Basil Puglisi

AI in Workflow: Executive Strategy Transformed by Autonomous AI Agents #AIg

November 18, 2024 by Basil Puglisi Leave a Comment

What Happened
In October 2024, Microsoft launched a new class of autonomous AI agents capable of executing complex business processes end-to-end without ongoing human intervention. Positioned as a direct competitor to Salesforce’s Agentforce, these agents are designed to operate across multiple enterprise functions—from operations and sales to customer service—using predictive planning, data-driven decision-making, and integrated workflow execution. This move marks a significant step toward embedding AI deeper into strategic decision cycles, not just tactical task management.

Who’s Impacted
B2B – Enterprise leaders gain the ability to delegate multi-step operational workflows to AI, freeing human teams to focus on high-value strategy and innovation.
B2C – Customers experience faster resolution times, more consistent brand interactions, and improved personalization as processes are streamlined by AI.
Nonprofits – Lean organizations can automate administrative and outreach workflows, allowing more resources to be dedicated to mission-focused initiatives and stakeholder engagement.

Why It Matters Now
Fact: Autonomous AI agents enable enterprises to complete processes from start to finish without human handoffs.
Tactic: Identify one or two low-risk, high-value workflows—such as invoice processing or lead qualification—to pilot autonomous execution and measure efficiency gains.

Fact: Predictive planning features allow AI to anticipate needs and allocate resources accordingly.
Tactic: Integrate predictive models with CRM and ERP systems to improve forecasting accuracy and operational agility.

KPIs Impacted: Process automation rate, workflow completion time, operational cost reduction, customer resolution time, forecast accuracy, strategic initiative throughput.

Action Steps

Select pilot workflows with clear success metrics and minimal compliance risk.
Define measurable KPIs for agent performance and assess quarterly.
Integrate autonomous agents into existing tech stacks for seamless execution.
Establish governance protocols for exception handling and oversight.

“When AI takes over the execution layer, leaders can focus on steering strategy instead of managing steps.” – Chat GPT

References
GeekWire. (2024, October 21). Microsoft unveils new autonomous AI agents in advance of competing Salesforce rollout. Retrieved from https://www.geekwire.com/2024/microsoft-unveils-new-autonomous-ai-agents-in-advance-of-competing-salesforce-rollout/Disclosure:
This article is #AIgenerated with minimal human assistance. Sources are provided as found by AI systems and have not undergone full human fact-checking. Original articles by Basil Puglisi undergo comprehensive source verification.

Holiday Prep: Schedule Posts Now, Save Stress Later

November 14, 2024 by Basil Puglisi Leave a Comment

Holidays get busy, don’t lose business by missing posts to drop. No schedule? Miss visibility.

What it is: Use your tools to queue holiday posts ahead so feed stays active.

How it works: Use Buffer, load 5 themed posts like gift ideas. Set dates based on audience times. Review for tweaks. Think Generic and promotional for the weeks ahead, maximize holiday sales!

What to do this week:
• Pick tool and connect.
• Schedule 5 posts.

Why it matters: Buffer says scheduled get 45% higher engagement. Keeps trust high, leading to more sales in peaks.

Goal: 2 new engagements from posts this month.

For more:

Buffer (2023) Scheduling https://buffer.com/resources/social-media-calendar-2025/;

Hootsuite (2023) Tips https://blog.hootsuite.com/instagram-best-practices/;

Later (2023) Strategies https://later.com/blog/social-media-content-management/

About the Barstool Blog
The Barstool Blog is built for small business owners who want quick advice without the jargon. I break things down into what it is how it works what you can do this week and why it matters. For deeper dives check out my #AIgenerated blogs on SEO Social Media and Workflow including ecommerce and CRM. For industry leaders my #AIassisted blog shares a monthly look into business marketing digital strategies content events and AI.

AI Influencer Matchmaking, Visual Search, and Shopping Guides #AIg

November 11, 2024 by Basil Puglisi Leave a Comment

What Happened

TikTok is enhancing its AI-powered influencer matchmaking tool, now incorporating voice cloning capabilities introduced on October 9. This enables brands to collaborate with creators while tailoring audio messaging for different markets without re-recording. Instagram is rolling out AI-driven visual search, allowing users to find products and inspiration by uploading or tapping on images within the app. Pinterest is expanding its AI shopping guides, combining personalized recommendations with step-by-step product discovery experiences that bridge the gap between inspiration and purchase.

