Reviews flood in during peaks. Quick systems keep your rep intact when it matters most. What it is: Alerts and templates for swift responses. How it works: Enable notifications, use short replies. BrightLocal studies show spikes during peaks, so prep matters. What to do this week: Turn on auto-alerts and prepare reply templates. Why it […]
Local Biz Tips - Small Business
Halloween Email Trick: A Simple Promo
October spook means fun reviews. Plain emails get skipped, fun themes get opens. What it is: Holiday email with themed deal to catch eyes and buys. How it works: Template from Moosend, add pun or emoji in subject. Short offer with code, CTA like buy now. Test timing for evenings. What to do this week:• […]
Get Spooky Smart and Stand Out on Google This Halloween
Halloween hype builds search volume. Themed content makes you memorable. Skip it, and blend into the background. What it is: Posts and photos boosting engagement signals. How it works: Add an offer with a spooky photo. Semrush data shows seasonal content lifts interactions. What to do this week: Add one Halloween offer and themed photo. […]
Instagram & Facebook Highlights Into Customer Magnets
September routines mean quick scrolls. Posts fade, Highlights stay top. What it is: Saved Stories pinned on profile for offers or tips that don’t vanish. How it works: Group 3-5 categories like deals or testimonials, add custom covers. Update weekly with new Stories. Promote in bio for clicks. What to do this week:• Create 3 […]
Give Your Local Shop a Back-to-School Lift on Google
Parents hunt for school essentials online. No seasonal tie-in? Your spot stays hidden. Add one to lead the pack. What it is: Keyword-linked posts or events on your profile. How it works: Create back-to-school offers or events. Erik Emanuelli’s guide notes these match trend spikes perfectly. What to do this week: Add one back-to-school special […]
Your Website’s About Page: Why It Still Matters
August lulls are good for site fixes. Bland About Page? Visitors don’t connect with you or your brand. What it is: Page telling your story with bio, history, photo to humanize your spot. How it works: Write short paragraph on how you started, add team photo. Use Canva for layout. End with contact CTA. What […]
Spot Your Google Maps Rank and Tweak It Better
Visibility varies block by block. Heatmaps pinpoint weak areas. Use one to adjust before business suffers. What it is: Trackers mapping positions across neighborhoods. How it works: Run monthly scans, tweak for low spots. BrightLocal’s grid shows visual insights clearly. What to do this week: Get a tool, run a heatmap, and adjust posts or […]
Keep Customers Coming Back with Quick Thank-You Emails
July heat brings repeats. Silence after buys? Miss loyalty chance. What it is: Email after purchase saying thanks with a personal note. How it works: Use template from Mailchimp, add name or item. Send in 48 hours. Automate if you can for ease. What to do this week:• Gather recent buyer emails.• Send thank-yous with […]
Get More Google Reviews Without the Awkward Ask
Low review counts drag your rank down. Tools send gentle prompts automatically. Set one up to build volume steadily. What it is: Post-sale nudges via email or text. How it works: Configure to send after purchases, like share if you enjoyed. Sterling Sky emphasizes recency, so steady flow helps. What to do this week: Choose […]
Boost Summer Sales with Instagram Stories
Summer scrolling peaks. Feed posts bury, Stories pop up first. What it is: Short daily clips with deals or polls that vanish in 24 hours. How it works: Post one with sticker like poll on favorites. Use Instagram insights to see views. Save best to Highlights for longer life. What to do this week:• Post […]