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@BasilPuglisi

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Basil Puglisi

Let AI Handle Your Google Profile Updates

June 4, 2025 by Basil Puglisi Leave a Comment

AI Tools

Consistency without constant effort? AI schedulers make it happen. Set once and stay active. What it is: Tools for auto posts and photos. How it works: Connect and queue content. Zapier’s picks keep things consistent without daily work. What to do this week: Connect a tool for automatic post refreshes. Why it matters: Effortless activity […]

Filed Under: Google Business Profile, Local Biz Tips - Small Business Tagged With: google, google maps

Navigating SEO in a Localized, Zero-Click World

June 2, 2025 by Basil Puglisi Leave a Comment

SEO Zero Click

Search visibility is shifting again, and this time the changes are subtle but far-reaching. The big story through May is not a new algorithm, but the ongoing volatility from March’s core update, combined with growth signals in Bing and DuckDuckGo and a steady Yandex share that still matters in regional markets. At the same time, […]

Filed Under: AI Artificial Intelligence, AIgenerated, Business, Content Marketing, Search Engines, SEO Search Engine Optimization Tagged With: SEO

Multimodal Creation Meets Workflow Integration

May 26, 2025 by Basil Puglisi Leave a Comment

AI video, Synthesia, NotebookLM, Midjourney V7, Meta LLaMA 4, ElevenLabs, FTC synthetic media, AI ROI, multimodal workflows, small business AI, nonprofit AI

Ever been that person who had to sit with a nonprofit director needing videos in three languages on a shoestring budget? The deadline is tight, the resources thin, and panic usually follows. Except now, with the right stack, the story plays differently. One script in Synthesia becomes localized clips, NotebookLM trims prep for board updates, […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Business, Business Networking, Content Marketing, Data & CRM, PR & Writing, Sales & eCommerce, SEO Search Engine Optimization, Social Media, Workflow

Why AI Detection Tools Fail at Measuring Value [OPINION]

May 22, 2025 by Basil Puglisi Leave a Comment

AI detection, Originality.ai, GPTZero, Turnitin, Copyscape, Writer.com, Basil Puglisi, content strategy, false positives

AI detection platforms promise certainty, but what they really deliver is confusion. Originality.ai, GPTZero, Turnitin, Copyscape, and Writer.com all claim to separate human writing from synthetic text. The idea sounds neat, but the assumption behind it is flawed. These tools dress themselves up as arbiters of truth when in reality they measure patterns, not value. […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Business, Business Networking, Content Marketing, Data & CRM, Design, Digital & Internet Marketing, Mobile & Technology, PR & Writing, Publishing, Sales & eCommerce, SEO Search Engine Optimization, Social Media, Workflow

How to Send One Customer Email That Doesn’t Get Ignored

May 15, 2025 by Basil Puglisi Leave a Comment

email thank you

Post-tax season, customers have more money to spend — but their inboxes are flooded with generic offers. If your email looks like everyone else’s, it’s trashed in seconds. What it is: A personalized re-engagement email that feels written for your customer, not blasted to a list. How it works: Segment 10–20 recent buyers in your […]

Filed Under: Local Biz Tips - Small Business, Local Directories & Profiles

Communities Fragment, Platforms Adapt, and Trust Recalibrates #AIg

May 12, 2025 by Basil Puglisi Leave a Comment

Communities Fragment, Platforms Adapt, and Trust Recalibrates

• Instagram Broadcast Channels add moderator tools and topic threads to scale dialogue.• Reddit’s Q1 report shows engagement surging in niche subreddits below 500k members.• Discord expands beyond gaming with server templates and new access controls.• Threads evolves into a brand dialogue platform where UGC and rapid replies drive traction.• Cross-platform data confirms migration from […]

Filed Under: AIgenerated, Social Media, Social Media Topics Tagged With: Social Media

Keep Your Google Listing Safe from Sneaky Changes

May 7, 2025 by Basil Puglisi Leave a Comment

Google User Edits

User edits can alter your info overnight. Regular scans stop the damage before customers notice. What it is: Weekly monitoring for accuracy. How it works: Look for changes, fix quick. Google’s guide warns of these silent shifts. What to do this week: Check your profile and correct any edits. Why it matters: Prevents misdirected customers. […]

Filed Under: Google Business Profile, Local Biz Tips - Small Business

Yahoo Deliverability Shake-Up & Multi-Engine SEO in a Privacy-First World

May 5, 2025 by Basil Puglisi Leave a Comment

Yahoo SEO Yandex Bing

April reshaped both inboxes and search results. Yahoo’s long-anticipated enforcement of stricter deliverability standards disrupted email campaigns worldwide, shifting filtering from IP-based checks to domain reputation. At the same time, privacy-first search engines like DuckDuckGo continued to capture attention as users sought alternatives to data-heavy platforms, while Google’s Privacy Sandbox reinforced that cookie deprecation is […]

Filed Under: AI Artificial Intelligence, AIgenerated, Business, Content Marketing, Search Engines, SEO Search Engine Optimization Tagged With: SEO

Building Authority with Verified AI Research [Two Versions, #AIa Originality.ai review]

April 28, 2025 by Basil Puglisi Leave a Comment

Basil Puglisi, AI research authority, Perplexity Pro, Claude Sonnet, SEO compliance, content credibility, Factics method, ElevenLabs, Descript, Surfer SEO

***This article is published first as Basil Puglisi Original work and written and dictated to AI, you can see the Originality.ai review of my work, it then is republished again in this same page after AI helps refine the content, my opinion is the second version is the better content and more professional but the […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Business, Conferences & Education, Content Marketing, Digital & Internet Marketing, PR & Writing, Publishing, Sales & eCommerce, Search Engines, Social Media

Social Media: Monetization Races Ahead, Earnings Expand, and Burnout Surfaces #AIg

April 14, 2025 by Basil Puglisi Leave a Comment

Monetization

Bottom Line: Monetization surges across platforms, but sustainability and creator wellbeing now define the risks and opportunities. TikTok accelerates its monetization framework. Creator Next now requires 10,000 followers and 100,000 views in 30 days, pushing creators toward weekly engagement sprints to stay competitive (Sprout Social, 2025). Influencer Marketing Hub reinforces this shift with its TikTok […]

Filed Under: AIgenerated, Social Brand Visibility, Social Media, Social Media Topics

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Facebook Groups: Build a Local Community Following Without Advertising Spend

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Let AI Handle Your Google Profile Updates

How to Send One Customer Email That Doesn’t Get Ignored

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