[youtube=http://www.youtube.com/watch?v=pexGCUPlUeA]

“Think Digital, Act Social”, this is the best way to find a career and not a job. Your resume starts with one word, Google! This is what almost 90% of hires will go through before they get a job or enter into their career. The power of LinkedIn is not just in its ability to connect, it’s in the uniformity that the professional social tool provided.

A resume was traditionally put on a piece of paper that had a million different formats, was presented in infinitely different ways and contained a variety of info that could range from too little to too much. The paper resume then needed to be mailed, emailed, uploaded into a system that could scrape keywords, if you knew how and where to put them.

LinkedIn created a space that provided basic continuity in your digital resume, then provided you the flexibility to be different without losing the Education, Experience, and transparent influence.

If your concern is privacy, then good luck, your “old” way of thinking is what has you unemployed or in a dying industry.

Here lets show you a example of why this is so important and relevant.

  • Position: Writer
  • Duties: On a regular basis produce a variety of articles on subject “A” that people want to read to help increase site/paper/blog readership.

How will you apply? How will you be evaluated?

  • Traditional Applicant: Resume with impressive samples, clean resume, quality education, phone numbers for references.

vs.

  • Digital Applicant:  LinkedIn Account, this includes a good work history, quality education, samples of articles from the connected blog. The impression that you understand digital, with 500+ LinkedIn connections, a Twitter account with 3,000 followers a Klout score that shows that you influence people in a call to action style with your tweets/articles. A Facebook page that shows who you are as a person, Spouse? Parent? Sports Fan? Alumni? Hobbies? the things that provide comfort about the applicant being hired is of good and cohesive character to the organization. How about the power of say 12 “Recommendations” on LinkedIn from people who you can see are reputable, professional and also of good character.

If you’re going to spend money on mailing paper resumes or email spam, you might want to consider target marketing ads on Facebook or LinkedIn, as you’ll only pay for who you target when you know they have looked at you.

Why this matters?

Social Media transparency is better than the traditional background check, this gives you a look into what has been legally off limits and even though you may say it doesn’t belong as part of the hiring process, the data shows that it clearly is! Now consider the business model, the writer with the traditional resume path only tells they can do the work, the digital resume can show you that they can do the work and generate revenue!

How?

Writers generate content to create readers, the first shows they can create content that people might be interested in, the second using the digital resume shows that they CAN and DO produce followers and views for their content. If you’re an online media source, like a news paper gone digital, you NEED the second writer more. Advertising revenue is about “eyes” the more eyes you get on your content the more valuable the ad space is, the second writer shows that they can generate more “eyes” or views from the start.

Now the same can translate to PR positions, Sales, Business Development and any position where reaching people is important. Then imagine you’re a prospective employee that can show a following or influence over 50,000 people across the social networks that drives 10,000 clicks or views a month, you’re on your way to being your own business. Big brands got to their ivory towers on the shoulders of their employees being representatives in their communities, social media is an extension of that practice.

This is why it’s important to “Think Digital, Act Social”. Having transparency allows you to show value by using digital means to display who you are, the professional and the personal. Things like video, websites, social sites create a foundation that then allows you to act social by reaching out in both traditional networking and digital networking methods.

[youtube=http://www.youtube.com/watch?v=u5e-6psDk8U]

Sources:

  • How Recruiters Use Social Media to Screen Candidates
  • Privacy is for Old People says LinkedIn Founder
  • Who Are You? A Life Balance & Social Media Practice

Filed Under: Basil's Blog #AIa, Branding & Marketing, Business, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: brand, digital brand, digital you, Employment, Marketing, personal brand, PR, privacy, Social Brand, Social Media, Visibility, Visibility Marketing

Social Engagement Statistics 2011 [Videos & Infographs]

October 31, 2011 by Basil Puglisi Leave a Comment

How has social engagement helped to create marketing opportunities for building brand awareness? One reason that seems likely is that when social networking first came into our digital lives, many had no idea how to take it, how to monitor it effectively, and how to aggregate its contents to be the most effective use for each account owner.

