According to statistic reports, as of January 2011, the 4 year old site Tumblr.com has 20,873,182 users. For the same period WordPress.com, the older site (by 4 years), announced they have 20,787,904 websites powered by wordPress.com This is the first time anybody overtook WordPress.com, and it became kind of big news among the blogosphere. To […]
Social Media Social Brand Visibility
Social Media for the Big Business Boys: DELL, IBM, Coca-Cola
While in recent days small businesses have found themselves caught up in the world of social media and the prospects it can bring directly to their products or services, big business certainly has a brief history of their own in utilizing social media formats for marketing purposes. So which companies are utilizing social medias these […]
EmpireAvenue: Social Networking or Social Training?
EmpireAvenue is classified as a social network service site which is quite an understatement. Launched in July of 2010, this site resembles a stock marketing simulation game. Users are allowed to buy and sell shares of other users and their websites. Alexa’s global ranking for EmpireAvenue is #15,209. Currrently statistics show that a disproportionate amount […]
Google Search goes social with +1
While Google may cover around thirteen percent of US display in online advertising marketing, Facebook may garner around twenty-two percent. Not surprisingly, it seems like Google has decided they actually do like the way Facebook allows users to share their interest, recommendations and ideas. So they have now added their own method of ‘liking’ or […]
Foursquare – Location Marketing and Check-in Technology
Although the knowledge of location marketing may be old news to some, to those who are just tuning into the usage of Smartphones and as well as other advanced mobile digital equipment, it may be an entirely new concept to others. I did an article about FourSquare a few months ago, but in review I […]
Basil C. Puglisi to present for SMC part of Social Media Week 2011.
Basil Puglisi is joined by Amy Vernon of Blue Glass Interactive and Mardy Sitzer of Bumblebee Desing & Marketing. The group will be facilitating the “Content is King…” session at 10:30am on Feb 9, 2011 at the Roger Smith Hotel.
Internet Marketing: Watch out, get educated and be an informed consumer!
Do your homework, don’t take anything at face value, while the website may seem impressive even if it does show signs of Social Media and modern internet marketing, dig deeper and find out how they are using it so you are at least prequalifying them before tossing your money away.
How to Protect Your Digital Brand Online
One of the first things the small or large business manager needs to learn is how to protect your digital brand online. Your digital brand is comprised of everything that is online about you so it is important to know what is already there before going any further.
What is Groupon? How Does it work?
The company offers one deal per day per a certain geographic location. It doesn’t cost the merchant a thing, but he has to share in the profits with Groupon. There are certain businesses that Groupon is staying away from; shooting ranges, abortion clinics, plastic surgeons and strip clubs, top their list.
Social Brand Visibility: Connotea (Great Academic Tool)
Essentially you can create a library of important articles for research and study. There is nothing to download to your computer and there is no need for cutting and pasting. References can be public, private or shared with a selected group.