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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Reference.me – A Unique Business Social Site

March 15, 2012 by Basil Puglisi Leave a Comment

Since almost every social site claims to be unique, yet there are several floating around that seem to mirror each other, we have come to understand that often ‘unique social site’ in reality means, social site with a unique name. So when I came across Reference.me, I gave it a shot, but without any genuine […]

Filed Under: Digital Factics Blog, General Tagged With: Chief executive officer, Executive director, facebook, google, Hedge fund, LinkedIn, social network, Uniform Resource Locator

Optimizing Your Landing Page for Better Conversions

March 2, 2012 by Basil Puglisi 6 Comments

Your Landing page is the heart of your site. Irrespective of whether you have a product or a service to sell, landing pages can provide a subsequent boost to the conversion rate. Optimizing them is not hard if you know when and where to tweak the various elements. However, the hardest part is to find […]

Filed Under: Digital Factics Blog, General Tagged With: Conversion rate, google, internet marketing, Landing page, Landing page optimization, Richie Richardson, Search engine optimization, Social Media

Did you try? A Look at the data from #SMWsmac [InfoGraphic]

February 29, 2012 by Basil Puglisi 15 Comments

What can you do in 16 days? Try! With just under a month before Social Media Week 2012, it came to our attention that NYC did not have a daylong event that was tailored to teach the small business owners and professionals how Social Media is and can be used. On Feb 1st, 2012 dbmei […]

Filed Under: Conferences & Education, Digital Factics Blog, General, Social Brand Visibility, Social Media Topics Tagged With: analytics, blogger, brand, business, corning inc, dbmei, empire avenue, facebook, google, internet marketing, klout, lujure, Marketing, smw12, smwnyc, smwsmac, Social Brand, Social Media, social media conferences, social media education, social media maketing, social media week, StumbleUpon, synthesio, twitter, Visibility, Visibility Marketing, YouTube

SES New York Conference and Expo 2012 [Event]

February 20, 2012 by Basil Puglisi Leave a Comment

March 19 – 23 Hilton New York 1335 Ave Americas New York, NY 10019 The SES Conference and Expo is a series of conferences and events in which a special focus is given to best practices, tips, and trends in many different areas. SEO PPC RTB Demand Gen Mobile Social Local The SES events provide […]

Filed Under: Conferences & Education, Digital Factics Blog, General Tagged With: Avinash Kaushik, google, Page Zero Media, Search engine marketing, Search engine optimization, SES New York, Steven Golus, Web Analytics: An Hour a Day

The New Social Marketing Strategy with Google+

February 1, 2012 by Basil Puglisi 6 Comments

As a marketer, your social profile must be thriving on Facebook, Twitter, and LinkedIn. But the important question is, ‘Is it thriving over Google+?’ I can assure you that most of you will answer in the negative. However, it is not too late. Grab a business page over at Google+ as soon as you finish […]

Filed Under: Digital Factics Blog, General Tagged With: CrunchBase, facebook, google, Google search, LinkedIn, Richie Richardson, Search engine optimization, social search, Web search engine

Digital Marketing: Why Your Businesses Phone Number is Crucial to Success (Part 1)

January 18, 2012 by Basil Puglisi Leave a Comment

“Name, Address and Phone Number, oh if you have a website or social media page you can add that two, but we don’t care” the Internet! Phone Numbers are Crucial to Success!!! They are more important than domains! It used to be you used a fancy 800 number to look impressive or to develop branding, […]

Filed Under: Business, Digital & Internet Marketing, Digital Factics Blog, General, Search Engines, SEO Search Engine Optimization Tagged With: FLOWERS, google, google places, MagicJack, Phone Number, Telephone number

Time to Get on Google +: How to Set up Your Google + Brand Page

January 4, 2012 by Basil Puglisi Leave a Comment

I think for many of us, when Google + came along that it also came with a bit of that new social network feel and its accompanying apprehension. Most smart networkers at least made their way there to grab their own vanity URL’s and at least get the virtual networking ball rolling in the right […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, google, Social Brand, Social Media, Visibility

Google Music Goes Live in the Cloud

November 26, 2011 by Basil Puglisi Leave a Comment

Google has dipped into musical endeavors with the launch of Google Music in mid-November. Originally, the service launched back in May in a beta version. Launched as a suite of music services, it is quite obvious that this is Google’s attempt to take on Amazon and iTunes in cloud and other music storage space. Introducing […]

Filed Under: Digital Factics Blog, General, Mobile, Mobile & Technology, Search Engines, Video Tagged With: google, google music, music, Visibility

Google+ Pages Open the Doors for Brands and Businesses

November 16, 2011 by Basil Puglisi Leave a Comment

This past June, immediately after Google launched it’s highly anticipated Google+ social network, internet savvy businesses like Ford, Dell and Mashable.com rushed to create pages for their brands. Only to have them removed a few days later. Google’s announcement soon followed: “In the meantime, we ask you not to create a business profile using regular […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, blog, brand, Business Consulting, google, internet marketing, Marketing, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

New Google Newsletter and Mobile Adwords Features

October 19, 2011 by Basil Puglisi Leave a Comment

Google Adwords launched new features in September 2011. These new features are geared towards making site clicks and even subscriptions to site newsletters or blogs easier to accomplish. Being able to get signed up to internal site options from the external source of a Google browser could go a long way in increasing traffic for […]

Filed Under: Digital Factics Blog, General, Search Engines Tagged With: adwords, google, local, mobile, Mobile & Technology, Search engine optimization, Visibility

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