Social influence is gaining notice as more advertisers, marketers, consumers, and affiliates use it as a method of gauging the knowledge, credibility, and reliability of prospective new clients or business contacts. There are other systems of influence measurement, such TwentyFeet, Klout, and Peer Index. Between them all there is a whopping level of social influence […]
Did you try? A Look at the data from #SMWsmac [InfoGraphic]
What can you do in 16 days? Try! With just under a month before Social Media Week 2012, it came to our attention that NYC did not have a daylong event that was tailored to teach the small business owners and professionals how Social Media is and can be used. On Feb 1st, 2012 dbmei […]
Social Media Week Made Manhattan Move for #SMWsmac
An attendee at our event submitted a wonderful poem about his experience at the Social Media Week Social Media Action Camp event. #SMWsmac Social Media Week Made Manhattan Move By Serge Zenin Social Media Week made Manhattan move; Networking and negotiating, we never grew numb; Give out a business card and go with the groove; […]
Is Social Media the Cure for Writer’s Block?
The growing world of social media means that everyone is now a writer. There are status updates on Facebook that could rival a short story, and the creativity required in order to twist that status update into 140 characters on Twitter can rival that of a poet, indeed inventing a new phrase, “twaiku”. These new […]
New Facebook Ads Platform Goes Live on February 29th
Facebook plans to release a new ad platform on February 29th that may profoundly change the way business is done on this social media network. Peter Corbett of iStrategyLabs, a social media marketing firm, recently said the following, “The company expects the new ads to perform 40 to 8o percent better than its previous product” […]
Apple Aims to Change the Face of Education
We were all asking ourselves what will be Apple’s next big thing. What new device did Steve Jobs nurture before his untimely demise? Is it going to be Apple TV which Jobs was talking about in the past few years? A new sleek and shiny gadget we couldn’t do without? About 10 days ago, and […]
SES New York Conference and Expo 2012 [Event]
March 19 – 23 Hilton New York 1335 Ave Americas New York, NY 10019 The SES Conference and Expo is a series of conferences and events in which a special focus is given to best practices, tips, and trends in many different areas. SEO PPC RTB Demand Gen Mobile Social Local The SES events provide […]
Group Commerce for Publisher-Based eCommerce Solutions: #SocialCommerce
Recently, I sat down to an impromptu interview with the CEO of Group Commerce, Jonty Kelt, to learn more about what publisher-based ecommerce solutions can offer to more traditional form of media that may be lacking digital presence. What is Group Commerce? Group Commerce is a platform for publishers who want to integrate ecommerce into […]
How to Create a Social Network that isn’t Phony
Networking has undergone many transformations over the years, and has now reached a sort of zenith in tandem with the Web 2.0. Before, networking simply meant hobnobbing with industry insiders, perhaps at conferences, perchance over cocktails. Now, with the advent and burgeoning popularity of social media, networking is nothing short of an intricate science, one […]
How Fab.com Achieved Two Million Users in Seven Months with #SocialCommerce Marketing Strategies
Although Fab.com was founded in early 2010 as a social network for gay and lesbian users, it has quickly turned into an e-commerce site with an incredible following. As their social network base grew it made the leap from networking site to high-end flash sales. This young endeavor is already making a huge impact in […]