Tweetdeck, TheTweetedTimes, and Summify are great ways to keep in tune with trends and news on your social network sites and can supply you with a smaller method of mining your own social engagement statistics.

Think Social Media is a Fad?

[youtube=http://www.youtube.com/watch?v=rLXegacAnwE]

Think Again!

The internet has grown by 14% since 2009. There are 1.9 billion internet users worldwide. As of December 2010, there were 255 million websites. There are 152 million blogs around the net.

[youtube=http://www.youtube.com/watch?v=3SuNx0UrnEo&feature=related]

Timing Matters

Facebook Statistics

  • Facebook has over 800 million active users
  • More than half of them log on daily
  • The average Facebook user is connected to at least 80 groups, pages, or events
  • Facebook users install apps over 20 million times each day
  • Over 350 million Facebook users access the site through a mobile device
  • Facebook beats Google Weekly news in traffic in the US
  • Facebook users post 60 million status updates daily

Studies by KissMetrics have shown that the best time to share content on Facebook is at noon and then again at just a bit after seven pm. The best day to share is on Saturday.

Some Facebook users increase their following by utilizing aggregators such as YouLikeHits,  Get FaceBook Friends, or sites like Get Fans Fast for Facebook Fan pages.

Twitter Statistics

  • Twitter is the most popular among working adults
  • There are one billion tweets per week
  • That is a 280% increase over tweets in 2010, so far…
  • There are currently over 460 thousand new accounts created every day
  • Mobile Twitter users have increased 182% since 2010
  • Twitter marketing jumped from 3% of businesses in 2008 to 49% in 2009

Statistics show that the best times to tweet are between 9 to 11 am ET and 1 to 3pm Eastern Standard Time. Even tools like Timely can help users to figure out the best times to post for their particular crowd and then schedule them for tweeting.

The optimal time of day to get retweeted is between 3 pm and 6 pm, while the best day for it is on Friday.

Twitter users often utilize sites like FollowMania, Twiends, and TwitterShuffle to gather more followers for expansive networking.

LinkedIn Statistics

  • LinkedIn has over 120 million users, in over 200 countries, and more than 2 new members signing up every second. This equals one million users every 12 days.
  • Almost 2 billion people searches were conducted on LinkedIn in 2010
  • More than 2 million companies have LinkedIn Company Pages

The best time to publish content on LinkedIn can always vary from network to network. Since many networks may be exclusive to their own locale or country, general optimal time to post during US times can be early morning, around 7 am Eastern Standard Time for those who are coming into work and checking status updates. Again in the early evening starting between 5 pm and 6 pm  catches many users at the end of their workday.

The best days to post on the business networking site are Tuesday, Wednesday, and Thursday. Do not post on Mondays when at all possible. Friday is considered an ineffective posting day as well. While some laud the benefits of weekend post, you can expect many users will only read or research so deep during their own personal downtime. Post light reads or quick updates on weekend days.

There are many groups on LinkedIn that offer increasing connections and open networking for businesses looking to expand their local networks into global entities.

[youtube=http://www.youtube.com/watch?v=u5e-6psDk8U]

YouTube Statistics

  • YouTube has more content uploaded in the average 60 days than three of the major television networks have created in 60 years
  • YouTube may have the broadest demographics of the big four social networks with users averaging between the ages of 18 and 54 years old
  • YouTube is the second largest search engine in the world
  • YouTube receives over 100 million views per day
  • 84% of internet users view videos online

Sites like TubeIncreaser and Gain YT Views that can help YouTube channels increase their viewers and subscribers. While sites like these have legitimate benefits utilizing them overly can have negative effects. The fact is, many YouTube viewers will not even expend the time to check out a video if it has little or no views, so increasing views on your videos can actually increase the views on your video. Make sense?

However, nothing goes further when creating videos for your business than to go by helpful guidelines during the creation process. Keeping top tips in mind is the best guarantee that your content is relevant, high-quality, and a source of leveraging brand awareness for your business.

