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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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Basil C. Puglisi

3 Things You Can Do To Avoid Having Your Online Marketing Emails Marked As Spam

December 16, 2012 by Basil C. Puglisi Leave a Comment

When you decide to go into online marketing, you will find that there are many ways of going about it. One of the most effective of these is through the use of email marketing. This is a form of marketing that has been around for quite some time, so most people do not think of […]

Filed Under: Branding & Marketing, Content Marketing, Digital Factics Blog, General, Guest Bloggers

The Benefits Of Using Linkedin To Promote Small Business

December 14, 2012 by Basil C. Puglisi Leave a Comment

Linkedin is a social network designed specifically for professional connections. lf you are a small business contemplating going online, you should add a social network like Linkedin into your marketing mix. Linkedin allows you to connect with other business leaders and professionals in your industry so that you can engage in conversation, make partnerships, enjoy […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers

How to Become a Better Graphic Designer

December 10, 2012 by Basil C. Puglisi Leave a Comment

Graphic design is a huge part of working on the web, and if you want to push your business further then being able to make crisp and professional looking digital images is an incredible edge to have. Many people will choose which products they buy and which websites they spend time on almost entirely by […]

Filed Under: Design, Digital Factics Blog, General, Guest Bloggers

3 Design Mistakes That Kill Your Business Blog

December 5, 2012 by Basil C. Puglisi Leave a Comment

Many businesses are turning to blogs as an extension of their marketing collateral. Blogs are a great way to provide insight to your audience, give them an easy way to get to know you and allow them to build a relationship with you so that you can achieve brand loyalty. Some companies have very successful […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers Tagged With: bloggin, blogging, blogs

The Top Companies Taking Advantage of Cutting Edge Technology and Trailblazing into the Future

December 4, 2012 by Basil C. Puglisi Leave a Comment

What is the future about? What is it going to look like? It’s a sweeping and broad question and of course not one that can be easily answered unless you count divination among your hobbies. However while specific answers may not be forthcoming, what we can assume with confidence is that it’s in the hands […]

Filed Under: Digital Factics Blog, General, Guest Bloggers Tagged With: tech

A Look at Google+ [INTERNSHIP]

December 3, 2012 by Basil C. Puglisi Leave a Comment

At first Google+ was launched as an individual only field test. Google soon after received an outstanding demand for new accounts and then opened it up to people over the age of eighteen. A few months later Google plus was opened for the younger age group. It’s obvious to see that Google plus received a […]

Filed Under: Authors, Digital Factics Blog, General, Search Engines, Social Brand Visibility, Social Media, Social Media Topics

An Introduction To Content Marketing

December 2, 2012 by Basil C. Puglisi 4 Comments

How does content marketing work anyway? If you have been asking yourself this question, then you have come to the right place. Content marketing is done by creating and sharing quality information for free. The content can be in form of articles, videos, newsletters or eBooks. The content that you create should be related to […]

Filed Under: Branding & Marketing, Content Marketing, Digital Factics Blog, General, Guest Bloggers Tagged With: Content marketing

A Look at Pinterest [INTERNSHIP]

November 26, 2012 by Basil C. Puglisi Leave a Comment

Pinterest calls themselves a “virtual pin board”. This website is known for connecting people from all over the world through common tastes and interests. There are many uses for Pinterest including finding new recipes and do it yourself projects. The content that you post is called “pins” and your pins get organized in boards. Pinterest […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics

Startup Hiring Tips: Use Creativity and Technology to Find the Right People

November 24, 2012 by Basil C. Puglisi Leave a Comment

Hiring new employees for any startup can be a real challenge. Dipping into the gene pool and trying to pluck out the best and brightest to bring on board can present a problem depending on the size of your company. Smaller companies need people who can fill many roles. Many startups are lean and mean […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Guest Bloggers, Sales & eCommerce Tagged With: business, corporate, HR, human reousces, recruiting, talent

Constant Contact: eMail Marketing [INTERNSHIP]

November 21, 2012 by Basil C. Puglisi Leave a Comment

Constant contact is an online marketing company that allows you to stay connected with your customers all around the world. With the world rapidly moving their marketing towards the web, constant contact is a great way to anticipate new customers. They offer their services primarily to small businesses, membership associations, and nonprofit organizations. Constant contact […]

Filed Under: Authors, Business, Business Networking, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, Sales & eCommerce Tagged With: business, content, email marketing, Marketing, Promotions

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Responsible AI (#AIgenerated by Agents)

New York City Wants a One-Step Exit From Every Customer Service Chatbot #AIg

New York City’s consumer agency proposed rules on October 20 for AI chatbots and phone menus: disclose the bot up front, offer a one-step path to a human, and keep logs showing whether customers got help. The 72-hour repeat-contact count may matter most.

Barclays and Amex Cut 5% Each for AI. Neither Said Who Will Check the Work #AIg

Barclays plans about 5,000 job cuts with fewer developers as AI lifts productivity, and American Express is cutting about 5% of positions to prepare for AI. Wider spans of control and fewer reviewers meet more AI output. Four questions to answer before an AI-justified cut.

Libraries Put “Whether” Into AI Literacy. Most Training Plans Skip That Question #AIg

The Public Library Association and Microsoft wrote ‘whether’ into AI literacy: people need judgment to decide whether, when and how to use AI tools. Other October programs teach the how first. For the public, deciding whether is the first and often only checkpoint.

Agent Security Tools Can Stop an Action. Whose Name Is on the Yes? #AIg

Four agent security launches in two days put brakes, monitors, and quarantines on AI agents. Only iProov’s HAPS service is built to prove a named person approved one exact action, and its spec is still an experimental draft. Containment is Responsible AI; a recorded human decision is AI Governance.

GAO Found the Pentagon’s Responsible AI Council Stopped Meeting for Months #AIg

GAO found the Pentagon’s Responsible AI Working Council stopped meeting from late 2024 to August 2025, still has no charter, and has three of ten authorized staff. SBA’s AI governance board hadn’t met nine months past OMB’s deadline, and EPA’s Inspector General just opened an audit. Charter the body, log decisions, fund the chairs.

Eight States Want a Judge Between OpenAI and Its Next Agent Test #AIg

Eight state attorneys general sued OpenAI on October 14 and turned an alleged agent sandbox escape into consumer protection and tort claims. Idaho and Iowa ask courts to require independently verified test environments. Keep a signed isolation record, a disclosure clock, and a claims-to-controls register.

NIST’s SI Incident Practices Hold the Restart Until Leadership Accepts the Risk #AIg

Ten voluntary NIST, NSA, and CISA practices for AI agent control incidents lean on machines to watch, contain, and investigate agents, then reserve the restart for senior leadership. Make that a named accept, modify, or reject decision with the remaining risk on record.

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