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Smart Tech Tricks to Put Your Business at the Top of Google Searches

January 10, 2024 by Basil Puglisi Leave a Comment

Dead profiles get buried in post-holiday searches. A quick tech refresh can push you ahead. Let’s use simple tools to make yours stand out.

What it is: AI for better photos and descriptions, tied into Google’s local ad features.

How it works: Pick an AI like Canva to enhance two images or descriptions, then load them into your profile. A gym owner might sharpen workout pics to draw more eyes in results.

What to do this week: Use an AI tool to create two refreshed visuals or descriptions and add them to your profile.

Why it matters: Active profiles get prioritized in searches, as Google’s own data shows. That means higher clicks, stronger customer trust, and more foot traffic turning into sales. A local shop saw 15% more views after similar updates.

Goal: Target a 10% jump in clicks this month from your profile dashboard.

For more:
Canva. (2023). Magic Studio. https://www.canva.com/newsroom/news/magic-studio
Google. (n.d.). Performance Max for store goals. https://support.google.com/google-ads/answer/12971048

About the Barstool Blog
The Barstool Blog is built for small business owners who want quick advice without the jargon. I break things down into what it is how it works what you can do this week and why it matters. For deeper dives check out my #AIgenerated blogs on SEO Social Media and Workflow including ecommerce and CRM. For industry leaders my #AIassisted blog shares a monthly look into business marketing digital strategies content events and AI.

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Filed Under: Google Business Profile, Local Biz Tips - Small Business

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