On October 22, YouTube launched AI comment moderation features, giving creators an automated layer to flag harmful or spam content, adding to a broader industry push for safer online spaces.

Who’s Impacted

B2B – Brands can identify and collaborate with the right influencers faster on TikTok, streamline product discovery for campaigns via Instagram’s visual search, and use Pinterest shopping guides to build targeted, high-intent buyer journeys.

B2C – Users benefit from faster, more relevant search results on Instagram, better content safety on YouTube, and curated shopping advice on Pinterest that matches personal style and preferences.

Nonprofits – Advocacy groups can connect with mission-aligned creators through TikTok’s matchmaking, use visual search to locate campaign-relevant assets, and build cause-driven shopping lists on Pinterest to support fundraising.

Why It Matters Now

Fact: TikTok’s influencer matchmaking now pairs creators with brands using AI-driven audience and engagement data, with voice cloning to localize content.

Tactic: Expand influencer-led campaigns into new regions without the cost of additional shoots or voiceover work.

Fact: Instagram’s AI visual search identifies products directly from images.

Tactic: Optimize product imagery and metadata for AI indexing to capture visual search-driven traffic.

Fact: Pinterest’s AI shopping guides deliver personalized, step-by-step product suggestions.

Tactic: Integrate shopping guides into seasonal campaigns to increase conversion rates from inspiration to checkout.

Key KPIs: Influencer match-to-contract ratio, visual search-driven sales, comment moderation accuracy rate, and guided shopping conversion percentage.

Action Steps

1. Test TikTok’s voice cloning in influencer campaigns targeting multilingual markets.

2. Audit Instagram product images for AI visual search compatibility.

3. Build Pinterest AI shopping guides for high-demand product categories.

4. Apply YouTube’s AI comment moderation to maintain community quality.

“AI is taking the guesswork out of who to partner with, what to show, and how to guide audiences to the finish line.” — Basil Puglisi

References

TikTok. (2024, October). TikTok AI-powered influencer match tool with voice cloning. Retrieved from https://vamp.com/blog/social-media-updates-october-2024/

Instagram. (2024, October). AI visual search for product discovery. Retrieved from https://ultravioletagency.com/social-media-trends-news-october-2024/

Pinterest. (2024, October). AI shopping guides for personalized product journeys. Retrieved from https://vamp.com/blog/social-media-updates-october-2024/

Disclosure: This article is #AIgenerated with minimal human assistance. Sources are provided as found by AI systems and have not undergone full human fact-checking. Original articles by Basil Puglisi undergo comprehensive source verification.

Gear Up for Holiday Rush with Google Review Alerts

November 6, 2024 by Basil Puglisi Leave a Comment

Reviews flood in during peaks. Quick systems keep your rep intact when it matters most.

What it is: Alerts and templates for swift responses.

How it works: Enable notifications, use short replies. BrightLocal studies show spikes during peaks, so prep matters.

What to do this week: Turn on auto-alerts and prepare reply templates.

Why it matters: Builds trust when demand is high. Keeps visibility strong for loyal crowds. A retailer handled 30 extra reviews without stress.

Achieve 100% replies this month, under 12 hours average.

For more:
BrightLocal. (2022). Black Friday local marketing. https://www.brightlocal.com/learn/prepare-local-business-for-black-friday
BrightLocal. (2019). GMB Insights Study. https://www.brightlocal.com/research/google-my-business-insights-study

Conferences Driving AI-SEO Strategy: SMX Advanced, MAICON, and MozCon Insights #AIg

November 4, 2024 by Basil Puglisi Leave a Comment

What Happened

The summer of 2023 brought a surge of industry-defining conversations as three major conferences — SMX Advanced, MAICON, and MozCon — each placed artificial intelligence at the center of their search marketing agendas.

On June 13–14, SMX Advanced showcased live demonstrations of AI-assisted content optimization, predictive keyword modeling, and real-time SERP analysis. Speakers emphasized AI’s growing role in interpreting user intent at scale, with examples showing how large language models could dynamically rewrite meta descriptions to improve CTR.

From July 26–28, MAICON 2023 broadened the conversation beyond search to AI-driven marketing strategy. Sessions explored integrating AI-powered chat into customer journeys, multi-platform attribution tracking, and how generative tools could reduce creative cycle times without sacrificing brand voice.

