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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Social Brand Visibility

A look at StumbleUpon [INTERNSHIP]

November 11, 2012 by Basil Puglisi 1 Comment

StumbleUpon is an interesting social media website that provides you with all different kinds of content. You can personalize your own Stumbleupon page to your own interests. This will give your own home page that is personalized to content and stories that you might be interested in. StumbleUpon recommends to you stories and content that […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: content, content management, Social Brand, Social Media

Twitter [INTERNSHIP]

November 9, 2012 by Basil Puglisi Leave a Comment

It is clear to see how Twitter can be part of our daily lives. Some people feel the need to keep their followers updated on their lives, and some people use it to educate people. The good thing about twitter is that there is a personal use, and a business use. Twitter allows people to […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Social Brand, Social Media, twitter

How Can Pinterest Help your Retail Store

October 17, 2012 by Basil Puglisi Leave a Comment

When brands like JCPenny, The Gap, Honda, McDonalds, and Banana Republic make it to Pinterest, you know that Pinterest means business. And it does, although Pinterest was not intended to be a business venture, but like other social networking sites, it has found a niche. It is rapidly growing and provides a visual delight to […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Social Brand Visibility, Social Media, Social Media Topics Tagged With: advertising, brand, graphics, pictures, pinterest, Social Brand, Social Media, Visibility, Visibility Marketing, visual mrketing

10 Ways to Use Foursquare for Business

October 13, 2012 by Basil Puglisi 2 Comments

Foursquare is a location-based smartphone application which offers check-in service to customers, marketers and businesses alike. You can use this mobile application to check-in to venues and share with your friends where you are, and obtain info about those places.  Based on your updates, the application might assign you merit badges. It’s an interesting social concept […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics Tagged With: advertising, business, Marketing, mobile, Mobile & Technology, Visibility

Nine Steps to Becoming a Twitter Chat Pro

October 6, 2012 by Basil Puglisi 9 Comments

Beware. They’re all around you, lurking in the shadows of The Twitteverse. No, I’m not talking about vampires that communicate in 140. The subject here is Twitter chats. And, believe me, they can suck your blood. Once you join in one and learn something new, or feel hashtag camaraderie warming up your typing fingers, you […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Social Brand Visibility, Social Media, Social Media Topics

Why LinkedIn? [Internship]

September 17, 2012 by Basil Puglisi 2 Comments

                In today’s economy, students and young professionals share a common fear. Their fear is whether or not they will find a job. With the presidential debate currently going on, the candidates for president are constantly promising to make new jobs. This does nothing but make the current students worry that there are no jobs […]

Filed Under: Business Networking, Conferences & Education, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics Tagged With: internet marketing, LinkedIn, networking, Social Media, social network

Top 5 Social Media Moments Of The 2012 Olympics

September 8, 2012 by Basil Puglisi Leave a Comment

The 2012 London Olympics will not only be remembered for its spectacular venues and amazing athletic performances, but also for the effect of social media on all aspects of the games. Twitter, Facebook, and other online social media were predicted to explode with content during the Olympics, but no one could have foreseen the direct […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Social Brand Visibility, Social Media, Social Media Topics Tagged With: olympics, Social Media

The Corporate Social Media Summit

August 2, 2012 by Basil Puglisi Leave a Comment

Top Influencers The Corporate Social Media Summit

The Corporate Social Media Summit ends, and the real signal is not the panels, the hallway conversations, or the business cards. The real signal is that corporate leaders now treat social as operational infrastructure. The room does not debate whether social matters. The room debates who owns it, how it gets measured, and what gets […]

Filed Under: Branding & Marketing, Business Networking, Conferences & Education, Data & CRM, Digital & Internet Marketing, Digital Factics Blog, Events & Local, Social Brand Visibility, Social Media, Social Media Topics Tagged With: The Corporate Social Media Summit

Real-Time Monitoring for Facebook Analytics

June 5, 2012 by Basil Puglisi Leave a Comment

With new updates kicking off on Facebook left and right hopefully you haven’t missed the opportunity they have presented to take advantage of real-time monitoring of your webpage statistics and demographics. One of their newest tools is in fact, the Real-Time Monitor for Facebook analytics. Whereas before the updates seemed to arrive on an irregular basis, they have built new post level analytics that give user’s the answers they are looking for, updated, around every 5 minutes.

Filed Under: Branding & Marketing, Business, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, Social Brand Visibility, Social Media Tagged With: Basil C. Puglisi, Chief executive officer, Executive director, facebook, Fortune 500, Hedge fund, Negative feedback, Puglisi Consulting Group

Measuring Social Influence – Klout, PeerIndex, SocialIQ and Kred

April 26, 2012 by Basil Puglisi Leave a Comment

Nowadays, when a business wants to gauge how the general public feels about their brands, products or services, they are using tools for measuring their social influence on the web. In many cases, some even use them to take a measurement of their competitors. Staying on top of important industry trends, changes in algorithms, and […]

Filed Under: Branding & Marketing, Digital Factics Blog, General, Social Brand Visibility Tagged With: facebook, klout, Kred, PeerIndex, Reebok, social influence, Soovox, twitter

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