Out-of-towners search for hidden gems. Stale listings don’t entice. Add seasonal energy to pull them your way.
What it is: Summer-themed photos and posts on your profile.
How it works: Upload two summer shots and a special post. Rio SEO’s tips show fresh images boost seasonal queries.
What to do this week: Add two summer photos and highlight one special in a post.
Why it matters: Captures travelers, expanding your reach. Turns visitors into loyal customers for ongoing business. A tour spot doubled summer traffic with this.
Hit 20 more direction requests this month from stats.
For more:
dbaPlatform. (2022). Posting best practices. https://dbaplatform.com/blog/best-practices-for-posting-on-your-google-business-profile
Rio SEO. (n.d.). Photo tips for GBP. https://www.rioseo.com/blog/7-image-optimization-tips-for-google-my-business-photos
About the Barstool Blog
The Barstool Blog is built for small business owners who want quick advice without the jargon. I break things down into what it is how it works what you can do this week and why it matters. For deeper dives check out my #AIgenerated blogs on SEO, Social Media and Workflow including ecommerce and CRM. For industry leaders my #AIassisted blog shares a monthly look into business marketing digital strategies content events and AI.
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