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@BasilPuglisi

Content & Strategy, Powered by Factics & AI, Since 2009

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Guest Bloggers

Create Your Own E-book For Free

January 13, 2013 by Basil Puglisi 1 Comment

You can create your own ebook in OpenOffice writer with this free Kindle template and EPUB generator from OpenOffice.org. Kindle Template and EPUB Generator Review These days, if you want to self-publish a book, the easiest and least expensive way to do it is to make it an ebook. You can save a standard OpenOffice […]

Filed Under: Basil's Blog #AIa, General, Guest Bloggers, PR & Writing, Publishing

Copyrighting Color: How (And Why) To Do It

January 11, 2013 by Basil Puglisi Leave a Comment

  Marketing studies suggest that over 80% of visual information is related to colour. Seem unlikely? Try and picture the following in your mind: Coca-Cola, Starbucks, Cadbury and O2. Roughly 90% of you just saw specific shades of red, green, purple and blue. Not a phrase, not an advert, just those colours and maybe a […]

Filed Under: Basil's Blog #AIa, General, Guest Bloggers, PR & Writing

What does networking mean for you?

January 6, 2013 by Basil Puglisi Leave a Comment

You’re in the conference room of a very grey office building. Twenty others are milling about in name tags. You’re juggling a whole armload of armour, glass of red in your right hand and a cocktail napkin in your left, three vegetable tartlets precariously stacked. The big conundrum is not how you are going to […]

Filed Under: Basil's Blog #AIa, General, Guest Bloggers

Productivity Killers of a Writer

January 4, 2013 by Basil Puglisi Leave a Comment

We writers are a blessed breed as not many other people get to sit around doing nothing all day long. We get to go to the beach whenever we feel like it, go to the pub for lunch and choose to stay there for the rest of the day, or just watch mindless rubbish on […]

Filed Under: Basil's Blog #AIa, Content Marketing, General, Guest Bloggers, PR & Writing

How Modular Booth Designs Increase Trade Show Portability

January 1, 2013 by Basil Puglisi Leave a Comment

Considering the time and money that businesses pour into their trade booths, it makes sense that the trade booths would be designed with longevity in mind. After all, why invest hours on top of hours, or thousands of dollars, into designing and/or buying your booth if it will only be used once? You want to […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, General, Guest Bloggers, Traditional Marketing Tagged With: Booth, Exhibit, Expo, trade show

More Uses for Social Media in Business

December 28, 2012 by Basil Puglisi Leave a Comment

When businesses look at the potential applications of social media they will often rub their hands together with glee as they realise all the marketing opportunities before them. There are countless ways you can use social media to network with potential customer and clients, and the interconnected nature of such sites and powerful infrastructure mean […]

Filed Under: Basil's Blog #AIa, Business, General, Guest Bloggers

How to Become a Better Graphic Designer

December 26, 2012 by Basil Puglisi 3 Comments

Graphic design is a huge part of working on the web, and if you want to push your business further then being able to make crisp and professional looking digital images is an incredible edge to have. Many people will choose which products they buy and which websites they spend time on almost entirely by […]

Filed Under: Basil's Blog #AIa, Design, General, Guest Bloggers Tagged With: Graphic design

Relational Database Design: A Best Practices Primer

December 24, 2012 by Basil Puglisi 1 Comment

Relational databases are the dynamic compartments of fundamental web and enterprise cloud applications. Relational databases normalize, sort and link data using tables and queries. The design is open to the interpretation of the database designer, but a poor database design can be disastrous for any business. A poor design can slow performance, inhibit scalability and […]

Filed Under: Basil's Blog #AIa, Business, General, Guest Bloggers, Web Development, websites

Mobile Data Research Opportunities Grow

December 21, 2012 by Basil Puglisi Leave a Comment

Gone are the days when all you could do on your phone was make calls and send texts, and you had to lug around a handset the size of a small brick. Now increasing numbers of us are using smartphones on which people can surf the internet, take photos and use apps as well as […]

Filed Under: Basil's Blog #AIa, General, Guest Bloggers, Mobile & Technology

How to Use Your WordPress Website in Mobile Marketing

December 19, 2012 by Basil Puglisi 2 Comments

It seems like everyone has some kind of mobile device these days. They’re so distracting that places like hospitals and restaurants are banning people from using them while inside those buildings. Certain areas of the United States are passing laws that prohibit people from using them while driving. But all the people using these devices […]

Filed Under: Basil's Blog #AIa, General, Guest Bloggers, Mobile, Mobile & Technology, Web Development, websites

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