MozCon, held August 7–8, tied AI directly to SEO execution. Discussions highlighted AI’s impact on technical SEO auditing, content gap analysis, and competitive intelligence. Presenters demonstrated how combining AI-driven clustering with human editorial review improved both topical authority and ranking stability.

Who’s Impacted

B2B: Enterprise marketing teams gained actionable frameworks for scaling personalization through AI while maintaining compliance with industry-specific regulations.

B2C: Consumer brands saw case studies on AI-enhanced product search and personalized recommendations, reinforcing how intelligent search can drive repeat purchases.

Nonprofits: Cause-driven organizations explored how AI-powered content mapping could increase organic visibility for mission-focused campaigns while operating on lean budgets.

Why It Matters Now

Fact: SMX Advanced’s sessions underscored the measurable lift in organic CTR when AI refines metadata based on live SERP shifts.
Tactic: Implement A/B testing pipelines that allow AI to suggest and rotate new meta descriptions in high-competition keyword spaces.

Fact: MAICON highlighted AI’s potential to cut creative development timelines by up to 40% while preserving brand alignment.
Tactic: Develop cross-functional AI adoption playbooks to align creative, analytics, and compliance teams for streamlined execution.

Fact: MozCon demonstrated how AI-enhanced clustering improves content prioritization and helps maintain rankings during core algorithm updates.
Tactic: Integrate AI clustering outputs into editorial calendars to ensure topical breadth and depth in content portfolios.

Key KPIs impacted: organic CTR, time-to-publish for new content, keyword coverage breadth, ranking stability post-algorithm updates.

Action Steps

1. Audit current metadata and identify high-volume, low-CTR pages for AI testing.

2. Build a cross-team AI adoption framework modeled on conference case studies.

3. Incorporate AI clustering insights into quarterly content planning cycles.

4. Monitor ranking volatility across clusters and adjust publishing cadence accordingly.

“Conferences like these prove that AI in search is no longer experimental—it’s the operational standard for competitive growth.” – Basil Puglisi

References

Third Door Media. (2023, June 14). SMX Advanced 2023: AI in SEO highlights. Retrieved from https://searchengineland.com

Marketing Artificial Intelligence Institute. (2023, July 28). MAICON 2023 recap: AI marketing strategies for growth. Retrieved from https://www.marketingaiinstitute.com

Moz. (2023, August 8). MozCon 2023: How AI is changing SEO. Retrieved from https://moz.com/mozcon

TikTok Search, Canva Video AI, and HubSpot Marketplace: Converting Discovery Into Scalable Action

October 28, 2024 by Basil Puglisi Leave a Comment

TikTok keeps climbing as a search engine, Canva pushes its AI video editing beta into creative pipelines, and HubSpot revamps its App Marketplace with a wave of integrations. Each development lands in September, but together they map the way brands find audiences, create assets, and build performance systems. Discovery starts in TikTok’s search bar, where Gen Z types queries instead of keywords into Google. Creative assets scale faster in Canva’s AI video editor, which transforms campaign testing into a real-time loop. HubSpot closes the circuit by expanding integrations that feed CRM, marketing, and SEO execution with tighter data flows. The connection is visible in KPIs: content cycle time falls by 25 to 40 percent, campaign CTRs rise double digits from A/B testing variants, and search-driven visibility and conversions lift in the 15 to 30 percent range as integrations optimize the flow.

Factics prove how discovery converts into action. TikTok search rewards relevance and credibility, not just reach. The tactic is to seed content with expert-backed insights and trending hashtags so each clip answers a query as if it were a mini-FAQ. The measurable outcome is sustained discovery, with reply volumes climbing and search-driven traffic boosting sales by double digits when content aligns to popular question formats. Canva applies the same velocity logic to video. Its AI editing beta shortens production cycles by automating cuts, resizing, and transitions, allowing marketers to deploy multiple variants instead of one. The KPI is speed and performance. Campaigns using AI video editing deliver a 15 percent increase in CTR because creative versions match diverse audience segments. HubSpot’s marketplace expansion ties it together with more than 100 new integrations, including SEO and automation tools. The tactic is to connect CRM, search data, and campaign production in one place so every query or engagement event informs the next creative push. The outcome is clear: cost per acquisition declines while lead quality improves because every tool speaks the same data language.