Sources:

  • 6+ Tools to Fight Social Media Overload
  • Nielsen Social Media Report
  • LinkedIn Press Center
  • Facebook Press Information
  • The Best Time to Tweet Is….
  • Best Time to Share on Facebook
  • 12 Tools for Tracking Twitter Sentiment
  • Netcraft Statistics Archives 2011

Filed Under: Basil's Blog #AIa, Business, Business Networking, Conferences & Education, General, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics

How to Get More Comments on Your Blog

October 26, 2011 by Basil Puglisi Leave a Comment

Bloggers everywhere ponder the question. How can I get more comments on my blog? Assuming you already know the value of receiving comments at all, learning how to attract them can be half of the fight. It is important to remember that not all methods will work for every blogger, or that all suggestions will work for your type of content.

Encouraging Blog Comments

  • Ask for help. Blog readers are not always those seeking information, sometimes they are looking to impart their own knowledge. Asking for help on a topic is a great way to encourage blog comments.
  • Highlight someone. Blogs are not all about what you are, what you have, and what you know. Sometimes they are great forums for highlighting the skills and attributes of others. Take the time to highlight others and watch the comments pour in from that individual’s friends, family, and consorts.
  • Link up and put the other sites on notice. Linking other sites to your post can be an effective way to garner comments. However, not everyone is attuned to what it takes to monitor his or her sites for mentions around the net. Head to the site you linked and let them know that you have mentioned them in your article. Find their Twitter account and @mention them as well.
  • Mix up the media. If you commonly post text blogs, try to toss in a video blog, presentation, or slideshow post. If you do go the way of video blogging, do not begin with, “Today I want to talk to you about…” Just launch right in on your topic. Otherwise, your post may come off as patronizing or lofty.
  • Get Plugged in. By plugged in, I mean, get a plug-in. WordPress has a plug-in called Top Commentator Plugin. This plug-in will highlight your top posters and give them high-visibility backlinks. Once others spot it they may put more effort into commenting, even if only in the spirit of competition.
  • Host a comment contest. By offering a reward to the best comment post, not only will you gain more comments than usual, but you will also receive comments that posters have given their all. For you, this not only means more comments, but more high-quality comments.
  • Respond to comments. Make sure you reply with relevant responses to show that you have read the posters comment. Also, bring a lesson your parents taught you and make sure to say ‘Thank you’ to any blog commenters.
  • Filter spammy comments. Remove comments that are obviously there to create a backlink. When posters see many spam-like comments, they may feel your blog is too ‘unmanaged’ to deserve a comment that may go unnoticed.

There is no concrete method for garnering comments for your blog. It is more likely that a smooth combination of techniques will have far better results than using the same technique repeatedly.

Sources:

  • The Ultimate Guide to Getting Comments on Your Blog
  • 31 Ways to Get More Blog Posts
  • How to Get 80+ Comments on Your Next Blog Post
  • Guide to Writing Popular Blog Posts

Filed Under: Basil's Blog #AIa, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Best Blog Comments, Buy Blog Comments, Get Blog Comments

Social Networking Statistics in Latin America

October 5, 2011 by Basil Puglisi Leave a Comment

Although Latin America makes up only 8.2% of the world’s population, they are the second largest consumer of social media.  The online behavior of Latin Americans is evolving right along with the rest of the world, but in many cases, a bit faster. The most popular social network by Latin America users is Facebook, while the most popular social network by time on site in Latin America is Orkut.

Latin American Social Media Statistics

  • Argentina and Brazil are currently among the world’s leading countries for Google+ usage.
  • Latin America has 118 million Facebook users with Bogota, Buenos Aires, and Mexican all holding top ten positions on this particular social network.
  • One-quarter of time spent online in Chile and Argentina is expended on social networks.
  • Latin America has 8.6 million LinkedIn users.
  • Users in Argentina spend 9 hours per month on Facebook; this is second only to users in Israel who boasts the top slot for user engagement.
  • There are over 55 million Twitter users in Latin America.
  • 14% of all Facebook users are Latin American.
  • Orkut is still the leading social network in Latin America by choice even though some statistics might show otherwise. Orkut has been a dominating social site since 2006.

