What Happened Instagram is rolling out AI-powered style filters that instantly apply cohesive visual aesthetics across images and videos, giving creators and brands a new shortcut to consistent branding. TikTok is debuting AI storytelling tools that help map out scripts, scene sequences, and recommended effects, making narrative-driven content easier to produce. LinkedIn’s latest AI skill […]
Give Your Local Shop a Back-to-School Lift on Google
Parents hunt for school essentials online. No seasonal tie-in? Your spot stays hidden. Add one to lead the pack. What it is: Keyword-linked posts or events on your profile. How it works: Create back-to-school offers or events. Erik Emanuelli’s guide notes these match trend spikes perfectly. What to do this week: Add one back-to-school special […]
Google’s Search Generative Experience and Neeva’s Shutdown #AIg
What Happened In May 2023, two pivotal moments shaped the search engine conversation. On May 10 at Google I/O, Google introduced its Search Generative Experience (SGE) — a bold step toward weaving generative AI directly into the search journey. Rather than a list of blue links, SGE placed AI-crafted summaries at the top of results, […]
Pinterest AI Backgrounds, Meta AI Reels Effects, and Google Core Update: A Marketing Alignment
Pinterest releases an AI background generator for product imagery, Meta layers new AI tools into Instagram Reels effects, and Google’s core update shifts visibility across search. Each development lands in July, but the alignment is clear. AI now shapes the backdrop of product presentation, the dynamics of creative storytelling, and the structure of discoverability. When […]
AI in Workflow: Fashion Retail AI Recommendations Driving Value and Retention #AIg
What HappenedOn July 9, 2024, BrandAlley reported strong results from its deployment of AI-driven personalized product recommendations. According to the retailer, the system delivered a 10% increase in average basket value (AOV) and successfully recovered 24% of at-risk customers. By leveraging transaction history, browsing behavior, and predictive analytics, BrandAlley’s AI recommendations influence real-time purchasing decisions […]
Your Website’s About Page: Why It Still Matters
August lulls are good for site fixes. Bland About Page? Visitors don’t connect with you or your brand. What it is: Page telling your story with bio, history, photo to humanize your spot. How it works: Write short paragraph on how you started, add team photo. Use Canva for layout. End with contact CTA. What […]
Threads AI Trends, YouTube AI Video Dubbing, and Pinterest’s Personalized AI Boards #AIg
What Happened Meta is enhancing Threads with AI-driven topic clustering, now in testing, to make it easier to follow emerging conversations and discover related discussions. Instagram introduces AI image editing tools that enable quick background changes, object enhancements, and cleanups directly in-app, giving creators more flexibility without third-party software. YouTube expands its “Aloud” AI-powered dubbing […]
Spot Your Google Maps Rank and Tweak It Better
Visibility varies block by block. Heatmaps pinpoint weak areas. Use one to adjust before business suffers. What it is: Trackers mapping positions across neighborhoods. How it works: Run monthly scans, tweak for low spots. BrightLocal’s grid shows visual insights clearly. What to do this week: Get a tool, run a heatmap, and adjust posts or […]
Bing Evolves: Visual Answers, Image Generation, and Persistent AI Chat #AIg
What Happened In early May 2023, Microsoft unveiled a significant evolution of its AI-powered Bing experience. On May 4, the company announced three major updates: rich visual answers in search results, integrated AI-powered image generation via Bing Image Creator, and persistent chat capabilities that maintain context across sessions. The rich visual answers enhanced how information […]
Instagram Notes Music, Descript Scene Builder, and SMX Advanced: A Marketing Alignment
Instagram introduces music into Notes, Descript launches Scene Builder as a new way to assemble video, and SMX Advanced clarifies how AI is reshaping the foundations of SEO. These updates unfold across June, and while they may seem like separate product announcements, their value compounds when used together. A short music-driven Note can spark participation, […]