Noah Horton and Rahim Fazal founded Involver.com in 2007 in efforts to provide a startup that can help brands begin to get a grip on managing their social media channels. Having grown from a company of a dozen employees to over sixty with many offices in areas such as Los Angeles, New York, Chicago and Austin, and with more coming soon, it looks like Involver, is in fact, fully involved, with no plans of leaving any time soon.
Involver has four main ways in which they help companies and organizations create rich and helpful experiences all across the social web.
- Involver helps to generate earned media by attracting attention from influential sources.
- Involver helps to get prospective customers engaged with your products and services through social networks.
- Involver can help to reduce marketing cost through a series of fully automated social networking services.
- Involver helps to maintain constant and consistent branding and advertisement for your products and services.
This kind of brand management can be critical to a company and its ultimate success online. Those who use Involver will also want to take advantage of the features offered in the applications area.
Flickr
You can bring all of your Flickr photos to Facebook with the Flickr App from Involver. This will allow users to stream their Flickr photos displaying their entire album, or allows users to choose sub albums to categorize their photo streams.
YouTube Channels
You can set your video to directly deliver to your social networks upon uploading. This will help incorporate your YouTube videos into your active marketing campaigns.
With so many more applications available there are bound to be at least a handful of ways to improve your social media interactions in Involvers many apps.
- Facebook Stories
- Social Catalog
- RSS Feed
- Promotion Galleries
- Music Player
- Polls
- Coupons
- Static HTML for Pages
Many more apps available make this attractive and professional option in social media marketing and product or service branding an invaluable tool in the likely already full bag of marketers tricks of the trade.
“It was in November of 2010 that my train baseball fan page had reached 10,000 fans and I decided that I would finally start a business that aimed at helping other small businesses like you get off the ground using tools like Facebook. So this is where things sit today. I’m 24 years old, and get a pretty neat opportunity to help out small businesses make better use of facebook.”
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