“Young people are using TikTok as a search engine.” — The Washington Post

The narrative is alignment. TikTok turns into a discovery engine where authority is measured by clarity. Canva accelerates creative velocity so campaigns can keep pace with what TikTok search uncovers. HubSpot ensures the captured demand is nurtured, scored, and reactivated with integrations that keep SEO and automation connected. The KPIs compound across the funnel: discovery grows through TikTok search, engagement lifts with AI-edited video assets, and conversions climb through a CRM system that scales with integrations.

Best Practice Spotlights

CeraVe ranks in TikTok search.

CeraVe built a vast library of dermatologist-led TikToks designed to answer Gen Z’s most searched skincare questions. Queries like “best cleanser for acne” consistently surfaced CeraVe’s expert-backed content. The result: higher trust, surging engagement, and sales that established the brand as the category leader in TikTok search.

Canva AI video editing accelerates campaign testing.

A consumer tech company integrated Canva’s AI video editing beta into its campaign workflow, producing multiple creative variations from a single shoot. Production time dropped by 25 percent, and CTR across digital ads improved by 15 percent, proving that AI editing delivers both efficiency and performance.

Creative Consulting Concepts

B2B Scenario

Challenge: A SaaS firm generates leads but struggles to align content production with buyer research behavior.

Execution: Use TikTok search analysis to identify trending “how-to” queries, produce AI-edited video explainers in Canva, and route engagement signals into HubSpot workflows.

Expected Outcome (KPI): 20 percent faster lead qualification and 15 percent higher engagement from short-form content linked directly into CRM campaigns.

Pitfall: Over-indexing on TikTok trends risks off-brand messaging; governance must stay central.

B2C Scenario

Challenge: A lifestyle brand needs to stand out in a crowded market while scaling creative without ballooning costs.

Execution: Leverage TikTok as the discovery engine, feed creative prompts into Canva AI editing beta for rapid variant testing, and track campaign performance through HubSpot’s new integrations.

Expected Outcome (KPI): 30 percent higher engagement on TikTok search-driven campaigns, 12 percent increase in click-through from AI-edited videos, and lower cost per conversion through HubSpot’s automation.

Pitfall: Producing too many variants without structured testing can dilute creative learnings.

Non-Profit Scenario

Challenge: An environmental nonprofit wants to capture Gen Z attention but lacks the resources for constant video production.

Execution: Create TikTok search-ready content tied to questions like “how to reduce plastic waste,” repurpose raw clips with Canva AI video editing for multiple variants, and integrate results into HubSpot to trigger segmented donor communications.

Expected Outcome (KPI): 10 percent boost in donor sign-ups, 8 percent increase in repeat engagement, and better SEO visibility through HubSpot’s expanded marketplace tools.

Pitfall: Messaging overload in AI variants risks confusing supporters; simplicity drives clarity.

Closing Thought

TikTok as search drives discovery, Canva’s AI video editing scales engagement, and HubSpot’s expanded marketplace locks conversion into systemized growth — discovery, creativity, and integration aligning as one measurable engine.

References

Adobe. (2023, August 8). New Adobe research: The rise of TikTok as a search engine.
Search Engine Land. (2024, May 23). The state of TikTok SEO.
The Washington Post. (2024, March 5). Young people are using TikTok as a search engine. Here’s what they’re finding.
Canva. (2023, October 4). Canva unveils Magic Studio: The AI-powered design platform for the 99%.
Adweek. (2024, March 26). Canva expands its AI toolkit with new features for marketers.
TechCrunch. (2024, May 15). Canva launches AI video editing beta to simplify video creation.
HubSpot. (2024, May 21). HubSpot announces over 100 new and updated integrations and a re-imagined App Marketplace to help businesses grow better.
PR Newswire. (2024, June 12). Semrush launches SEO local for HubSpot on the HubSpot App Marketplace.
MarTech. (2024, May 21). HubSpot revamps its App Marketplace with over 100 new integrations.
Ad Age. (2024, May 20). How CeraVe became Gen Z’s favorite skincare brand.
Ad Age. (2024, July 28). AI video editing tools from Canva revolutionize campaign production.

AI in Workflow: Event Management at Scale with eShow AI #AIg

October 21, 2024 by Basil Puglisi Leave a Comment

What Happened
In September 2024, eShow introduced a suite of AI-powered event management tools designed to accelerate planning and improve attendee experiences. The release includes agenda automation, attendee analytics, chatbot-based registration, and real-time session adjustments. Organizers can now dynamically update schedules based on attendance trends, engagement levels, and speaker changes, while chatbots handle high-volume attendee inquiries. These capabilities reduce manual work, improve decision-making, and help maximize event ROI.

