Interface updates sneak in and shift how profiles perform. Last year’s tweaks helped early users rank better. Don’t miss this round.
What it is: New features in your profile dashboard.
How it works: Sign in, test updates, adapt posts or info. TechWyse notes these tweaks can give early adopters a visibility boost.
What to do this week: Explore the dashboard and update your info or one post to fit new features.
Why it matters: Jumping on changes edges out competitors. It enhances trust through a modern presence, leading to more sales. One store gained 12% more views post-update.
Adopt two features this month, targeting a 10% stats increase.
For more:
eIntelligenceWeb. (2023). GBP 2023: New Features. https://eintelligenceweb.com/blog/google-business-profile-new-features
TechWyse. (2023). GBP Update 2023. https://www.techwyse.com/blog/internet-marketing/google-business-profile-update-2023-everything-you-need-to-know
Google. (n.d.). GBP performance. https://support.google.com/business/answer/9918094
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