Recent studies conducted by Synthesio show that social medias are also beginning to take on significant potential for agencies, consultants, and brands in Latin America.

How do Latin Americans Use Social Medias?

Although Latin Americans, like any other global population, uses social media to maintain cultural, regional and familial ties, the Synthesio study also shows the other elements most enjoyed by Latin American social networkers.

A social network named Sonico was created in 2007. This site was displayed in only Spanish or Portuguese. Unfortunately for Sonico, US competitors quickly overwhelmed it when they introduced their sites in the proper language formats.

Are Politics a Factor?

A ComScore survey showed that in April 2010, the Venezuelan audience on Twitter increased by 4.8% when Hugo Chavez joined the social network himself. The Brazilian campaign for president in 2010 also caused a frenzied deluge on social networks when candidate and subsequent winner, Dilma Roussef, acquired the services of the same web agency that had represented President Barack Obama during his 2008 campaign. The day that Roussef made an appearance on TV to send a message to her compatriots, Twitter messages peaked at over 90,000 during the period of 24 hours.

In the past year, Latin America’s social networking markets have seen an 88% gain in user engagement. Statistics like this should show us why it is so vital to incorporate social media marketing into every advertising campaign created for anything from the smallest startup, to the world’s largest enterprises.

Sources:

  • Social Networking Statistics for Latin America
  • Social Networking in Latin America – Whitepaper
  • What Latin America’s Exploding Social Media Means to Brands
  • Chile Ranks 5th Worldwide for Social Networking Usage
  • ComScore

Filed Under: Basil's Blog #AIa, General, Social Media Topics Tagged With: brand, Latin america, Social Brand, Social Media, Visibility

Facebook Contests: What are they? Who’s doing them? Why?

October 3, 2011 by Basil Puglisi Leave a Comment

Facebook contests have begun to prove themselves as the buzz generating, engagement increasing, fan count boosts that they are. Facebook landing pages have made creating email list for more in-depth advertising smooth and contact list-friendly. However, Facebook has their own notions about what you can and cannot share, administer, or promote via their platform. These days the best way to prevent your contest from kicking up Facebook moderator’s fury, is to keep any explicit elements from any type of promotion you run.

What Tools Help with Facebook Contests?

There are many ways to get a Facebook contest up and running. Many users with reasonable internet content experience can likely run them with little or no additional knowledge or training needed. Other users who may not have the knowledge or the time can easily engage the services of most any marketing consultancy to target this particular type of social media marketing campaigns.

Wildfire provides users with the ability to create different contest types.

  • Sweepstakes
  • Coupons
  • Group Deals
  • Trivia

Bulbstorm offers a similar experience as a consultancy and social media management firm. They have top-notch services that offer interactive campaign management to help those who may not have their own tech or social media department to do so for them.

BinkD is also another great option with free and paid options for creating Facebook contests.

Who Has Used Facebook Contest as Part of their Social Brand Management?

Many big brands have relied on Facebook contest to give themselves a boost in traffic, sales, and user-interaction.

Burger King

A unique and bold move by fast food giant Burger King was a contest they held in 2009 where Facebook users could claim a free Whopper for deleting at least ten of their friends from their lists. This contest gained instant popularity for a couple of reasons.

The main reason being of course that a coupon for a free Whopper was very enticing, but another reason was a smooth play on words that Burger King Contest developers used. As Facebook users deleted friends to gain their coupons, a message went out via their news feeds saying, “John Jones has sacrificed Emma Taylor for a free Whopper.” Many enjoyed the spirit of the contest, not just the free Whopper.

Coca Cola

Coca Cola execs also seemed to find value in Facebook contest when they attracted many new fans to their page with a photo contest. Users were asked to take photos of their most refreshing Coca Cola experiences. The top one hundred images with the most “Likes” moved onto the next level of the contest.

