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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Mobile Growth in Retail: Cyber Shopping 2011

December 25, 2011 by Basil Puglisi Leave a Comment

What is known as Black Friday and Cyber Monday was extended this year to 10 days, with online retailers continuing their discounts throughout the week. What do the online shopping numbers for post-Thanksgiving sales tell us about the state of online shopping? It’s important to remember that the data is recent and fresh, many analyzers […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce Tagged With: business, cyber monday, mobile, Mobile & Technology

New Google Newsletter and Mobile Adwords Features

October 19, 2011 by Basil Puglisi Leave a Comment

Google Adwords launched new features in September 2011. These new features are geared towards making site clicks and even subscriptions to site newsletters or blogs easier to accomplish. Being able to get signed up to internal site options from the external source of a Google browser could go a long way in increasing traffic for […]

Filed Under: Digital Factics Blog, General, Search Engines Tagged With: adwords, google, local, mobile, Mobile & Technology, Search engine optimization, Visibility

SMX: What Makes Mobile Marketing Beneficial?

October 10, 2011 by Basil Puglisi Leave a Comment

Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]

Filed Under: Digital Factics Blog, Mobile, Mobile & Technology Tagged With: advertising, Marketing, mobile, mobile ads, mobile advertising, Visibility, Visibility Marketing

What Makes Mobile Search Marketing Beneficial?

September 23, 2011 by Basil Puglisi Leave a Comment

Mobile marketing changed its definition in the early 2000’s when the original meaning, which was marketing on the go, changed into mobile search marketing, which are in essence, marketing techniques carried out over a mobile device. SMS marketing is an advertising technique that involves the collection of mobile phone numbers to add to a messaging […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog, Mobile Tagged With: advertising, local, Location, Marketing, mobile, Mobile & Technology, Visibility Marketing

Google+ is Open to ALL and Google+ Leading Mobile Development

September 20, 2011 by Basil Puglisi Leave a Comment

Today Google plus went live and open to everyone. With 20 million people engaging in the first three months in its trail stage, the Google+ platform now hopes to capture the masses. While some writers like Robert over at BundlePost are betting against Google+ and predicating it to be the threat to Google, I am […]

Filed Under: Branding & Marketing, Business Networking, Digital Factics Blog, Mobile, Social Media Topics Tagged With: google, googleplus, mobile, Mobile & Technology, Social Brand, Social Media, social network, video, Video Visibility, Visibility

Twitter Tools You May Not Be Able to Live Without

July 25, 2011 by Basil Puglisi Leave a Comment

There are so many options these days when it comes to Twitter tools that users on Windows systems can implement to help them schedule tweets, manage followers, or aggregate relevant content. However, as with many things, options for Mac OS X may not be as easily found. This tool supplies users with a simple, clean […]

Filed Under: Digital & Internet Marketing, Digital Factics Blog, General, Social Media Topics Tagged With: 140 characters, brand, Marketing, mobile, Social Brand, Social Media, twitter, Visibility

Why Online Videos are Important to Your Business?

July 1, 2011 by Basil Puglisi Leave a Comment

Videos are increasingly attracting huge audiences online. People love to share online video content, especially young people. They post them on social networking sites or spread them through e mails. Marketing people say that if you are not using video in your marketing campaign, you might soon be behind the crowd. Why is that? Think […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog Tagged With: advertising, brand, internet marketing, mobile, PR, video, Video Marketing, Video Visibility, Visibility

Tweet Tools: Increase Your Twitter Productivity with TweetSpinner

June 8, 2011 by Basil Puglisi 1 Comment

If your direct messages inbox is full of auto-follow spam messages or otherwise delayed or old information, you are probably like most other Twitter users that do not have TweetSpinner. Direct Messaging Inbox Archiving TweetSpinner provides more control over many important elements of managing your Twitter account fully, accurately, and lucratively. It will allow you […]

Filed Under: Branding & Marketing, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, Social Media Topics Tagged With: advertising, analytics, internet marketing, Marketing, mobile, twitter, Visibility, Visibility Marketing

Publishing: A New E Book Revolution?

June 7, 2011 by Basil Puglisi Leave a Comment

Mike Matas: A next-generation digital book The popularity of e books is undeniable. According to the BBC, the use of e books in the UK has quadrupled in 2010. What started with Amazon’s Kindle and continued with other publisher producing their own version, like Nook from Barnes and Noble, has gotten a tremendous push with […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Traditional Marketing Tagged With: blog, blogger, Business Coach, ebooks, google tablet, internet marketing, ipad, ipad2, mobile, Mobile & Technology, publishing, Visibility

Mobile Business: Have All Shoppers Gone High-Tech?

June 6, 2011 by Basil Puglisi Leave a Comment

No, likely not all of them, but a recent study has shown that shoppers are now regularly checking prices online before purchasing in-store. Aware that shoppers had been checking pricing on larger items online, such as appliances, furniture, or home improvement items for quite some time, it seems this has finally carried over to everyday […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: advertising, brand, business, internet marketing, Marketing, mobile, Visibility, Visibility Marketing

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