Who’s Impacted
B2B – Trade show organizers and corporate event planners can automate repetitive scheduling tasks, enabling teams to focus on sponsorships, speaker coordination, and strategic attendee engagement.
B2C – Attendees benefit from smoother check-ins, more relevant session recommendations, and real-time updates tailored to their preferences.
Nonprofits – Fundraising and community events can use eShow AI to streamline volunteer coordination, boost participant engagement, and adjust programming to optimize turnout and donations.

Why It Matters Now
Fact: AI-driven agenda automation reduces planning cycles and reallocates staff resources to higher-value tasks.
Tactic: Use AI-generated agendas to quickly adjust event programming for peak attendance periods and high-interest topics.

Fact: Real-time session adjustments improve audience distribution and engagement quality.
Tactic: Pair live analytics dashboards with on-site staff to respond instantly to crowding, low attendance, or technical delays.

Fact: AI chatbots streamline registration and FAQs, reducing the need for manual customer service.
Tactic: Deploy pre-trained chatbots before the event to answer common questions, capture preferences, and guide attendees to relevant sessions.

KPIs Impacted: Planning cycle time, attendee satisfaction scores, session attendance rates, registration completion rate, on-site engagement metrics, event ROI.

Action Steps

Integrate AI agenda tools into the early planning phase to reduce schedule build time.
Connect real-time analytics with on-site staff for faster decision-making during events.
Use chatbot registration to gather attendee preferences and pre-event engagement data.
Post-event, analyze AI engagement data to refine future programming and sponsorship packages.

“AI in event management doesn’t just save time—it creates dynamic, personalized experiences that make every attendee feel like the event was built for them.” – Chat GPT

References
eShow. (2024, September 6). AI-powered event management 2024. Retrieved from https://www.eshow.com/blog/ai-powered-event-management-2024

Disclosure:
This article is #AIgenerated with minimal human assistance. Sources are provided as found by AI systems and have not undergone full human fact-checking. Original articles by Basil Puglisi undergo comprehensive source verification.

AI Trend Predictions, Video Chaptering, and Event Planning #AIg

October 14, 2024 by Basil Puglisi Leave a Comment

What Happened

X is rolling out AI-driven trend prediction tools that analyze platform activity to forecast which topics are likely to spike in engagement. YouTube is adding AI-powered chaptering to automatically segment videos into labeled sections, improving navigation and discovery without manual timestamps. Meta is extending AI into event planning workflows, integrating scheduling, audience targeting, and creative asset generation.

On September 5, Meta Horizon introduced AI world-building capabilities, enabling users to design virtual spaces with natural language prompts—features that tie directly into event planning for immersive digital venues. Later in the month, on September 19, LinkedIn Learning launched its AI Coach, offering personalized skill-building plans, goal tracking, and tailored course recommendations, signaling a continued push into AI-driven career development.

Who’s Impacted

B2B – Marketers and communications teams can anticipate audience interests through X’s predictions, make video content more discoverable with YouTube’s automated chapters, and host more engaging events with Meta’s AI-driven planning tools.

B2C – Creators gain new ways to boost video watch time through chaptered navigation, while AI event planning tools offer opportunities to host polished, interactive experiences. LinkedIn Learning’s AI Coach supports personalized upskilling for career growth.

Nonprofits – Advocacy groups can identify emerging conversations to join early on X, use AI chaptering to organize educational video resources, and plan virtual fundraisers or awareness events in immersive, AI-designed spaces.

Why It Matters Now

Fact: X’s AI predictions analyze live activity patterns to forecast trending topics.

Tactic: Use predictive insights to prepare reactive content or campaigns in advance of topic spikes.

Fact: YouTube’s AI chaptering creates precise navigation points without manual editing.

Tactic: Organize long-form videos into thematic segments to boost completion rates and keyword indexing.

Fact: Meta’s AI event planning integrates creative generation, targeting, and logistics.

Tactic: Build cross-platform promotional campaigns that blend virtual and physical event experiences.

Key KPIs: Trend adoption speed, chaptered video completion rate, event RSVP-to-attendance ratio, and skill progression engagement on LinkedIn Learning.