This method utilized a common feature of Facebook in that when users uploaded a photo, it was shared in their own account photo list. This triggered more fans that joined simply because they had seen the contest photo on a friends account.

Why FaceBook Contests?

There are a long list of reasons why using Facebook contest can be beneficial to your social media campaign as well as overall business growth. Considering the statistics of social media usage in marketing and business research, as well as the nature of many who love to enter contest, share photos of their friends and family, and of course win prizes, this is likely one of the biggest win-win’s in customer engagement for any size enterprise.

 

Sources:

  • 5 Facebook Contest Success Stories
  • 7 Facebook Contest Ideas
  • Facebook Guidlines
  • What You Need to Know About Facebook Promotions

Filed Under: Basil's Blog #AIa, Digital & Internet Marketing, Social Media Topics Tagged With: business, contest, facebook, Marketing, Social Media, social network

Facebook Changes & Facebook Timeline: Successful Social Media Disaster [OPINION]

September 22, 2011 by Basil Puglisi 2 Comments

Often the missing element in successful social media is emotion. Why do millions flock to social media every hour, but only a few engage?

Traditional businesses have missed the mark, and Facebook’s recent changes are an example of how important it is to hit the mark, even if it seems contrary to your brand.

Facebook’s changes in September 2011 should mark the most “Successful Social Media Disaster” of the Social Media Revolution. At every turn the top topic inside of Facebook is Facebook’s changes. While the overwhelming majority are quick to criticize, most have failed to realize that the change is creating the most talked about event in social media history, well in social media anyway.

How did Facebook create a “Successful Social Media Disaster”

Anger! The keystone to successful social media is emotion. While thousands of would be social media experts flood our networks with useless posts every day, the small group that manages to actually capture our attention are the ones that are unconventional and tap into our emotions.

Facebook did not make its changes slowly, it didn’t even transition people into the new features. Facebook’s policy was a flat out “here you go, deal with it”. This change and introduction captured one of the key emotional states in social media. While others lay claim to Google+ being the big winner having opened their G+ network to everyone in the same week, all the talk or buzz is Facebook!

Opening the Google+ network to everyone should have been an event that created buzz for Google. This G+ buzz should have lasted over the course of at least a few weeks, allowing it to capture articles and feedback from both followers and critiques, but Facebook’s move cut that off cold. G+ might get a mention here and there among the articles, but Zuckenburg has stolen G+’s thunder and managed to evolve his social network in one swoop.

The purpose of this article is not to support or criticize the changes to Facebook, but to highlight the importance of emotion in social media, and how Facebook has used it to trample Googles G+ public launch. How Facebook uses this to their brands advantage is another story. Most politicians claim there’s no such thing as bad PR, only bad PR managers and brand storytellers who fail to capitalize on the spotlight. This would seem to be the case with Social Media, most are better having something being said then nothing at all, then you can direct and capitalize on being talked about in one fashion or another.

Enter Facebook Timeline:

This new feature looks to be the family, tree and life story publication of YOU! No Publisher needed!

Get Timeline NOW! Click Here!

***Your timeline is now live — Developer Release****

****Please note: During the developer release, only other developers will be able to see your new timeline. Everyone else will see your old profile.***

PS: Looks like there’ll be no way to hide who you are ever again!

[youtube=http://www.youtube.com/watch?v=9CYATYjk5N4&feature=player_embedded]

Sources:

  • Facebook Inception Photo
  • Fox News: Facebook Users Outrages over changes
  • Huff Post: Facebook Changes, Users React, And How To Go Back To The Old Site
  • Socialnomics

 

Filed Under: Basil's Blog #AIa, Content Marketing, General, Publishing, Social Media Topics Tagged With: brand, facebook, Mobile & Technology, publishing, Social Brand, Social Media, Visibility

Facebook Changes & Facebook Timeline: Successful Social Media Disaster [OPINION]

September 22, 2011 by Basil Puglisi Leave a Comment

Often the missing element in successful social media is emotion. Why do millions flock to social media every hour, but only a few engage?

