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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Individualized and Interactive Media with GBTV

December 11, 2011 by Basil Puglisi Leave a Comment

Glenn Beck says the television model is no longer working because for the most part, the networks do not respect their audiences. Beck believes the key to change for this media format is to give viewers the options to delve deeper into an interesting segment or clip, or to pick and choose a bit more […]

Filed Under: Digital Factics Blog, General, Mobile & Technology Tagged With: business, GBTV, Internet TV, publishing, video, Video Marketing, Video Visibility, YouTube

Facebook Marketing Solutions – Staying Ahead of the Social Media Game

December 8, 2011 by Basil Puglisi Leave a Comment

There are so many Facebook Fan pages dedicated to marketing and social media topics that it can seem nearly impossible to zero in on those that actually offer true education and not just covert advertisements of their own products. When searching for an educational Facebook Fan Page, you may have already found that having one […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: business, facebook, internet marketing, Marketing, Social Brand, Social Media, Visibility

The ABC’S of Networking Follow Up

December 6, 2011 by Basil Puglisi 8 Comments

Most of us have attended numerous networking events. We make it a point to meet and greet many people with the idea of building a relationship for potential business. So, why don’t we follow up? How often after an event have you found yourself with a dozen or more business cards only to put them […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce Tagged With: business, follow up, local, Social Networking

LinkedIn Groups: Analytics, Stats, the data

November 28, 2011 by Basil Puglisi Leave a Comment

LinkedIn is by far the biggest professional social network and the second, after Facebook, in the total registered users in the social network world. 120 million register users as of August 2011 in about 200 countries and in 10 languages. What started as a place to connect those who are hiring with those who are […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, LinkedIn Groups, LinkedIn Stats, Social Brand, Social Media, social network

IGNITION: Future of Media Conference

November 22, 2011 by Basil Puglisi Leave a Comment

This two day conference is coming to New York City November 30th through December 1st, 2011. Exploring the future of media business, IGNITION brings together executives and key stakeholders to discuss what is happening in the here-and-now. We all understand that the definition of media has begun to expand to include games, local, social, and […]

Filed Under: Business, Business Networking, Conferences & Education, Digital Factics Blog, General, Sales & eCommerce Tagged With: business, Business Consulting, business insider, conferences, events, media, NYC, publishing, Social Media, Video Visibility

Professional Spotlight: Robert Basso

November 20, 2011 by Basil Puglisi Leave a Comment

On Tuesday, November 15th, a group of everyday entrepreneurs who have proven track records from building their own successes, came together to share how they had achieved those goals on their own terms. Some attendees included: Joe Corcoran, Founder of Joe Corcoran Productions Selena Cuffe, President of Heritage Link Brands Jeff Hoffman, Co-founder of Priceline.com […]

Filed Under: Business, Business Networking, Conferences & Education, Digital Factics Blog, General, Sales & eCommerce Tagged With: business, Business Coach, Business Consulting, Entrepreneur, Everyday Entrepreneur, Long Island Business, Professional Spotlight, publishing, Robert Basso

Facebook Ad Campaigns – Are They Working?

November 14, 2011 by Basil Puglisi Leave a Comment

A World Obsessed with Facebook [youtube=http://www.youtube.com/watch?v=xJXOavGwAW8] With so many potential customers on Facebook, Facebook ads should be a profitable and beneficial to your business. With over 850 million users, and 225 million of those in the United States, there is quite an audience to target through the use of Facebook ads. How Facebook Ads Work […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: advertising, brand, business, facebook, internet marketing, Marketing, Social Brand, Social Media, Visibility, Visibility Marketing

#SMWF: How Hilton Does Social Media

November 12, 2011 by Basil Puglisi Leave a Comment

Hilton has one message from their industry that rings true into their social media campaigns. Hospitality is social. If it isn’t, the execs at Hilton think it should be. Their studies into how social media integrates with travel accommodations has shown: Those who travel often are commonly also active on social media networks. Those who […]

Filed Under: Business, Business Networking, Conferences & Education, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media Topics Tagged With: brand, business, communication, customer service, internet marketing, Social Brand, Social Media, Visibility

Jeff Pulver’s Second #BRANDSconf Kicks off This Month!

November 3, 2011 by Basil Puglisi Leave a Comment

The second Jeff Pulver’s #BrandsConf will be kicking off on November 9th, 2011. BrandsConf helps businesses to explore the options for ‘humanizing your brands’ as well as the possible effects this can have on your business. In recent times, many businesses on and off the web have begun to find that utilizing Facebook and Twitter […]

Filed Under: Branding & Marketing, Conferences & Education, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, PR & Writing, Publishing, Traditional Marketing Tagged With: brands, business, conferences, Social Brand, Social Media, social media conferences, social media education, Visibility

Facebook Contests: What are they? Who’s doing them? Why?

October 3, 2011 by Basil Puglisi Leave a Comment

Facebook contests have begun to prove themselves as the buzz generating, engagement increasing, fan count boosts that they are. Facebook landing pages have made creating email list for more in-depth advertising smooth and contact list-friendly. However, Facebook has their own notions about what you can and cannot share, administer, or promote via their platform. These […]

Filed Under: Digital & Internet Marketing, Digital Factics Blog, Social Media Topics Tagged With: business, contest, facebook, Marketing, Social Media, social network

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