Action Steps

1. Monitor X’s trend predictions daily to spot early movement in your target categories.

2. Apply AI chaptering to all long-form YouTube content to improve usability and SEO.

3. Integrate Meta’s AI event tools into upcoming launches or conferences.

4. Encourage teams to use LinkedIn Learning’s AI Coach for personalized development paths.

“AI isn’t just showing us what’s trending now — it’s shaping what will trend next.” — Basil Puglisi

References

Meta. (2024, September 5). Meta Horizon AI world-building announcement. Retrieved from https://www.plannthat.com/social-media-updates/

TikTok. (2024, October). TikTok AI-powered influencer match tool. Retrieved from https://vamp.com/blog/social-media-updates-october-2024/

Meta. (2024, October). Meta AI content moderation for Reels and event planning tools. Retrieved from https://ultravioletagency.com/social-media-trends-news-october-2024/

Halloween Email Trick: A Simple Promo

October 10, 2024 by Basil Puglisi Leave a Comment

October spook means fun reviews. Plain emails get skipped, fun themes get opens.

What it is: Holiday email with themed deal to catch eyes and buys.

How it works: Template from Moosend, add pun or emoji in subject. Short offer with code, CTA like buy now. Test timing for evenings.

What to do this week:
• Draft themed promo.
• Send to list, monitor opens.

Why it matters: Moosend says 18% higher opens for seasons. Sparks buys, leading to more loyalty and sales.

Goal: 2 new purchases from email this month.

For more:

Moosend (2023) Halloween tips https://moosend.com/blog/halloween-email-marketing/;

Mailjet (2023) Strategies https://www.mailjet.com/blog/email-best-practices/holiday-email-marketing/;

Constant Contact (2023) Emails https://www.constantcontact.com/blog/halloween-email-marketing/

Bing Joins ChatGPT as Default Search: Microsoft Build AI-Search Advances #AIg

October 7, 2024 by Basil Puglisi Leave a Comment

What Happened

On May 23, 2023, at Microsoft Build, the company announced a major integration milestone: Bing would become the default search engine for ChatGPT, starting with Plus subscribers and later extending to free users. This move gave ChatGPT direct, live access to web search results, blending conversational AI with real-time information retrieval.

The announcement also introduced a shared plugin platform between Bing Chat and ChatGPT, enabling developers to build once and deploy across both experiences. This interoperability signaled a shift toward more connected AI ecosystems, where conversational search could seamlessly extend into commerce, productivity, and content discovery.

Who’s Impacted

B2B: Businesses saw an opportunity to optimize not only for traditional search but also for AI-assisted query contexts. Plugin integration opened new channels for B2B SaaS providers to deliver in-context actions directly within conversational flows.

B2C: For end users, the change meant ChatGPT could answer questions with up-to-date, sourced data instead of relying solely on its training cut-off. This elevated trust and usability for daily search needs.

Nonprofits: Mission-driven organizations gained new reach potential by appearing in AI-powered responses, especially when tied to plugins that facilitate donations, volunteer sign-ups, or event registrations.

Why It Matters Now

Fact: Bing’s integration into ChatGPT bridged the gap between generative AI’s creativity and the freshness of live search.
Tactic: Brands should monitor how their content surfaces in Bing search results and optimize structured data to increase inclusion in AI-driven summaries.

Fact: The shared plugin framework reduced development redundancy across AI platforms.
Tactic: Organizations should evaluate plugin opportunities early, securing a first-mover advantage in conversational commerce and lead generation.

Key KPIs impacted: AI-driven click-through rates, plugin-enabled conversions, Bing organic impressions, and cross-platform engagement lift.

Action Steps

1. Audit Bing SEO performance and cross-reference with AI summary inclusion.

2. Develop a plugin concept that solves a specific customer pain point.

3. Test structured data enhancements to improve AI snippet accuracy.

4. Track AI-assisted referral traffic separately from standard organic search.

“The future of search isn’t just found—it’s delivered in the exact moment and context the user needs it.” – Basil Puglisi

References

Microsoft. (2023, May 23). Microsoft Build 2023: Bing now in ChatGPT and shared plugin ecosystem. Retrieved from https://blogs.microsoft.com/blog/2023/05/23/microsoft-build-2023-bing-in-chatgpt

The Verge. (2023, May 23). Bing becomes ChatGPT’s default search engine. Retrieved from https://www.theverge.com/2023/5/23/23734472/bing-chatgpt-default-search-build-announcements

Search Engine Land. (2023, May 23). Microsoft Build brings Bing integration to ChatGPT and unified plugins. Retrieved from https://searchengineland.com/microsoft-build-bing-chatgpt-integration-395682