Traditional businesses have missed the mark, and Facebook’s recent changes are an example of how important it is to hit the mark, even if it seems contrary to your brand.

Facebook’s changes in September 2011 should mark the most “Successful Social Media Disaster” of the Social Media Revolution. At every turn the top topic inside of Facebook is Facebook’s changes. While the overwhelming majority are quick to criticize, most have failed to realize that the change is creating the most talked about event in social media history, well in social media anyway.

How did Facebook create a “Successful Social Media Disaster”

Anger! The keystone to successful social media is emotion. While thousands of would be social media experts flood our networks with useless posts every day, the small group that manages to actually capture our attention are the ones that are unconventional and tap into our emotions.

Facebook did not make its changes slowly, it didn’t even transition people into the new features. Facebook’s policy was a flat out “here you go, deal with it”. This change and introduction captured one of the key emotional states in social media. While others lay claim to Google+ being the big winner having opened their G+ network to everyone in the same week, all the talk or buzz is Facebook!

Opening the Google+ network to everyone should have been an event that created buzz for Google. This G+ buzz should have lasted over the course of at least a few weeks, allowing it to capture articles and feedback from both followers and critiques, but Facebook’s move cut that off cold. G+ might get a mention here and there among the articles, but Zuckenburg has stolen G+’s thunder and managed to evolve his social network in one swoop.

The purpose of this article is not to support or criticize the changes to Facebook, but to highlight the importance of emotion in social media, and how Facebook has used it to trample Googles G+ public launch. How Facebook uses this to their brands advantage is another story. Most politicians claim there’s no such thing as bad PR, only bad PR managers and brand storytellers who fail to capitalize on the spotlight. This would seem to be the case with Social Media, most are better having something being said then nothing at all, then you can direct and capitalize on being talked about in one fashion or another.

Enter Facebook Timeline:

This new feature looks to be the family, tree and life story publication of YOU! No Publisher needed!

Get Timeline NOW! Click Here!

***Your timeline is now live — Developer Release****

****Please note: During the developer release, only other developers will be able to see your new timeline. Everyone else will see your old profile.***

PS: Looks like there’ll be no way to hide who you are ever again!

[youtube=http://www.youtube.com/watch?v=9CYATYjk5N4&feature=player_embedded]

Sources:

  • Facebook Inception Photo
  • Fox News: Facebook Users Outrages over changes
  • Huff Post: Facebook Changes, Users React, And How To Go Back To The Old Site
  • Socialnomics

 

Filed Under: Basil's Blog #AIa, Content Marketing, General, Publishing, Social Media Topics Tagged With: brand, facebook, Mobile & Technology, publishing, Social Brand, Social Media, Visibility

Google+ is Open to ALL and Google+ Leading Mobile Development

September 20, 2011 by Basil Puglisi Leave a Comment

Today Google plus went live and open to everyone. With 20 million people engaging in the first three months in its trail stage, the Google+ platform now hopes to capture the masses.

While some writers like Robert over at BundlePost are betting against Google+ and predicating it to be the threat to Google, I am confident that Google has secured itself in the mobile and cloud space. This move by Google to capture mobile so early is what will have Google on top for a very long time. Google+ is in a safe place, capturing Social Media engagement and tailoring to the mobile trend.

Google Leading in the Mobile Space:

While I will give credit to Apple and Facetime for being the first to the mobile video market, the wifi limitation left users feeling like video chat was still more Sci-Fi then reality. In comes T-Mobile and 4G with the MyTouch4G, now you can use video even when not on a wifi signal, however the user interfaces are scattered and the experience doesn’t seem to capture the social feel to being in a room with a real person.

Google Hangout is introduced on PC and groups of people start to engage, converse and learn about each other in real time in a social setting that makes you rethink about your daily appearance.  One of the first things I noticed was the trend of individuals who previously relied on a single picture having to rethink the way there where dressed, the room there where in and what was behind them. Communication skills kicked back into hi swing as the most important communication indicator was alive and kicking, body language.

