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@BasilPuglisi

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Business

Customer Engagement for Small Business

January 8, 2012 by Basil Puglisi Leave a Comment

Telling business owners that they need to have some plans for customer engagement is easy. However, once they have absorbed that tidbit of helpful information, many may be lost as to what customer engagement can actually entail. Most likely, there is nothing that you in particular are selling, that can’t be found somewhere else. So […]

Filed Under: Basil's Blog #AIa, Branding & Marketing, Business, Business Networking, Content Marketing, Digital & Internet Marketing, General, PR & Writing, Publishing, Sales & eCommerce, Traditional Marketing Tagged With: advertising, business, Customer Engagement, listen, Marketing, small business, Visibility

Understand the Basics of SEO: Why Geo and Subject Domain Names Rock!

January 5, 2012 by Basil Puglisi Leave a Comment

Search Engines are in the business of helping a user find the content they are looking for! If you keep this in mind you’ll start off with a great relationship with the Search Engines and the Visitors to your site. Websites have three main areas you’ll want to really pay attention to: Structure Content References […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, SEO Search Engine Optimization Tagged With: domains, geo seo, local SEO, Search engine optimization, Search Engines, search leads, SEO, seo domains

Time to Get on Google +: How to Set up Your Google + Brand Page

January 4, 2012 by Basil Puglisi Leave a Comment

I think for many of us, when Google + came along that it also came with a bit of that new social network feel and its accompanying apprehension. Most smart networkers at least made their way there to grab their own vanity URL’s and at least get the virtual networking ball rolling in the right […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, google, Social Brand, Social Media, Visibility

Find A Lifetime of Success in 2012 by understanding “Time” & “Why?”

January 1, 2012 by Basil Puglisi Leave a Comment

Ready to understand why some people are far more successful than others? Brace yourself! I am going to share my perspective on why 2011 was such a success for me and give you something to think about in 2012. Here’s the funny part, I made more money in 2011 than I have ever and that […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce Tagged With: blog, brand, business, conferences, facebook, FourSquare, LinkedIn, news, PR, publishing, Puglisi, Social Brand, Social Media, video, Visibility, website, YouTube

Mobile Growth in Retail: Cyber Shopping 2011

December 25, 2011 by Basil Puglisi Leave a Comment

What is known as Black Friday and Cyber Monday was extended this year to 10 days, with online retailers continuing their discounts throughout the week. What do the online shopping numbers for post-Thanksgiving sales tell us about the state of online shopping? It’s important to remember that the data is recent and fresh, many analyzers […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce Tagged With: business, cyber monday, mobile, Mobile & Technology

Ways to Build Up Your Email List Using Facebook

December 20, 2011 by Basil Puglisi Leave a Comment

Internet marketing is not what it used to be, experts like Guy Kawasaki say. If you were dealing with internet marketing before Facebook, you know it was all about emails. Obtaining prospects, finding the leads and hoping for conversions. Email marketing, when done right, is personal and not stuffed with ads and commercial. It does […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, business, email, email marketing, facebook, internet marketing, Social Brand, Social Media, Visibility

Radian6 – Cloud Based Command and Control of Social Media

December 19, 2011 by Basil Puglisi Leave a Comment

Radian6 provides marketing, communications and customer support professionals with a platform which enables them to see, in real time, what is said about them and their products in all aspects of social media; in tweets, Facebook, blogs, multimedia, forums, conversations and boards. By doing so, it gives the business the ability to manage, track, respond, […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, Conferences & Education, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, internet marketing, monitoring, Social Brand, Social Media, social monitoring, Visibility

Facebook Marketing Solutions – Staying Ahead of the Social Media Game

December 8, 2011 by Basil Puglisi Leave a Comment

There are so many Facebook Fan pages dedicated to marketing and social media topics that it can seem nearly impossible to zero in on those that actually offer true education and not just covert advertisements of their own products. When searching for an educational Facebook Fan Page, you may have already found that having one […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: business, facebook, internet marketing, Marketing, Social Brand, Social Media, Visibility

The ABC’S of Networking Follow Up

December 6, 2011 by Basil Puglisi 8 Comments

Most of us have attended numerous networking events. We make it a point to meet and greet many people with the idea of building a relationship for potential business. So, why don’t we follow up? How often after an event have you found yourself with a dozen or more business cards only to put them […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, General, Sales & eCommerce Tagged With: business, follow up, local, Social Networking

#Ignition2011: Sheryl Sandberg Shares Concerns for Facebook and Women

December 3, 2011 by Basil Puglisi Leave a Comment

At the recent Ignition Conference Sheryl Sandberg shared that Mark Zuckerberg’s greatest fear is lack of innovation. She mentions that the two factors are fueling that fear. Google has as many job openings as Facebook has current employees. Facebook lacks the resources of many of its direct competitors. Sheryl understands that one of Facebook’s immediate […]

Filed Under: Basil's Blog #AIa, Business, Business Networking, Conferences & Education, General, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics Tagged With: business insider, conference, events, facebook, ignition, sheryl sandburg, women in business

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