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@BasilPuglisi

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Basil Puglisi's Brand Blog #AIassisted

Why Your Best Prompts Still Fail (And What Advanced AI Users Do Instead)

December 18, 2025 by Basil Puglisi Leave a Comment

Most AI advice stops at “write better prompts.” That advice stopped being useful in 2023. You have read the prompt engineering guides. You have experimented with chain of thought reasoning, few shot examples, and role assignments. Your prompts are sophisticated. And yet, your AI outputs still require heavy editing, miss critical context, or confidently state […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Data & CRM, Digital & Internet Marketing, PR & Writing

Digital Factics: X

December 12, 2025 by Basil Puglisi Leave a Comment

Digital Factics X

The Success Guide to Mastering Business Growth on X, The Second Edition (First Edition 2012 Here) A practical framework for building audience, authority, and revenue on the platform formerly known as Twitter X rewards those who understand the system. Most business accounts post content that disappears into algorithmic noise, generating neither followers nor revenue. This […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Social Brand Visibility, Social Media, Social Media Topics

Multi-AI Governance: How 7 Platforms Exposed the Bias No Single AI (LLM) Could See

November 28, 2025 by Basil Puglisi Leave a Comment

Executive Summary Seven AI systems analyzed the same problem. Three flagships judged each other. Each one quietly crowned itself the best. That pattern, which this article terms Algorithmic Narcissism, shows why single-AI reliance is not just a technology decision but a governance exposure. It bakes bias and blind spots into strategy with no detection mechanism. […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Business, Content Marketing, Data & CRM, Digital & Internet Marketing, Mobile & Technology, PR & Writing Tagged With: Claude, Gemini, Grok, Mistral, Multi-AI

HAIA-RECCLIN Lite

November 19, 2025 by Basil Puglisi Leave a Comment

HAIA RECCLIN

HAIA-RECCLIN Lite Deployment Guide AI Governance for Small Businesses and Solo Practitioners Version 1.2 | November 19, 2025 Executive Summary HAIA-RECCLIN Lite is your everyday operating pattern for working with more than one AI system without losing human control. You use three concrete checkpoints before, during, and after the work, and you treat disagreement between […]

Filed Under: AI Artificial Intelligence, AI Thought Leadership, Basil's Blog #AIa, Business, Content Marketing, Data & CRM, Digital & Internet Marketing, Mobile & Technology, PR & Writing, Thought Leadership Tagged With: AI Collaboration, HAIA-RECCLIN, Human-AI, Multi-AI

When Your Browser Becomes Your Colleague: AI Browsers

October 25, 2025 by Basil Puglisi Leave a Comment

AI governance, human oversight, model plurality, AI risk, workflow automation, agentic AI, digital accountability, enterprise AI control, safety in AI systems

The browser stopped being a window sometime in the last few months. It became a colleague. It sits beside you now, remembers what you searched for yesterday, and when you ask it to book that flight or fill out that form, it does. That is the architectural bet behind ChatGPT Atlas and the wider wave […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Business, Data & CRM, Design, Digital & Internet Marketing, Workflow Tagged With: AI, internet

How AI Disrupted the Traditional Marketing Funnel: Causes, Impacts, and Strategies for the Future

October 13, 2025 by Basil Puglisi Leave a Comment

AI Marketing Funnel

The marketing funnel no longer represents how people decide. It once offered a sense of order, moving neatly from awareness to interest, from intent to purchase. That model was designed for a time when attention moved predictably and information arrived through controlled channels. Today, artificial intelligence interprets those same moments as patterns of interaction rather […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Branding & Marketing, Content Marketing, Sales & eCommerce, Workflow Tagged With: AI, Sales Funnel

The Agent Era Is Quietly Here

September 30, 2025 by Basil Puglisi Leave a Comment

AI agents, orchestration, autonomous systems, governance, memory, workflow automation, customer support AI, Beam AI case study,

AI agents are emerging as the hidden infrastructure shaping the next wave of digital transformation. They are not simply chatbots with plugins, but adaptive systems that reason, plan, and act across tools. For businesses, nonprofits, and creators, agents promise a shift from reactive digital processes to coordinated, self-correcting copilots that expand both capacity and impact. […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Business, Business Networking, Data & CRM

Scaling AI in Moderation: From Promise to Accountability

September 19, 2025 by Basil Puglisi Leave a Comment

AI moderation, trust and safety, hybrid AI human moderation, regulatory compliance, content moderation strategy, Basil Puglisi, Factics methodology

TL;DR AI moderation works best as a hybrid system that uses machines for speed and humans for judgment. Automated filters handle clear cut cases and lighten moderator workload, while human review catches context, nuance, and bias. The goal is not to replace people but to build accountable, measurable programs that reduce decision time, improve trust, […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Business, Business Networking, Conferences & Education, Content Marketing, Data & CRM, Mobile & Technology, PR & Writing, Publishing, Workflow Tagged With: content

Platform Ecosystems and Plug-in Layers

August 25, 2025 by Basil Puglisi Leave a Comment

Basil Puglisi, GPT Store, Grok 4, Claude, Lakera Guard, Perplexity Pro, Sprinklr, EU AI Act, platform ecosystems, plug-in layers, compliance automation, enterprise AI

The plug-in layer is no longer optional. Enterprises now curate GPT Store stacks, Grok plug-ins, and compliance filters the same way they once curated app stores. The fact is adoption crossed three million custom GPTs in less than a year (OpenAI, 2024). The tactic is simple: use curated sections for research, compliance, or finance so […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Business, Content Marketing, Data & CRM, Digital & Internet Marketing, PR & Writing, Sales & eCommerce, Search Engines, SEO Search Engine Optimization, Social Media Tagged With: Business Consulting, Marketing

From Metrics to Meaning: Building the Factics Intelligence Dashboard

August 6, 2025 by Basil Puglisi 2 Comments

FID, Intelligence

The idea of intelligence has always fascinated me. For more than a century, people have tried to measure it through numbers and tests that promise to define potential. IQ became the shorthand for brilliance, but it never captured how people actually perform in complex, changing environments. It measured what could be recalled, not what could […]

Filed Under: AI Artificial Intelligence, Basil's Blog #AIa, Content Marketing, Data & CRM, Thought Leadership Tagged With: FID, Intelligence

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