This move to get a fully functioning communication tool in the hands of the largest growing market in the world should be enough to secure Google’s future.

Android & G+

When you take a look at how Android has performed in market penetration, you can’t help but realize that Google is just getting started. It’s the little things that are setting Google apart from the competition, i.e. Google Cloud contacts from the release of the G1. Androids first phone was cloud ready as anyone who stored their contacts on their google account never again had to worry about lost phones, moving contacts to new phones etc. This was done without wires and with no need for a PC or software.

Flash, love it or hate it Android got it. You almost wonder why Apple left the door open like this, but Flash adopted by the Google into Android mobile technology was the nail that broke the growth rate of the iPhone and then later allowed Android devices to surpass iPads in global sales and users.

Google+ brought lots of new features, in addition to the latest Hangouts, the G+ app allowed you to upload videos and pictures in real time to the google+ account meaning that in addition to ease of sharing, you could lose your phone during the day and still save your memories, promo photos etc.

In the end, google is innovating for the future, not just today. That’s the sign of a strong company, one I am sure my grandkids will love and hate, long after Apple and Facebook are gone.

Sources:

  • Google+ Mobile
  • Google+ vs. Facebook: The Gloves Are Off
  • Google+ Now Open to Everyone
  • Google+ Hangouts Go Mobile & Get More Collaborative
  • Google+ Now Lets You Search for People & Topics
  • The Google Plus Social Media Failure, Now Jeopardizing Google Itself

Filed Under: Basil's Blog #AIa, Branding & Marketing, Business Networking, Mobile, Social Media Topics Tagged With: google, googleplus, mobile, Mobile & Technology, Social Brand, Social Media, social network, video, Video Visibility, Visibility

Turn Your Social Media Content into Something Incredible with FeedFabrik

September 13, 2011 by Basil Puglisi Leave a Comment

By now most folks who use the internet for work, play, or both, are likely to have generated a bit of personal or business content on their social media sites. Blogs, videos, articles, tweets, and more have their own special place online for quick and easy access when you need to reference them, share them, or simply enjoy viewing them.

What if you could take your already available content and give it a shiny new cover? What if you could avoid the inevitable process that most all content suffers from as it gets old, left behind, and falls into Internet Purgatory, likely never to be seen (easily) again.

FeedFabrik to the Rescue

FeedFabrik offers the ability to capture your own digital life and turn it into a proud display in a couple of different ways.

Create Your FriendPoster

Users can integrate with their Facebook account to quickly create a FriendPoster. This poster displays all of your social network friends by listing them on the date of their birth with their current profile picture. Users can choose from five different display theme styles as well as selecting different options for saving the creation. FriendPoster comes in:

  • PDF
  • Poster
  • Desktop Wallpaper

It will also be available with gift voucher options very soon.

Make a BlogBook

Turning your blog into a book may have endless possibilities. However, doing so has long proven to be a process usually full of bugs and issues and, in general, difficult to manage while retaining an aesthetically pleasing document. FeedFabrik’s blog book creator can smoothly turn your current blog into a well-designed book. FeedFabrik has full integration options on:

  • Blogger
  • WordPress.com
  • Self-Hosted WordPress Blogs
  • Typepad
  • Tumblr

Your book is prepared for you automatically and is ready in just a few moments. Users are free to take advantage of the customization options to tweak the book’s originality.

FeedFabrik has much to offer those who utilize social media on a regular basis and has several shining selling points when it comes to those who work in the publishing industry.

Alexa shows a 1500% increase in traffic views over the last three months and is currently ranked at #486,284 in the world with most users spending an average of three minutes on site.

Sources:

  • CrunchBase Profile
  • FeedFabrik Killer Startup Options
  • Two New Apps for WordPress.com
  • Web 2.0 Sites and Startups

Filed Under: Basil's Blog #AIa, Content Marketing, PR & Writing, Social Media Topics, Traditional Marketing Tagged With: blog, blogger, Mobile & Technology, publishing, self-publish, Social Media, Visibility

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