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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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TripAdvisor: TripWow Provides Impressive Presentations for Many Uses

August 5, 2011 by Basil Puglisi Leave a Comment

When creating this product, TripAdvisor relied heavily on the in-house developers at TravelPod. Their main focus was to provide slideshows that displayed unparalleled production value. However, their most vital concern was that the tool provided the greatest functional ease possible with current technologies. It seems as if they have succeeded. The presentations produced by this […]

Filed Under: Branding & Marketing, Digital Factics Blog, General, Mobile & Technology, Social Media Topics Tagged With: pictures, Slidshow, travel, Trip Advisor, video, Video Visibility, Visibility

Is Google Plus (G+) the key in the transition to Web 3.0

July 27, 2011 by Basil Puglisi Leave a Comment

A Google account has become the most powerful tool that any entrepreneur or small business owner could ever hope for. While Google’s general public brand has been tied to Search, Google has been building a monopoly that can and will change the shape of business, politics, and education forever. In fact, Google is Web 3.0! […]

Filed Under: Branding & Marketing, Business Networking, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, General, Mobile & Technology, PR & Writing, SEO Search Engine Optimization, Social Media Topics, Traditional Marketing Tagged With: advertising, brand, business, cloud, cloud computing, g+, google, google cloud, google plus, internet marketing, local, Marketing, PR, small business, Social Brand, Social Media, video, Video Marketing, Visibility, Visibility Marketing, web 2.0, web 3.0

Google Plus: A short Intro to G+

July 27, 2011 by Basil Puglisi Leave a Comment

Vic Gundotra of Google explained that, connection is a “basic human need”. The current online choices in social media did not have enough diversity inside each individual social tool. Who should be worried about Google+: GoToMeeting Flikr Skype Facebook Microsoft EVERYONE! Bradley Horowitz, VP Products helped build Google+ explained in an interview for Twit: Google+ […]

Filed Under: Business Networking, Conferences & Education, Digital Factics Blog, General, Social Media Topics Tagged With: brand, business, cloud computing, g+, google, google plus, Mobile & Technology, PR, Social Brand, Social Media, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing

Why Online Videos are Important to Your Business?

July 1, 2011 by Basil Puglisi Leave a Comment

Videos are increasingly attracting huge audiences online. People love to share online video content, especially young people. They post them on social networking sites or spread them through e mails. Marketing people say that if you are not using video in your marketing campaign, you might soon be behind the crowd. Why is that? Think […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog Tagged With: advertising, brand, internet marketing, mobile, PR, video, Video Marketing, Video Visibility, Visibility

New Creative Commons Option for YouTube Fans

June 9, 2011 by Basil Puglisi Leave a Comment

YouTube recently released some new options in creative commons licensing for their uploading fans. Users will now be able to choose to license their videos under CC BY or to retain the default option of Standard YouTube Licensing. In human terms, CC BY is the ability to share, remix, or make commercial use of the […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Media Topics Tagged With: advertising, brand, copyright, Creative Commons, Marketing, Mobile & Technology, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing, YouTube

Skype: The Platform that Microsoft Just Bought

May 13, 2011 by Basil Puglisi Leave a Comment

An announcement on May 10th that Microsoft had bought Skype was obviously colossal business news, however, most users seem more concerned with how the eight and a half billion dollar deal will impact their user experiences. Skype in 2010 In the past year, Skype has seemingly remained focus on providing a positive user-experience for their […]

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, Mobile & Technology Tagged With: advertising, communication, microsoft, mobile, skype, video, Visibility

Social Brand Visibility: UStream

March 31, 2011 by Basil Puglisi Leave a Comment

UStream is a unique platform that consist of networks that include a wide diversity of channels that are open source options for live video streaming. Brad Hunstable and John Ham co-founded UStream while attending West Point, a renowned US Military Academy. Both of the co-founders had long been inspired by technology and received degrees in […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: brand, Social Brand, Social Media, video, Video Visibility, Visibility, Visibility Marketing

YouTube Advertising & Channels

March 21, 2011 by Basil Puglisi Leave a Comment

Having a custom YouTube channel is kind of like having your own television channel. It will allow the user to upload their personal videos and to promote their own products or services via their video as well as URL linking on the custom YouTube channel page. To begin you would simply need to sign up […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: brand, google, Social Brand, Social Media, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing, YouTube

Facebook Marketing Tool: Involver.com

March 11, 2011 by Basil Puglisi Leave a Comment

Noah Horton and Rahim Fazal founded Involver.com in 2007 in efforts to provide a startup that can help brands begin to get a grip on managing their social media channels. Having grown from a company of a dozen employees to over sixty with many offices in areas such as Los Angeles, New York, Chicago and […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, Social Brand Visibility, Social Media Topics Tagged With: brand, Business Coach, Business Consulting, facebook, internet marketing, Social Brand, Social Media, video, Video Marketing, Visibility, Visibility Marketing

iPad2 Announced and Motorola Xoom Released!

March 2, 2011 by Basil Puglisi Leave a Comment

Even though it was questionable as to whether he would make an appearance today or not, Steve Jobs had an announcement he wanted to be the one to share. As he strode out to the tune of “Here Comes the Sun,” he brought with him the information on a much awaited device. The iPad 2. […]

Filed Under: Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: Android, apple, ipad2, video, xoom

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