October spook means fun reviews. Plain emails get skipped, fun themes get opens.
What it is: Holiday email with themed deal to catch eyes and buys.
How it works: Template from Moosend, add pun or emoji in subject. Short offer with code, CTA like buy now. Test timing for evenings.
What to do this week:
• Draft themed promo.
• Send to list, monitor opens.
Why it matters: Moosend says 18% higher opens for seasons. Sparks buys, leading to more loyalty and sales.
Goal: 2 new purchases from email this month.
For more:
Moosend (2023) Halloween tips https://moosend.com/blog/halloween-email-marketing/;
Mailjet (2023) Strategies https://www.mailjet.com/blog/email-best-practices/holiday-email-marketing/;
Constant Contact (2023) Emails https://www.constantcontact.com/blog/halloween-email-marketing/
About the Barstool Blog
The Barstool Blog is built for small business owners who want quick advice without the jargon. I break things down into what it is how it works what you can do this week and why it matters. For deeper dives check out my #AIgenerated blogs on SEO Social Media and Workflow including ecommerce and CRM. For industry leaders my #AIassisted blog shares a monthly look into business marketing digital strategies content events and AI.
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